Head-to-head · All-in-One Marketing Platform
ActiveCampaign vs Bitrix24 Marketing
ActiveCampaign leads on 0 checks, Bitrix24 Marketing on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreActiveCampaign · 9.1/10
- Free planonly Bitrix24 Marketing
- Free trialboth
- Most featuresBitrix24 Marketing · 5 of 5
ActiveCampaign scores higher on our rubric for all-in-one marketing platform: 9.1 against 8.7 out of 10; our editors rank them #3 and #7.
Bitrix24 Marketing offers free plan; ActiveCampaign doesn't.
ActiveCampaign is the better fit for growing businesses needing advanced automation. Bitrix24 Marketing is the better fit for organizations wanting CRM plus multichannel campaigns.
- ActiveCampaign fits best
Growing businesses needing advanced automation
- Bitrix24 Marketing fits best
Organizations wanting CRM plus multichannel campaigns
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Side by side
| Feature | ActiveCampaign 9.1/10 Visit ↗ | Bitrix24 Marketing 8.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.1 | 8.7 |
| Ranking | #3 in All-in-One Marketing Platform | #7 in All-in-One Marketing Platform |
| Best for | Growing businesses needing advanced automation | Organizations wanting CRM plus multichannel campaigns |
| Pricing model | Paid | Free plan + paid |
| Starting price | — | $49/mo |
| Free plan | — | ✓ (best) |
| Free trial | 14 days | 15 days |
| Free trial length | 14 days · no card needed | 15 days · no card needed |
| Deployment | Cloud, Mobile | Cloud, Self-hosted, Desktop, Mobile |
| Platforms | Web, iOS, Android | Web, Windows, macOS, iOS, Android |
| Support | Email, Live chat, Community, Docs | Email, Tickets, Docs |
| Integrations | 1,000+ integrations | 800+ integrations |
| Built for | Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features ActiveCampaign 1/5 · Bitrix24 Marketing 5/5 | ||
| Marketing automation | Not checked yet | ✓ (best) |
| Email campaigns | Not checked yet | ✓ (best) |
| Landing pages | ✓ | ✓ |
| Social publishing | Not checked yet | ✓ (best) |
| Built-in CRM | Not checked yet | ✓ (best) |
| Specs | ||
| Free contact limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | ActiveCampaign is a cloud-based email marketing and marketing automation platform for small businesses, marketers, agencies, mid-market teams, and larger organizations. Its core toolkit combines email campaigns, newsletters, multi-step… Read the review → |
Bitrix24 Marketing combines CRM records, sales pipelines and campaign tools in one workspace. It supports email campaigns with segmentation, templates, tracking and unsubscribe handling; trigger-based email and SMS automation; social-media… Read the review → |
Strengths and trade-offs
ActiveCampaign — where it wins
- Multi-step automation with predictive sending and split testing
- More than 1,000 integrations, including Shopify and Salesforce
- Segmentation, CRM, landing pages, analytics, and AI tools
Where it doesn't
- No permanent free plan; access starts with a 14-day trial
- Starter limits each automation to five actions
- Plan pricing is organized around contact volume and currency
Bitrix24 Marketing — where it wins
- Combines email, SMS, social, telemarketing, landing pages and CRM
- Automation triggers campaigns from CRM events and supports segmentation
- Available across web, desktop, mobile, API and self-hosted deployments
Where it doesn't
- Free plan is automatically deleted after 50 days without sign-in
- Enterprise pricing lists fewer feature details than lower tiers
- Multichannel breadth may exceed the needs of teams seeking a focused campaign tool
- ActiveCampaign9.1/10 · 14-day trial
Advanced automation and CRM depth for growing teams, with paid plans tied to contact volume.
Visit ActiveCampaignFull verdict → - Bitrix24 Marketing8.7/10 · Free plan · 15-day trial
A broad CRM-centered suite for running campaigns, lead capture and sales workflows.
Visit Bitrix24Full verdict →
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All All-in-One marketing platform comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






