Formula Bot (now Better Analyst)
Formula Bot (now Better Analyst): A broad AI analytics workspace for spreadsheet users who need automation and connected data. Ranked #5 of 31 in AI Spreadsheet Tools by our editors (8.9/10); pricing: Free plan; best for analytics-heavy spreadsheet users.
At a glance
- Editor score8.9 / 10
- PricingFree plan
- Best forAnalytics-heavy spreadsheet users
- Free planYes
- Paid from$20/mo
- Primary platformMultiple
- Facts checked20 Sep 2026
Where it wins
- Generates and explains natural-language spreadsheet formulas
- Analyzes trends, anomalies, tables, charts, and dashboards
- Connects spreadsheets, databases, warehouses, and analytics tools
Where it doesn't
- Starter begins at $20 per month
- Advanced workspace and security features require paid tiers
- The broad feature set may exceed simple formula needs
Our verdict on Formula Bot (now Better Analyst)
Formula Bot, now Better Analyst, is an AI-powered analytics platform for individuals and growing businesses. It works with Excel, Google Sheets, CSVs, databases, and connected business data through natural-language prompts. Users can generate and explain spreadsheet formulas, analyze trends and anomalies, clean and reshape tables, create charts and dashboards, generate spreadsheets from text prompts, and automate recurring analysis. It is available as a web application and API, making it a fit for analytics-heavy spreadsheet users who need more than formula assistance.
The published plans show a freemium structure. Free is a free forever plan. Starter costs $20 per month and adds AI data analysis, premium AI models, Excel and Google Sheets add-ons, and priority support. Max costs $40 per user per month and adds unlimited chat messages, a shared workspace, automated dashboards, and connected data sources. Business costs $80 per user per month and adds white-label embeds, dynamic per-user row-level security, unlimited tasks, and dedicated support. Custom adds custom AI Action volumes, additional dashboards, custom data connectors, and expanded embed controls. According to the vendor's pricing page, displayed pricing excludes first-month introductory discounts.
Integration breadth is a central strength. Better Analyst connects with Google Analytics, Google Search Console, Tableau, Power BI, Airtable, Google Sheets, Google Drive, Dropbox, OneDrive, SharePoint, Google BigQuery, Snowflake, MySQL, PostgreSQL, and Supabase. Scheduled tasks, recurring workflow automation, data enrichment, and embeddable analytics extend it beyond spreadsheet editing. The Business tier is the clearer fit for organizations that need row-level security and white-label embeds, while Max suits teams needing shared workspaces and connected sources. Users seeking only lightweight formula generation may find the wider analytics and automation scope unnecessary.
Your product? Our editors can test Formula Bot (now Better Analyst) in depth and publish a review, labelled as paid · from $149/mo →
Formula Bot (now Better Analyst) pricing
All 5 Formula Bot (now Better Analyst) plans and prices →
Formula Bot (now Better Analyst) fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $20/mo |
| Primary platform | Multiple |
| Formula generation | Yes |
| Table transformation | Yes |
| Spreadsheet analysis | Yes |
| Workflow automation | Yes |
| Custom functions | Not verified |
| API access | Not verified |
| Deployment | Cloud |
| Platforms | Web |
| Compliance & security | GDPR, 2FA |
| Support | Docs |
| Built for | Solo, Small business, Mid-market (editorial estimate) |
| Integrations | 16 integrations: Google Analytics, Google Search Console, Tableau, Power BI, Airtable, Google Sheets … See all → |
| Pricing | Free plan (source) |
| Website | betteranalyst.com |
| Facts checked | 20 Sep 2026 |
Formula Bot (now Better Analyst) integrations
Formula Bot (now Better Analyst) lists 16 integrations on its own site.
- Google Analytics
- Google Search Console
- Tableau
- Power BI
- Airtable
- Google Sheets
- Google Drive
- Dropbox
- OneDrive
- SharePoint
- Google BigQuery
- Snowflake
- MySQL
- PostgreSQL
- Supabase
- Microsoft SQL Server
See all Formula Bot (now Better Analyst) integrations →
Alternatives to Formula Bot (now Better Analyst)
- RowsRows suits teams that need AI analysis, connected data, automation, and collaboration in one spreadsheet.9.4
- GPTExcelA wide-ranging spreadsheet copilot with a free tier and paid usage limits.9.2
- QuadraticA collaborative spreadsheet that combines AI, code, databases, and familiar exports.9.1
See all Formula Bot (now Better Analyst) alternatives →
Formula Bot (now Better Analyst) vs the competition
- Formula Bot (now Better Analyst) vs Rows
- Formula Bot (now Better Analyst) vs GPTExcel
- Formula Bot (now Better Analyst) vs Quadratic
- Formula Bot (now Better Analyst) vs ChatGPT for Excel
- Formula Bot (now Better Analyst) vs Pelayar AI Spreadsheet Agent
- Formula Bot (now Better Analyst) vs Bricks
Compare Formula Bot (now Better Analyst) with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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