Picky Assist
Picky Assist: A broad WhatsApp campaign and automation toolkit with a useful free starting tier. Ranked #24 of 72 in WhatsApp Marketing Software by our editors (6.5/10); pricing: Free plan; best for small teams needing a free campaign and funnel starter.
At a glance
- Editor score6.5 / 10
- PricingFree plan
- Best forSmall teams needing a free campaign and funnel starter
- Free planYes
- Paid from$299/yr
- Workflow automationYes
- Founded2018 · Delaware, USA; presence in Kerala, India
- Facts checked23 Sep 2026
Where it wins
- Free plan includes API, multichannel messaging, Broadcaster, 500 contacts
- Segmented campaigns support templates, variables, follow-ups, and click tracking
- No-code flows, funnels, CRM modules, and app connectors in one platform
Where it doesn't
- Free plan is limited to 500 contacts and 5,000 monthly interactions
- WhatsApp messaging charges are billed separately and vary by Meta rates
- Platform access is limited to web, API, and Android, with docs-only support
Our verdict on Picky Assist
Picky Assist combines WhatsApp campaign delivery with broader business communication and automation. It is aimed at organizations that need segmented broadcasts, approved message templates, dynamic variables, chatbots, workflows, funnels, contact segmentation, and a team inbox. CRM modules, APIs, and multichannel messaging extend the product beyond a single broadcast tool, making it relevant to small teams as well as larger organizations that need structured contact and campaign operations.
The published plans show a Free Forever tier at $0 per month with API access, multichannel messaging, Broadcaster, 500 contacts, and 5,000 interactions monthly. Starter costs $39 per month or $399 per year and raises capacity to 2,000 contacts and 150,000 monthly interactions. Growth costs $49 per month or $499 per year for 10,000 contacts and 500,000 interactions monthly. Scale costs $69 per month or $699 per year for 20,000 contacts and 1,000,000 interactions monthly. Every listed tier includes API access, multichannel messaging, and Broadcaster. WhatsApp messaging charges may be billed separately according to Meta rates, recipient country, message category, and the selected plan.
Its ecosystem includes Zapier, Zoho CRM, HubSpot, Shopify, WooCommerce, Google Sheets, and Facebook Lead Ads, with a no-code connector offering triggers, actions, filters, and delays. Campaign follow-up actions and URL or button click tracking add measurable workflow steps, while template submission and dynamic values support personalized outreach. Access is provided through web, API, and Android, with cloud and mobile deployment. Documentation is the listed support channel. Choose Picky Assist if a free-to-start WhatsApp funnel and campaign system fits your contact volume; consider alternatives when broader platform coverage, higher included contact capacity, or support beyond documentation is central.
Your product? Our editors can test Picky Assist in depth and publish a review, labelled as paid · from $149/mo →
Picky Assist pricing
All 5 Picky Assist plans and prices →
Picky Assist fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $299/yr |
| Broadcast campaigns | Yes |
| Workflow automation | Yes |
| Personalized variables | Yes |
| Template management | Yes |
| Contact limit | 2000 contacts |
| Monthly message limit | Not verified |
| Channel coverage | Multichannel |
| Deployment | Cloud, Mobile |
| Platforms | Web, Android |
| Support | Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 7 integrations: Zapier, Zoho CRM, HubSpot, Shopify, WooCommerce, Google Sheets … See all → |
| Pricing | Free plan (source) |
| Website | pickyassist.com |
| Facts checked | 23 Sep 2026 |
Picky Assist integrations
Picky Assist lists 7 integrations on its own site.
- Zapier
- Zoho CRM
- HubSpot
- Shopify
- WooCommerce
- Google Sheets
- Facebook Lead Ads
See all Picky Assist integrations →
Alternatives to Picky Assist
- Sinch EngageA capable SMS and MMS messaging suite, but its listed features center on SMS rather than WhatsApp.8.9
- AiSensyA broad WhatsApp platform with a useful free tier and scalable paid plans.8.8
- Respond.ioA strong fit for teams that need WhatsApp marketing plus broad automation and channel coverage.8.7
See all Picky Assist alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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