SmartTouch NexGen CRM
SmartTouch NexGen CRM: A focused homebuilder CRM with strong lead automation, but a $700 monthly entry price. Ranked #39 of 41 in Construction CRM Software by our editors (4.8/10); pricing: Paid; best for homebuilders needing automated lead distribution.
At a glance
- Editor score4.8 / 10
- PricingPaid
- Best forHomebuilders needing automated lead distribution
- Free planNo
- Paid from$700/mo
- Founded2010 · Austin, Texas, United States
- Facts checked20 Sep 2026
Where it wins
- Captures leads from websites, chatbots, QR codes, and manual entry
- Automates lead routing, scoring, follow-up campaigns, and alerts
- Combines mobile contact management with pipeline and KPI reporting
Where it doesn't
- Starts at $700 per month with no free plan
- Public pricing shows one plan rather than multiple tiers
- Its scope centers on sales and lead operations rather than project management
Our verdict on SmartTouch NexGen CRM
SmartTouch NexGen CRM is a customer relationship management platform for homebuilders and real estate developers. It is designed for teams that need to collect leads across digital and offline channels, distribute them to online or onsite sales agents, nurture prospects, schedule appointments, and monitor buyer journeys. Access is available through the web, iOS, Android, and an API, while the mobile app supports contact profiles, notes, preferences, tasks, appointments, email, text messaging, and calling.
Pricing is straightforward but substantial: the NexGen CRM plan costs $700 per month on a monthly billing basis. The plan includes all-inclusive pricing and unlimited mobile app use, and the published notes state that the base price covers up to five communities. The platform connects with Outlook, Google Calendar, iOS calendars, Zapier, Mailchimp, Twilio, Meta, WordPress, Facebook, IDX Broker, Homes.com, Realtor.com, and Trulia, alongside third-party lead adapters and other integrations. This combination fits organizations that already rely on multiple marketing, communication, and listing channels.
Lead operations are the product’s clearest focus. It supports profile- and behavior-based scoring, automated email and text campaigns, appointment scheduling, calendar synchronization, follow-up reminders, hot-list alerts, and reporting for leads, tours, sales conversion, traffic, and KPIs. That makes it a practical choice for homebuilders prioritizing response speed, routing discipline, and sales visibility across communities. Teams seeking a CRM centered on construction project management should look for a product whose core scope explicitly covers those workflows instead. SmartTouch NexGen CRM is better suited to sales and marketing operations than to broader construction administration.
Your product? Our editors can test SmartTouch NexGen CRM in depth and publish a review, labelled as paid · from $149/mo →
SmartTouch NexGen CRM pricing
All 1 SmartTouch NexGen CRM plans and prices →
SmartTouch NexGen CRM fact sheet
| Free plan | No |
|---|---|
| Paid from | $700/mo |
| Mobile app | Yes |
| Bid tracking | Not verified |
| Pipeline customization | Not verified |
| Email sync | Yes |
| Lead capture | Yes |
| Custom fields | Not verified |
| Deployment | Desktop, Mobile |
| Platforms | Web, iOS, Android |
| Support | Email, Phone |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 17 integrations: Outlook, Google Calendar, iOS calendars, Utour SmartConnect, Zapier, Mailchimp … See all → |
| Pricing | Paid (source) |
| Website | smarttouchinteractive.com |
| Facts checked | 20 Sep 2026 |
SmartTouch NexGen CRM integrations
SmartTouch NexGen CRM lists 17 integrations on its own site.
- Outlook
- Google Calendar
- iOS calendars
- Utour SmartConnect
- Zapier
- Mailchimp
- Twilio
- Meta
- FullContact
- WordPress
- IDX Broker
- Homes.com
- Realtor.com
- Trulia
- BuildTopia
- Atlas Engagement
See all SmartTouch NexGen CRM integrations →
Alternatives to SmartTouch NexGen CRM
- ProcoreA broad construction management platform with strong project controls and mobile access.9.4
- Deltek VantagepointA broad project-finance and staffing system for firms that can work with sales-led pricing.9.1
- CMiCBroad construction project and financial controls suit contractors seeking one connected ERP.8.9
See all SmartTouch NexGen CRM alternatives →
Used SmartTouch NexGen CRM? Be the first to review it
The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used SmartTouch NexGen CRM for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.
Write a reviewTwo minutes · verified accounts only · read by an editor before it appears
Featured on iTechGuides
SmartTouch NexGen CRM is listed in our Construction CRM Software directory. Add the badge to your site — it links back to this page.
<a href="https://www.itechguides.com/products/smarttouch-nexgen-crm/"><img src="https://www.itechguides.com/best/badge/smarttouch-nexgen-crm.svg" alt="Featured on iTechGuides" width="230" height="46"></a>
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Last updated · How we research and update