Head-to-head · Survey Panel Software
Ipsos SampleOnly vs Prolific
Ipsos SampleOnly leads on 4 checks, Prolific on 0, and 1 is even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreIpsos SampleOnly · 7.7/10
- Most featuresIpsos SampleOnly · 4 of 5
Ipsos SampleOnly scores higher on our rubric for survey panel software: 7.7 against 6.5 out of 10; our editors rank them #3 and #8.
Ipsos SampleOnly offers consumer panels; Prolific doesn't publish it. Ipsos SampleOnly offers b2b panels; Prolific doesn't publish it. Ipsos SampleOnly offers fraud controls; Prolific doesn't publish it. Ipsos SampleOnly offers api access; Prolific doesn't publish it.
Ipsos SampleOnly is the better fit for enterprise B2B and consumer sample operations. Prolific is the better fit for researchers recruiting screened study participants.
- Ipsos SampleOnly fits best
Enterprise B2B and consumer sample operations
- Prolific fits best
Researchers recruiting screened study participants
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Side by side
| Feature | Ipsos SampleOnly 7.7/10 Visit ↗ | Prolific 6.5/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 7.7 | 6.5 |
| Ranking | #3 in Survey Panel Software | #8 in Survey Panel Software |
| Best for | Enterprise B2B and consumer sample operations | Researchers recruiting screened study participants |
| Pricing model | Paid | Paid |
| Starting price | Not published | Not published |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Integrations | 2 integrations | 7 integrations |
| Built for | Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features Ipsos SampleOnly 4/5 · Prolific 0/5 | ||
| Consumer panels | ✓ (best) | Not published |
| B2B panels | ✓ (best) | Not published |
| Incentive management | Not published | Not published |
| Fraud controls | ✓ (best) | Not published |
| API access | ✓ (best) | Not published |
| Specs | ||
| Panel scope | Both | Not published |
| Screening workflow | Not published | Not published |
| Our review | ||
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| Our verdict | Ipsos SampleOnly provides access to respondent sources for teams running consumer or business-to-business research. It suits mid-market and enterprise sample operations, including one-off, multi-country and multi-wave studies. Clients… Read the review → |
For researchers and product teams, Prolific provides access to a verified participant pool for online surveys, interviews, experiments, usability testing, user feedback, and concept testing. Studies can run in external tools, with Prolific… Read the review → |
Strengths and trade-offs
Ipsos SampleOnly — where it wins
- B2C and B2B respondent access spans more than 100 markets.
- Combines proprietary, vetted partner, mobile and intercept sample sources.
- Fraud controls, dynamic profiling and programmatic routing support sample operations.
Where it doesn't
- Clients manage survey programming, data processing and analysis themselves.
- SampleOnly is presented as a contact-sales service rather than a free plan.
- The listed platforms support web access only.
Prolific — where it wins
- 300+ audience filters plus custom screening
- Supports representative and quota samples
- Connects external research tools and automates workflows by API
Where it doesn't
- No free plan
- Pay-as-you-go costs include participant rewards and a platform fee
- Managed research services require custom pricing
- Ipsos SampleOnly7.7/10 · Pricing on request
Ipsos SampleOnly supplies respondent access while clients handle programming, processing and analysis.
Contact IpsosFull verdict → - Prolific6.5/10 · Paid
Recruit screened participants for online studies, then manage submissions and rewards.
Visit ProlificFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
Last updated · How we research and update

