Azerion SSP

Paid#7 of 19 in Supply Side Platforms

Azerion SSP: An omnichannel SSP with more than 60 DSP integrations, deal support and real-time reporting. Ranked #7 of 19 in Supply Side Platforms by our editors (6.8/10); pricing: Pricing on request; best for publishers seeking many demand integrations and formats.

6.8/10★★★☆☆Editor score

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At a glance

• Editor score
  6.8 / 10
• Pricing
  Pricing on request
• Best for
  Publishers seeking many demand integrations and formats
• Facts checked
  24 Sep 2026

• Where it wins

  • Supports display, native, video, audio and rich media inventory
  • Connects through Prebid.js, Prebid Server, OpenRTB and VAST
  • Offers direct sales, private marketplaces and programmatic-guaranteed deals

• Where it doesn't

  • Pricing requires contacting sales before purchase
  • Support is provided through email
  • Its mid-market and enterprise focus may not suit smaller publishers

Our verdict on Azerion SSP

Azerion SSP is a cloud-deployed supply-side platform for digital publishers monetizing advertising inventory through programmatic demand and direct sales. It covers web, app, connected TV and digital out-of-home inventory, with support for display, native, video, audio and rich media. Mid-market and enterprise publishers can access the platform through a console or Open API, while first-party data and identity solution integration supports audience and addressability workflows.

Integration breadth is a central strength. Publishers can connect through Prebid.js, Prebid Server, OpenRTB or VAST tags, alongside Google Open Bidding and Amazon Publisher Services. The platform provides access to more than 60 direct DSP integrations and supports direct campaigns, private marketplaces and programmatic-guaranteed sales. Inventory protection, invalid-traffic filtering, customizable reporting and real-time performance monitoring extend across inventory, buyers and campaigns, making the service suited to teams managing multiple channels and deal types.

The pricing model is contact sales, so adoption begins with a vendor conversation rather than a self-directed purchase. Setup options combine a console with an Open API connection, giving technical teams multiple operating paths but requiring an integration plan. Support is offered through email. Publishers seeking broad format coverage, many demand connections and advanced reporting should find the scope aligned with their needs; smaller operations or teams prioritizing a simple, self-serve workflow may prefer a narrower alternative. Azerion announced on September 23, 2026 that its publisher supply business is being unified under the Improve Digital brand, while the product page remains under the Azerion SSP name.

Azerion SSP pricing

Azerion SSP fact sheet

Azerion SSP integrations

Azerion SSP lists 60+ integrations on its own site — the 6 named here are the ones its pages call out.

• Prebid.js
• Prebid Server
• OpenRTB
• VAST
• Google Open Bidding
• Amazon Publisher Services

Alternatives to Azerion SSP

• MagniteA multi-channel SSP with header bidding, deal workflows and yield tools.9.0
• PPubMaticA cross-screen SSP combining header bidding, deal management and yield optimization.8.2
• Index ExchangeAn established exchange with direct integrations, multiple deal types and detailed reporting.7.7

See all Azerion SSP alternatives →

Azerion SSP vs the competition

• Azerion SSP vs Magnite
• PAzerion SSP vs PubMatic
• Azerion SSP vs Index Exchange
• Azerion SSP vs OpenX
• Azerion SSP vs Media.net
• Azerion SSP vs Admixer.SSP

Compare Azerion SSP with any tool side by side →

Featured on iTechGuides

Azerion SSP is listed in our Supply Side Platforms directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

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Last updated 28 Sep 2026 · How we research and update