SAP CPQ vs ServiceNow CPQ

SAP CPQ8.8Visit ServiceNow CPQ8.7Visit

Higher score SAP CPQ #6 in CPQ Software 8.8/10 Pricing on request ✓ 3 of 3 features Visit SAP CPQ

vs

ServiceNow CPQ #7 in CPQ Software 8.7/10 Pricing on request ✓ 3 of 3 features Visit ServiceNow

• SAP CPQ fits best

  SAP-centric enterprises with large quotes

• ServiceNow CPQ fits best

  Complex omnichannel product configuration

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Side by side

Feature	SAP CPQ 8.8/10 Visit ↗	ServiceNow CPQ 8.7/10 Visit ↗
At a glance
Editor score	8.8	8.7
Ranking	#6 in CPQ Software	#7 in CPQ Software
Best for	SAP-centric enterprises with large quotes	Complex omnichannel product configuration
Pricing model	Paid	Paid
Starting price	—	Pricing on request
Free plan	—	Not checked yet
Free trial	—	—
Deployment	Cloud	Cloud, Self-hosted
Platforms	Web	Web
Support	Docs	Docs
Integrations	6 integrations	8 integrations
Built for	Mid-market, Enterprise	Mid-market, Enterprise
Features SAP CPQ 3/3 · ServiceNow CPQ 3/3
Configuration rules	✓	✓
Discount approvals	✓	✓
Quote templates	✓	✓
Specs
Catalog limit	Not checked yet	Not checked yet
CRM connectors	Not checked yet	Not checked yet
Deployment	Cloud	Hybrid
Our review
Pros	Supports configuration rules, pricing controls, and discount approvals Handles quotes with 10,000 lines or more Connects quoting with SAP, ERP, CRM, and commerce systems	Detailed attribute and rule-based configuration Advanced pricing, discounts, approvals, and quote lifecycle controls Integrations across Salesforce, Shopify, commerce, and visualization tools
Cons	No free plan is available The standard edition requires at least 50 users The product is delivered through the web only	Pricing requires contact with sales Complex administration may require dedicated ownership The feature set may exceed simple quoting requirements
Our verdict	SAP CPQ is cloud software for sales teams and partners that configure complex products or services, control pricing and discounts, and produce customer-facing quotes and proposals. It suits organizations with detailed offerings, multiple… Read the review →	ServiceNow CPQ is an enterprise configure-price-quote solution for sales teams, partners, and customers. It supports complex product configuration, dynamic pricing, discounts, quote approvals, lifecycle tracking, customer-ready quote… Read the review →

Strengths and trade-offs

• SAP CPQ — where it wins

  • Supports configuration rules, pricing controls, and discount approvals
  • Handles quotes with 10,000 lines or more
  • Connects quoting with SAP, ERP, CRM, and commerce systems

  Where it doesn't

  • No free plan is available
  • The standard edition requires at least 50 users
  • The product is delivered through the web only

• ServiceNow CPQ — where it wins

  • Detailed attribute and rule-based configuration
  • Advanced pricing, discounts, approvals, and quote lifecycle controls
  • Integrations across Salesforce, Shopify, commerce, and visualization tools

  Where it doesn't

  • Pricing requires contact with sales
  • Complex administration may require dedicated ownership
  • The feature set may exceed simple quoting requirements

• SAP CPQ8.8/10 · Pricing on request

  A strong fit for SAP-centered teams handling complex, high-line-count quotes.

  Visit SAP CPQFull verdict →
• ServiceNow CPQ8.7/10 · Pricing on request

  A deep CPQ platform for complex catalogs, pricing logic, approvals, and commerce flows.

  Visit ServiceNowFull verdict →