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Head-to-head · Ad Blockers

AdGuard vs wBlock

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score AdGuard #1 in Ad Blockers 9.4/10 Free plan · 14-day trial Free planFree trial✓ 3 of 3 features Visit AdGuard
wBlock #9 in Ad Blockers 8.3/10 Free plan Free plan✓ 3 of 3 features Visit wBlock

AdGuard leads on 0 checks, wBlock on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAdGuard · 9.4/10
  • Free planboth
  • Free trialonly AdGuard

AdGuard scores higher on our rubric for ad blockers: 9.4 against 8.3 out of 10; our editors rank them #1 and #9.

On browser support, AdGuard gives you Major-browsers where wBlock offers Single-browser.

AdGuard is the better fit for broad desktop and mobile protection. wBlock is the better fit for safari users wanting advanced open-source controls.

  • AdGuard fits best

    Broad desktop and mobile protection

  • wBlock fits best

    Safari users wanting advanced open-source controls

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature AdGuard 9.4/10 Visit ↗ wBlock 8.3/10 Visit ↗
At a glance
Editor score 9.4 8.3
Ranking #1 in Ad Blockers #9 in Ad Blockers
Best for Broad desktop and mobile protection Safari users wanting advanced open-source controls
Pricing model Free plan + paid Free
Starting price — Free plan
Free plan ✓ ✓
Free trial 14 days —
Deployment Desktop, Mobile, Browser extension Desktop, Mobile, Browser extension
Platforms Windows, macOS, Linux, iOS, Android, Chrome extension macOS, iOS
Support Email, Community, Docs · 24/7 Community, Docs
Built for Solo, Small business Solo, Small business
Features AdGuard 3/3 · wBlock 3/3
Custom filter lists ✓ ✓
Element picker ✓ ✓
Cookie popup blocking ✓ ✓
Specs
Device coverage Desktop-and-mobile Desktop-and-mobile
Device limit 3 devices Not checked yet
Browser support Major-browsers Single-browser
Our review
Pros
  • Blocks ads, trackers, spyware, pop-ups, and malicious sites
  • Supports custom filter lists, user rules, and manual element hiding
  • Covers Windows, macOS, Linux, iOS, Android, web, and Chrome
  • Free and open source with no paid plans
  • Custom lists, userscripts, userstyles, and element zapping
  • iCloud synchronization for settings and filter lists
Cons
  • Personal licensing covers 3 devices
  • Advanced traffic filtering is centered on desktop and Android apps
  • Free mobile coverage is limited compared with licensed apps
  • Safari-only browser support
  • Limited to Apple platforms
  • Advanced controls may be more than basic blockers require
Our verdict

AdGuard is a freemium ad-blocking and privacy-protection product family for people who want filtering across browsers, apps, and devices. Its browser extensions target browser traffic, while desktop and Android applications can filter…

Read the review →

wBlock is a free, open-source content blocker for Safari on Apple devices. It blocks ads, trackers, cookie banners, pop-ups, redirects, unwanted scripts, and cosmetic page elements through multiple Safari content-blocking extensions. Its…

Read the review →
  1. AdGuardAd Blockers 9.4Free plan · 14-day trial
  2. wBlockAd Blockers 8.3Free plan

Strengths and trade-offs

  • AdGuard — where it wins

    • Blocks ads, trackers, spyware, pop-ups, and malicious sites
    • Supports custom filter lists, user rules, and manual element hiding
    • Covers Windows, macOS, Linux, iOS, Android, web, and Chrome

    Where it doesn't

    • Personal licensing covers 3 devices
    • Advanced traffic filtering is centered on desktop and Android apps
    • Free mobile coverage is limited compared with licensed apps
  • wBlock — where it wins

    • Free and open source with no paid plans
    • Custom lists, userscripts, userstyles, and element zapping
    • iCloud synchronization for settings and filter lists

    Where it doesn't

    • Safari-only browser support
    • Limited to Apple platforms
    • Advanced controls may be more than basic blockers require
  • AdGuard9.4/10 · Free plan · 14-day trial

    A broad ad and privacy blocker with browser, app, DNS, and parental controls.

    Visit AdGuardFull verdict →
  • wBlock8.3/10 · Free plan

    A free, customizable Safari blocker for Apple users who want control beyond basic ad filtering.

    Visit wBlockFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update