Appfigures
Appfigures: A broad store-performance platform for publishers who need analytics, ASO, and competitor insight. Ranked #18 of 37 in Mobile App Analytics Software by our editors (7.6/10); pricing: Free plan; best for app publishers analyzing store performance.
At a glance
- Editor score7.6 / 10
- PricingFree plan
- Best forApp publishers analyzing store performance
- Free planYes
- Founded2009 · New York, New York, United States
- Facts checked20 Sep 2026
Where it wins
- Tracks downloads, revenue, subscriptions, advertising, rankings, and reviews
- Combines ASO, competitor intelligence, alerts, reports, exports, and API access
- Offers a Free plan with universal analytics and core tracking features
Where it doesn't
- Does not provide funnel analysis, session replay, or crash insights
- Its broad feature set is focused on store and market performance
- Some advanced capabilities are divided across multiple paid tiers
Our verdict on Appfigures
Appfigures is a reporting and analytics platform for mobile app developers, publishers, marketers, and analysts. It brings together app-store downloads, sales, subscriptions, advertising data, ratings, rankings, reviews, and related usage metrics. The platform is suited to teams that need a central view of store performance across Apple App Store Connect, Google Play, Amazon, and Steam, with access through web, iOS, Android, and an API.
The published plans show a Free option with universal app analytics, download and revenue tracking, subscription analytics, review monitoring, and API access. Paid tiers expand the scope in different directions. Connect adds spend and payout consolidation, store performance data, keyword tracking, review replies, and app intelligence. Monitor emphasizes ongoing store performance monitoring and review management, while Optimize adds App Store Optimization tools, keyword ideas, and competitor keyword insights. Boost combines organic and paid optimization with competitor analysis, and Amplify adds unlimited app intelligence alongside ASO and review capabilities. The published category pricing lists a starting price of 7.99.
Appfigures is strongest when store intelligence is the main requirement. Its feature set covers subscription measures such as active subscriptions, MRR, and churn; advertising revenue and ad-spend analytics; review translation and direct replies; scheduled email reports; real-time alerts; data exports; and REST API access. Integrations with Slack and email support reporting workflows, while Unity Ads, Mintegral Ads, and Pangle extend advertising coverage. It is less suitable for teams that need product-usage analytics centered on funnels, session replay, or crash insights. Choose Appfigures for broad app-store reporting, ASO, review operations, and competitive market intelligence; choose another tool when in-app behavior diagnostics are the primary need.
Your product? Our editors can test Appfigures in depth and publish a review, labelled as paid · from $149/mo →
Appfigures pricing
All 7 Appfigures plans and prices →
Appfigures fact sheet
| Free plan | Yes |
|---|---|
| Paid from | Not verified |
| Platform coverage | Not verified |
| Retention reports | Yes |
| Funnel analysis | No |
| Revenue tracking | Yes |
| Data retention | Not verified |
| Session replay | No |
| Crash insights | No |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Live chat, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 9 integrations: Apple App Store Connect, Google Play, Amazon, Steam, Unity Ads, Mintegral Ads … See all → |
| Pricing | Free plan (source) |
| Website | appfigures.com |
| Facts checked | 20 Sep 2026 |
Appfigures integrations
Appfigures lists 9 integrations on its own site.
- Apple App Store Connect
- Google Play
- Amazon
- Steam
- Unity Ads
- Mintegral Ads
- Pangle
- Slack
See all Appfigures integrations →
Alternatives to Appfigures
- AmplitudeA broad analytics suite for tracking, exploring, and improving web and mobile products.9.4
- MixpanelA mature analytics suite with broad product insights, replay, experimentation, and data connections.9.3
- Firebase AnalyticsA broad no-cost analytics service for mobile and web apps.9.2
See all Appfigures alternatives →
Also Ranked In
Appfigures is ranked in 4 of our directories.
Used Appfigures? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Appfigures for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
Appfigures is listed in our Mobile App Analytics Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/appfigures/"><img src="https://www.itechguides.com/best/badge/appfigures.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update