Qualtrics vs Zonka Feedback

Qualtrics9.3Visit Zonka Feedback8.4Visit

Higher score Qualtrics #1 in Customer Satisfaction Software 9.3/10 Free plan · 30-day trial Free planFree trial✓ 0 of 3 features Visit Qualtrics

vs

Zonka Feedback #8 in Customer Satisfaction Software 8.4/10 Pricing on request · 14-day trial Free trial✓ 0 of 3 features Visit Zonka Feedback

• Qualtrics fits best

  Teams wanting established, flexible survey research

• Zonka Feedback fits best

  Teams needing flexible surveys and feedback case handling

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature	Qualtrics 9.3/10 Visit ↗	Zonka Feedback 8.4/10 Visit ↗
At a glance
Editor score	9.3	8.4
Ranking	#1 in Customer Satisfaction Software	#8 in Customer Satisfaction Software
Best for	Teams wanting established, flexible survey research	Teams needing flexible surveys and feedback case handling
Pricing model	Free plan + paid	Paid
Starting price	$420/mo	Pricing on request · 14-day trial
Free plan	✓ (best)	Not checked yet
Free trial	30 days	14 days
Free trial length	30 days	14 days · no card needed
Deployment	Cloud	Cloud, Mobile
Platforms	Web	Web, iOS, Android
Support	Tickets, Community, Docs · 24/7	Email, Phone, Docs
Compliance	SOC 2, ISO 27001, SSO/SAML, 2FA	ISO 27001, GDPR, HIPAA
Integrations	17 integrations	20+ integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Qualtrics 0/3 · Zonka Feedback 0/3
Survey templates	Not checked yet	Not checked yet
Reporting dashboards	Not checked yet	Not checked yet
CRM integrations	Not checked yet	Not checked yet
Specs
Survey channels	Not checked yet	Not checked yet
Feedback analysis	Not checked yet	Not checked yet
Responses per month	500	Not checked yet
Our review
Pros	Multichannel distribution with branching and custom survey branding Advanced analysis, dashboards, crosstabs, weighting, and text analysis Respondent panels with demographic targeting and quotas	Build surveys with 30+ question types and branching logic Collect feedback through messaging, web, QR, offline, and mobile SDKs Combine AI analysis, dashboards, workflows, and case management
Cons	Free plan is limited to one user, three surveys, 30 questions, and 500 responses Strategic Research starts at $420 per month with annual billing Custom enterprise pricing may vary by usage, region, and requirements	Paid pricing is custom and based on feedback volume and requirements Broad feature set may exceed the needs of teams seeking simple surveys Trial lasts 14 days, limiting the evaluation window
Our verdict	Qualtrics is a cloud-based experience-management platform for customer, employee, product, brand, and market research. Its survey builder supports multiple question types, templates, skip logic, display logic, and branch logic. Teams can… Read the review →	Zonka Feedback is a cloud-based survey and customer feedback platform for small businesses through enterprise teams. It supports NPS, CSAT, CES, product feedback, and customer experience surveys across digital and physical touchpoints.… Read the review →

Strengths and trade-offs

• Qualtrics — where it wins

  • Multichannel distribution with branching and custom survey branding
  • Advanced analysis, dashboards, crosstabs, weighting, and text analysis
  • Respondent panels with demographic targeting and quotas

  Where it doesn't

  • Free plan is limited to one user, three surveys, 30 questions, and 500 responses
  • Strategic Research starts at $420 per month with annual billing
  • Custom enterprise pricing may vary by usage, region, and requirements

• Zonka Feedback — where it wins

  • Build surveys with 30+ question types and branching logic
  • Collect feedback through messaging, web, QR, offline, and mobile SDKs
  • Combine AI analysis, dashboards, workflows, and case management

  Where it doesn't

  • Paid pricing is custom and based on feedback volume and requirements
  • Broad feature set may exceed the needs of teams seeking simple surveys
  • Trial lasts 14 days, limiting the evaluation window

• Qualtrics9.3/10 · Free plan · 30-day trial

  A broad research suite with free entry, advanced analysis, panels, and multichannel distribution.

  Visit QualtricsFull verdict →
• Zonka Feedback8.4/10 · Pricing on request · 14-day trial

  Flexible survey delivery and feedback case handling, with custom-priced plans.

  Visit Zonka FeedbackFull verdict →