Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Heatmap Tools

Microsoft Clarity vs Zoho PageSense

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Microsoft Clarity #1 in Heatmap Tools 9.4/10 Free plan Free plan✓ 3 of 3 features Visit site
Zoho PageSense #4 in Heatmap Tools 9.0/10 Free plan · 15-day trial Free planFree trial✓ 0 of 3 features Visit Zoho PageSense

Microsoft Clarity leads on 0 checks, Zoho PageSense on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMicrosoft Clarity · 9.4/10
  • Free planboth
  • Free trialonly Zoho PageSense
  • Most featuresMicrosoft Clarity · 3 of 3

Microsoft Clarity scores higher on our rubric for heatmap tools: 9.4 against 9.0 out of 10; our editors rank them #1 and #4.

Microsoft Clarity is the better fit for teams wanting comprehensive heatmaps for free. Zoho PageSense is the better fit for experimentation teams already using Zoho.

  • Microsoft Clarity fits best

    Teams wanting comprehensive heatmaps for free

  • Zoho PageSense fits best

    Experimentation teams already using Zoho

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Microsoft Clarity 9.4/10 Visit ↗ Zoho PageSense 9.0/10 Visit ↗
At a glance
Editor score 9.4 9.0
Ranking #1 in Heatmap Tools #4 in Heatmap Tools
Best for Teams wanting comprehensive heatmaps for free Experimentation teams already using Zoho
Pricing model Free Free plan + paid
Starting price Free —
Free plan ✓ ✓
Free trial — 15 days
Deployment Cloud, Mobile, Browser extension Cloud, Mobile, Browser extension
Platforms Web, iOS, Android, Chrome extension Web, iOS, Android, Chrome extension
Support Email, Docs Email, Live chat, Phone, Community, Docs · 24/7
Compliance GDPR GDPR, HIPAA, PCI DSS
Integrations 1 integrations 55+ integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Microsoft Clarity 3/3 · Zoho PageSense 0/3
Session recordings ✓ (best) Not checked yet
Rage-click detection ✓ (best) Not checked yet
Mobile capture ✓ (best) Not checked yet
Specs
Heatmap types Not checked yet Not checked yet
Monthly session limit Not checked yet Not checked yet
Recording retention 30 days Not checked yet
Our review
Pros
  • Unlimited heatmaps, websites, and team members on the free plan
  • Combines recordings, multiple heatmap types, and friction insights
  • Supports web, mobile SDKs, Google Analytics, Chrome extension, and API
  • Free plan includes heatmaps, recordings, funnels, and form analytics
  • Supports web, iOS, Android, APIs, and a Chrome extension
  • Adds A/B, full-stack, targeting, and personalization capabilities
Cons
  • General recording retention is documented as 30 days
  • The published integration is Google Analytics
  • There is no paid tier for plan-based feature expansion
  • Heatmaps are one part of a broader experimentation platform
  • Free access is limited to 5,000 monthly tracked users
  • Paid plans scale by tracked-user volume and add project limits
Our verdict

Microsoft Clarity is a free user-behavior analytics tool for website and mobile-app teams. It brings together session recordings, heatmaps, behavioral analysis, filters, smart events, and AI-assisted summaries to help teams understand…

Read the review →

Zoho PageSense is a conversion optimization platform for teams that need to analyze visitor behavior, test website changes, and personalize digital experiences. It combines web and mobile analytics with heatmaps, variation-specific…

Read the review →
  1. Microsoft ClarityHeatmap Tools 9.4Free plan
  2. Zoho PageSenseHeatmap Tools 9.0Free plan · 15-day trial

Strengths and trade-offs

  • Microsoft Clarity — where it wins

    • Unlimited heatmaps, websites, and team members on the free plan
    • Combines recordings, multiple heatmap types, and friction insights
    • Supports web, mobile SDKs, Google Analytics, Chrome extension, and API

    Where it doesn't

    • General recording retention is documented as 30 days
    • The published integration is Google Analytics
    • There is no paid tier for plan-based feature expansion

  • Zoho PageSense — where it wins

    • Free plan includes heatmaps, recordings, funnels, and form analytics
    • Supports web, iOS, Android, APIs, and a Chrome extension
    • Adds A/B, full-stack, targeting, and personalization capabilities

    Where it doesn't

    • Heatmaps are one part of a broader experimentation platform
    • Free access is limited to 5,000 monthly tracked users
    • Paid plans scale by tracked-user volume and add project limits

More comparisons

All heatmap tools comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update