HubSpot Marketing Hub vs Constant Contact

HubSpot Marketing Hub9.2Visit Constant Contact8.7Visit

Higher score HubSpot Marketing Hub #2 in Email Automation 9.2/10 Free plan · 14-day trial Free planFree trial✓ 0 of 4 features Visit HubSpot

vs

Constant Contact #8 in Email Automation 8.7/10 30-day trial Free trial✓ 1 of 4 features Try Constant Contact

• HubSpot Marketing Hub fits best

  Teams seeking automation tied to a CRM

• Constant Contact fits best

  Small businesses combining email, SMS, and events

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature	HubSpot Marketing Hub 9.2/10 Visit ↗	Constant Contact 8.7/10 Visit ↗
At a glance
Editor score	9.2	8.7
Ranking	#2 in Email Automation	#8 in Email Automation
Best for	Teams seeking automation tied to a CRM	Small businesses combining email, SMS, and events
Pricing model	Free plan + paid	Paid
Starting price	—	—
Free plan	✓ (best)	—
Free trial	14 days	30 days
Free trial length	14 days	30 days · no card needed
Deployment	Cloud, Mobile	Cloud, Mobile
Platforms	Web, iOS, Android	Web, Android
Support	Phone, Docs	Phone, Live chat, Community, Docs
Compliance	SOC 2, ISO 27001, GDPR	2FA
Integrations	1,800+ integrations	300+ integrations
Built for	Small business, Mid-market, Enterprise	Solo, Small business, Mid-market
Features HubSpot Marketing Hub 0/4 · Constant Contact 1/4
Audience segmentation	Not checked yet	Not checked yet
Email templates	Not checked yet	Not checked yet
SMS automation	Not checked yet	Not checked yet
Landing pages	Not checked yet	✓ (best)
Specs
Monthly email limit	Not checked yet	Not checked yet
Automation workflows	Not checked yet	Not checked yet
Our review
Pros	Build multi-step nurture workflows with branching logic. Score leads by fit, engagement, or a combination of both. Capture leads in forms that create CRM records.	Email and SMS automation with segmentation and A/B testing Landing pages, signup forms, events, payments, and product sales 300+ integrations plus web, Android, and REST API access
Cons	Advanced journey analytics and revenue tracking are Enterprise features. Omnichannel campaigns and marketing automation are Professional features. Its broad campaign and CRM scope may exceed teams needing email-only automation.	No free plan; access requires a paid subscription after the trial Lite limits users to one automation template and one custom segment Premium includes 500 SMS messages per month, not unlimited SMS
Our verdict	HubSpot Marketing Hub brings email campaigns, lead capture, workflow automation, and performance reporting together with HubSpot’s CRM. It is aimed at teams that want marketing activity connected to contact records and lead scoring, from… Read the review →	Constant Contact is a cloud-based email and digital marketing platform for small businesses and nonprofits. Its toolkit combines drag-and-drop email creation, templates, contact management, segmentation, automated email and SMS workflows,… Read the review →

Strengths and trade-offs

• HubSpot Marketing Hub — where it wins

  • Build multi-step nurture workflows with branching logic.
  • Score leads by fit, engagement, or a combination of both.
  • Capture leads in forms that create CRM records.

  Where it doesn't

  • Advanced journey analytics and revenue tracking are Enterprise features.
  • Omnichannel campaigns and marketing automation are Professional features.
  • Its broad campaign and CRM scope may exceed teams needing email-only automation.

• Constant Contact — where it wins

  • Email and SMS automation with segmentation and A/B testing
  • Landing pages, signup forms, events, payments, and product sales
  • 300+ integrations plus web, Android, and REST API access

  Where it doesn't

  • No free plan; access requires a paid subscription after the trial
  • Lite limits users to one automation template and one custom segment
  • Premium includes 500 SMS messages per month, not unlimited SMS

• HubSpot Marketing Hub9.2/10 · Free plan · 14-day trial

  CRM-connected email automation with branching workflows, lead scoring, and journey analytics.

  Visit HubSpotFull verdict →
• Constant Contact8.7/10 · 30-day trial

  A broad email, SMS, events, and marketing platform for small businesses.

  Try Constant ContactFull verdict →