Zalio
Zalio: A specialized gym CRM pairing lead workflows with AI-assisted churn intervention. Ranked #14 of 26 in Fitness CRM Software by our editors (6.7/10); pricing: 7-day trial; best for gym operators wanting AI churn intervention.
At a glance
- Editor score6.7 / 10
- Pricing7-day trial
- Best forGym operators wanting AI churn intervention
- Free planNo
- Paid from$299/mo
- Lead captureYes
- Facts checked20 Sep 2026
Where it wins
- Churn-risk signals use attendance, engagement, payment, and conversation data
- Captures website, social, referral, and inbound leads in one pipeline
- Connects with PerfectGym, Mindbody, GymMaster, Glofox, Hapana, and Clubware
Where it doesn't
- The published plan costs USD 299 per month
- The platform is available on web only
- Suggested actions require staff review through an approval queue
Our verdict on Zalio
Zalio is a CRM for independent gyms that combines lead capture, sales pipeline management, member follow-up, and retention workflows. It brings website, social, referral, and other inbound enquiries into a lead inbox, supports lead qualification and pipeline stages, and helps teams coordinate faster responses. Its retention focus is aimed at gym operators that want signals for members showing possible churn risk, along with drafted check-ins and win-back messages for staff review.
The published pricing shows one plan: Zalio CRM costs USD 299 per month, billed monthly. It includes retention signals and member follow-up, plus lead inbox and fast-response workflows. A 7-day free trial is available. The standout feature is the churn-risk workflow, which considers changes in attendance, engagement, payment friction, and conversations. Zalio can then provide drafted member messages, email and SMS follow-up sequences, and suggested retention actions. The approval queue keeps staff involved before those suggested actions are used, making the product a fit for operators who want AI-assisted intervention without removing team oversight.
Zalio is designed to work alongside existing gym-management and booking platforms rather than replace them. Its listed integrations are PerfectGym, Mindbody, GymMaster, Glofox, Hapana, and Clubware. That ecosystem fit matters for gyms that already rely on one of those systems and want a separate CRM layer for lead response and retention. The trade-offs are clear: the product is web-only, and its USD 299 monthly price makes it a specialized purchase. Choose Zalio if lead conversion and member-retention signals are central priorities; consider another approach if you need a broader platform or a non-web experience.
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Zalio pricing
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Zalio fact sheet
| Free plan | No |
|---|---|
| Paid from | $299/mo |
| Lead capture | Yes |
| Follow-up automation | Yes |
| SMS messaging | Yes |
| Email automation | Yes |
| Sales pipeline | Yes |
| Retention automation | Yes |
| Contact limit | Not verified |
| Free trial | 7 days |
| Deployment | Cloud |
| Platforms | Web |
| Support | |
| Built for | Small business (editorial estimate) |
| Integrations | 6 integrations: PerfectGym, Mindbody, GymMaster, Glofox, Hapana, Clubware |
| Pricing | 7-day trial (source) |
| Website | zalio.ai |
| Facts checked | 20 Sep 2026 |
Zalio integrations
Zalio lists 6 integrations on its own site.
- PerfectGym
- Mindbody
- GymMaster
- Glofox
- Hapana
- Clubware
Alternatives to Zalio
- SmarfleA broad fitness CRM for independent operators, with automation but no verified sales pipeline.8.7
- KriyaX CRMA focused fitness CRM with strong automation, analytics, and a low monthly entry price.7.9
- GymCRMAffordable gym CRM covering leads, billing, attendance, classes, and member access.7.8
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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