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Head-to-head · Social Scheduling

CoSchedule vs Metricool

Updated Oct 2026
Both researched from official sources
4 checks side by side

Higher score CoSchedule #6 in Social Scheduling 8.4/10 Free plan · 14-day trial Free planFree trial✓ 2 of 4 features Visit CoSchedule

Metricool #8 in Social Scheduling 8.2/10 Free plan Free plan✓ 0 of 4 features Visit Metricool

CoSchedule leads on 0 checks, Metricool on 1, and 3 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

Highest scoreCoSchedule · 8.4/10
Lowest starting priceMetricool · $20/mo
Free planboth
Free trialonly CoSchedule
Most featuresCoSchedule · 2 of 4

CoSchedule scores higher on our rubric for social scheduling: 8.4 against 8.2 out of 10; our editors rank them #6 and #8.

Metricool is cheaper to start at $20/mo against $29/mo.

CoSchedule is the better fit for marketers planning campaigns alongside social posts. Metricool is the better fit for budget-conscious teams needing analytics and approvals.

CoSchedule fits best
Marketers planning campaigns alongside social posts
Metricool fits best
Budget-conscious teams needing analytics and approvals

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Show only differences

Feature	CoSchedule 8.4/10 Visit ↗	Metricool 8.2/10 Visit ↗
At a glance
Editor score	8.4	8.2
Ranking	#6 in Social Scheduling	#8 in Social Scheduling
Best for	Marketers planning campaigns alongside social posts	Budget-conscious teams needing analytics and approvals
Pricing model	Free plan + paid	Free plan + paid
Starting price	$29/mo	$20/mo (best)
Free plan	✓	✓
Free trial	14 days	—
Deployment	Cloud, Mobile, Browser extension	Cloud, Mobile, Browser extension
Platforms	Web, iOS, Android, Chrome extension	Web, iOS, Android, Chrome extension
Support	Email, Live chat, Docs	Docs
Integrations	2 integrations	12 integrations
Built for	Solo, Small business, Mid-market	Solo, Small business, Mid-market
Features CoSchedule 2/4 · Metricool 0/4
Approval workflows	✓ (best)	Not checked yet
Bulk scheduling	✓ (best)	Not checked yet
Post queue	Not checked yet	Not checked yet
Post analytics	Not checked yet	Not checked yet
Specs
Social profiles	Not checked yet	Not checked yet
Supported networks	Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Threads, TikTok, Twitter/X, YouTube	Facebook, Instagram, Threads, X, Bluesky, LinkedIn, Pinterest, TikTok, Google Business Profile, YouTube, Twitch
Our review
Pros	Calendar combines campaign planning with drag-and-drop post rescheduling. ReQueue automates recurring posts; CSV upload supports up to 365 messages. Supports publishing across 11 social networks, with inbox and analytics tools.	Free plan includes one brand, 20 scheduled posts, and 30 days of analytics Advanced adds team and client management plus post approval workflows Automated reports and integrations including Canva, Zapier, and Looker Studio
Cons	Starter includes only one user seat and three social profiles. Starter has no approval workflows; approvals begin with Professional. Social Inbox is unavailable on Free Calendar.	Free plan is limited to one brand and 20 scheduled posts per month X access on paid plans requires an add-on Unlimited scheduling is subject to the Fair Use Policy
Our verdict	CoSchedule Social Calendar brings campaign planning, social publishing, and performance measurement into a shared calendar. It is aimed at marketers, consultants, businesses, and agencies that want to organize campaigns alongside posts… Read the review →	Metricool brings social planning, publishing, analytics, and reporting into one platform for creators, social media professionals, businesses, and agencies. Its calendar supports post scheduling and recurring content lists, while a unified… Read the review →

CoScheduleSocial Scheduling 8.4Free plan · 14-day trial
MetricoolSocial Scheduling 8.2Free plan

Compare the top tools in

Strengths and trade-offs

CoSchedule — where it wins
- Calendar combines campaign planning with drag-and-drop post rescheduling.
- ReQueue automates recurring posts; CSV upload supports up to 365 messages.
- Supports publishing across 11 social networks, with inbox and analytics tools.
Where it doesn't
- Starter includes only one user seat and three social profiles.
- Starter has no approval workflows; approvals begin with Professional.
- Social Inbox is unavailable on Free Calendar.
Metricool — where it wins
- Free plan includes one brand, 20 scheduled posts, and 30 days of analytics
- Advanced adds team and client management plus post approval workflows
- Automated reports and integrations including Canva, Zapier, and Looker Studio
Where it doesn't
- Free plan is limited to one brand and 20 scheduled posts per month
- X access on paid plans requires an add-on
- Unlimited scheduling is subject to the Fair Use Policy

CoSchedule8.4/10 · Free plan · 14-day trial
A campaign-minded social calendar with broad publishing tools, but limited Starter capacity.
Visit CoSchedule Full verdict →
Metricool8.2/10 · Free plan
A budget-friendly scheduler that pairs publishing with analytics, inbox, and approvals.
Visit Metricool Full verdict →

More comparisons

All social scheduling comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated 7 Oct 2026 · How we research and update