AppFollow vs ASO.dev

AppFollow8.9Visit ASO.dev7.9Visit

Higher score AppFollow #2 in App Store Optimization Software 8.9/10 Free plan · 10-day trial Free planFree trial✓ 2 of 4 features Visit AppFollow

vs

ASO.dev #5 in App Store Optimization Software 7.9/10 3-day trial Free trial✓ 4 of 4 features Visit ASO.dev

• AppFollow fits best

  ASO and app-review teams

• ASO.dev fits best

  Cross-platform ASO operations teams

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Side by side

Feature	AppFollow 8.9/10 Visit ↗	ASO.dev 7.9/10 Visit ↗
At a glance
Editor score	8.9	7.9
Ranking	#2 in App Store Optimization Software	#5 in App Store Optimization Software
Best for	ASO and app-review teams	Cross-platform ASO operations teams
Pricing model	Free plan + paid	Paid
Starting price	$19/mo	$180/seat/yr
Free plan	✓ (best)	—
Free trial	10 days	3 days
Free trial length	10 days · no card needed	3 days
Deployment	Cloud	Cloud, Desktop, Mobile, Browser extension
Platforms	Web	Web, Windows, macOS, Linux, iOS, Android, Chrome extension
Support	Email, Community, Docs	Email, Phone, Community, Docs
Integrations	14 integrations	9 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features AppFollow 2/4 · ASO.dev 4/4
Keyword tracking	✓	✓
Competitor tracking	✓	✓
Listing experiments	Not checked yet	✓ (best)
Listing localization	Not checked yet	✓ (best)
Specs
Marketplace coverage	Both	Both
Tracked app limit	2 apps	Not checked yet
Our review
Pros	Keyword, competitor, visibility, traffic, and conversion analytics Review replies, sentiment analysis, alerts, and workflow automation Free plan plus ASO pricing at $19 per month billed annually	Covers App Store and Google Play listing and release workflows Combines keyword tracking, competitor analysis, and listing experiments Includes localization, review workflows, and Apple Ads insights
Cons	Advanced ASO tools are limited to the ASO plan and higher tiers AI replies, translation, exports, and helpdesk integrations require paid tiers Enterprise pricing is custom rather than publicly listed	No free plan is available Console excludes ASO analytics and keyword tracking Advanced capabilities require higher paid tiers
Our verdict	AppFollow is a web and API platform for mobile app developers, marketers, product teams, and support organizations. It combines app-store optimization with review monitoring, competitor intelligence, app-performance analytics, alerts,… Read the review →	ASO.dev is a platform for app developers, publishers, studios, and marketers managing app store optimization and release operations. It supports App Store Connect and Google Play workflows, with tools for metadata, screenshots, pricing,… Read the review →

Strengths and trade-offs

• AppFollow — where it wins

  • Keyword, competitor, visibility, traffic, and conversion analytics
  • Review replies, sentiment analysis, alerts, and workflow automation
  • Free plan plus ASO pricing at $19 per month billed annually

  Where it doesn't

  • Advanced ASO tools are limited to the ASO plan and higher tiers
  • AI replies, translation, exports, and helpdesk integrations require paid tiers
  • Enterprise pricing is custom rather than publicly listed

• ASO.dev — where it wins

  • Covers App Store and Google Play listing and release workflows
  • Combines keyword tracking, competitor analysis, and listing experiments
  • Includes localization, review workflows, and Apple Ads insights

  Where it doesn't

  • No free plan is available
  • Console excludes ASO analytics and keyword tracking
  • Advanced capabilities require higher paid tiers

• AppFollow8.9/10 · Free plan · 10-day trial

  A broad ASO and review-management platform with a useful free tier and low-cost ASO plan.

  Visit AppFollowFull verdict →
• ASO.dev7.9/10 · 3-day trial

  Broad ASO coverage for teams managing listings, rankings, localization, and app releases.

  Visit ASO.devFull verdict →