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Head-to-head · Sales Call Tracking Software

Infinity vs Marchex

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Infinity #4 in Sales Call Tracking Software 8.8/10 Paid ✓ 2 of 4 features Visit Infinity
Marchex #6 in Sales Call Tracking Software 8.6/10 Pricing on request ✓ 2 of 4 features Visit Marchex

Infinity leads on 0 checks, Marchex on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreInfinity · 8.8/10

Infinity scores higher on our rubric for sales call tracking software: 8.8 against 8.6 out of 10; our editors rank them #4 and #6.

Infinity is the better fit for enterprise call attribution and conversation intelligence. Marchex is the better fit for mature enterprise call analytics.

  • Infinity fits best

    Enterprise call attribution and conversation intelligence

  • Marchex fits best

    Mature enterprise call analytics

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Infinity 8.8/10 Visit ↗ Marchex 8.6/10 Visit ↗
At a glance
Editor score 8.8 8.6
Ranking #4 in Sales Call Tracking Software #6 in Sales Call Tracking Software
Best for Enterprise call attribution and conversation intelligence Mature enterprise call analytics
Pricing model Paid Paid
Starting price $0.15/unit usage-based Pricing on request
Free plan — Not checked yet
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Support Docs · 24/7 Phone
Integrations 45+ integrations 12 integrations
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features Infinity 2/4 · Marchex 2/4
Call recording ✓ ✓
Call transcription Not checked yet Not checked yet
Campaign tracking Not checked yet Not checked yet
Conversation intelligence ✓ ✓
Specs
Attribution model Not checked yet Not checked yet
Tracked numbers Not checked yet Not checked yet
Our review
Pros
  • Visitor-, campaign-, keyword-, and landing-page-level attribution
  • AI summaries, transcription, intent detection, and transcript search
  • Google, Microsoft, Meta, analytics, advertising, and API integrations
  • Tracks sources, campaigns, keywords, landing pages, and website sessions
  • Adds recording, multilingual transcription, and AI-derived call insights
  • Connects with Salesforce, HubSpot, Google Ads, APIs, and webhooks
Cons
  • No free plan is available
  • Paid plans include additional per-call charges
  • Enterprise uses a tailored package rather than a standard plan
  • Contact-sales pricing makes initial budget comparison slower
  • Its broad analytics scope may exceed basic call-tracking needs
  • Web and API access may not suit buyers seeking other platform options
Our verdict

Infinity is a paid call tracking platform for marketing teams and call-centric businesses. Its dynamic number insertion assigns unique tracking numbers to website visitors, connecting inbound calls with campaigns, channels, keywords,…

Read the review →

Marchex is a call tracking and conversation intelligence platform for businesses that depend on customer calls and texts. Its Marketing Edge product uses dynamic number insertion to connect inbound calls with campaigns, keywords, landing…

Read the review →
  1. InfinitySales Call Tracking Software 8.8Paid
  2. MarchexSales Call Tracking Software 8.6Pricing on request

Strengths and trade-offs

  • Infinity — where it wins

    • Visitor-, campaign-, keyword-, and landing-page-level attribution
    • AI summaries, transcription, intent detection, and transcript search
    • Google, Microsoft, Meta, analytics, advertising, and API integrations

    Where it doesn't

    • No free plan is available
    • Paid plans include additional per-call charges
    • Enterprise uses a tailored package rather than a standard plan
  • Marchex — where it wins

    • Tracks sources, campaigns, keywords, landing pages, and website sessions
    • Adds recording, multilingual transcription, and AI-derived call insights
    • Connects with Salesforce, HubSpot, Google Ads, APIs, and webhooks

    Where it doesn't

    • Contact-sales pricing makes initial budget comparison slower
    • Its broad analytics scope may exceed basic call-tracking needs
    • Web and API access may not suit buyers seeking other platform options

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update