Heap vs KISSmetrics

Heap8.7Visit KISSmetrics6.6Visit

Higher score Heap #6 in Web Analytics Tools 8.7/10 Free plan Free plan✓ 5 of 5 features Visit Heap

vs

KISSmetrics #26 in Web Analytics Tools 6.6/10 Free plan Free plan✓ 4 of 5 features Visit KISSmetrics

• Heap fits best

  Automatic capture and session-based analysis

• KISSmetrics fits best

  Teams focused on customer behavior and retention

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Side by side

Feature	Heap 8.7/10 Visit ↗	KISSmetrics 6.6/10 Visit ↗
At a glance
Editor score	8.7	6.6
Ranking	#6 in Web Analytics Tools	#26 in Web Analytics Tools
Best for	Automatic capture and session-based analysis	Teams focused on customer behavior and retention
Pricing model	Free plan + paid	Free plan + paid
Starting price	—	$79/mo
Free plan	✓	✓
Free trial	—	—
Deployment	Cloud, Mobile	Cloud
Platforms	Web, iOS, Android, macOS	Web
Support	Email, Community, Docs	Email, Docs
Compliance	SOC 2, ISO 27001, GDPR, SSO/SAML	GDPR
Integrations	14 integrations	30+ integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Heap 5/5 · KISSmetrics 4/5
Event tracking	✓	✓
Conversion funnels	✓	✓
Session recordings	✓ (best)	—
Ecommerce tracking	✓	✓
API access	✓	✓
Specs
Monthly visitor limit	10000 visitors	Not checked yet
Data retention	Limited	Not checked yet
Our review
Pros	Automatically captures interactions such as clicks, pageviews, and form submissions Combines funnels, retention, journeys, segmentation, and session replay Supports privacy controls, identity management, APIs, and data warehouse connectivity	Person-level identity resolution across devices Funnels, cohorts, retention, revenue, and lifecycle reporting Free plan with API access and core analytics reports
Cons	Free plan is limited to up to 10k monthly sessions Data history on the Free plan is limited to 6 months Session Replay is an add-on on the Pro plan	Growth starts at $99 per month Free plan is limited to 100,000 events per month Free plan includes three seats
Our verdict	Heap is a digital analytics and product insights platform for teams that need to understand customer behavior across websites and apps. It automatically captures interactions such as clicks, pageviews, form submissions, and other events,… Read the review →	KISSmetrics is a person-level analytics platform for growth, product, marketing, SaaS, and ecommerce teams. It captures website and application events, connects activity to people across devices, and turns that data into dashboards,… Read the review →

Strengths and trade-offs

• Heap — where it wins

  • Automatically captures interactions such as clicks, pageviews, and form submissions
  • Combines funnels, retention, journeys, segmentation, and session replay
  • Supports privacy controls, identity management, APIs, and data warehouse connectivity

  Where it doesn't

  • Free plan is limited to up to 10k monthly sessions
  • Data history on the Free plan is limited to 6 months
  • Session Replay is an add-on on the Pro plan

• KISSmetrics — where it wins

  • Person-level identity resolution across devices
  • Funnels, cohorts, retention, revenue, and lifecycle reporting
  • Free plan with API access and core analytics reports

  Where it doesn't

  • Growth starts at $99 per month
  • Free plan is limited to 100,000 events per month
  • Free plan includes three seats

• Heap8.7/10 · Free plan

  Automatic capture, replay, funnels, and retention analysis for web and app teams.

  Visit HeapFull verdict →
• KISSmetrics6.6/10 · Free plan

  A strong fit for customer behavior and retention analysis, with a costly paid entry point.

  Visit KISSmetricsFull verdict →