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Best HilltopAds Alternatives in 2026

#13 of 14 in Native Advertising Software

The top HilltopAds alternatives are Sharethrough, Yahoo Native and RevContent: 13 native advertising software our editors would look at instead of HilltopAds, in our ranking order.

7.1/10Editor score
HilltopAds7.1 Visit HilltopAds

HilltopAds: A targeting-focused ad network for performance campaigns beyond native formats. Where it falls short: no native ad format; supports popunder, push, banner and VAST video.

Switching from HilltopAds? For most native advertising software buyers the best HilltopAds alternative is Sharethrough, built for advertisers buying native inventory through DSPs. Microsoft Advertising has a free plan, which HilltopAds does not.

Why People Look for a HilltopAds Alternative

  • No native ad format; supports popunder, push, banner and VAST video
  • Cloud deployment only, with documentation as the listed support channel
  • No free plan is available
  • No free plan — 1 of the alternatives below has it

Quick Picks by What You Need

All 13 HilltopAds Alternatives, Ranked

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

  1. Best forAdvertisers buying native inventory through DSPs

    • Better than HilltopAds:
    • Editor score 9.2 vs 7.1

    A native-inventory exchange for advertisers activating campaigns through DSPs.

    • Automated optimization
    • Conversion tracking
    Pricing on request Our Sharethrough verdict → Visit Sharethrough
    9.2/10★★★★★
    Visit Sharethrough
  2. Best forAdvertisers seeking Yahoo and partner reach

    • Better than HilltopAds:
    • Editor score 9.0 vs 7.1

    Manage native campaigns, audience targeting and measurement across Yahoo and partner inventory.

    • Automated optimization
    • Conversion tracking
    Pricing on request Our Yahoo Native verdict → Visit Yahoo Native
    9.0/10★★★★☆
    Visit Yahoo Native
  3. Best forTeams needing granular native campaign controls

    • Better than HilltopAds:
    • Editor score 8.7 vs 7.1

    Granular targeting and bidding controls for native campaigns, with conversion tracking.

    • Automated optimization
    • Conversion tracking
    8.7/10★★★★☆
    Visit RevContent
  4. AdNow

    Best forSelf-serve buyers focused on native campaigns

    • Better than HilltopAds:
    • Editor score 8.5 vs 7.1

    A self-serve ad network for native, banner and hybrid campaigns with detailed targeting.

    • Automated optimization
    • Conversion tracking
    Pricing on request Our AdNow verdict → Visit AdNow
    8.5/10★★★★☆
    Visit AdNow
  5. Best forAgencies and advertisers buying programmatic native

    • Better than HilltopAds:
    • Editor score 8.2 vs 7.1

    A focused platform for agencies and advertisers buying native ads across publisher inventory.

    Pricing on request Our Bidtellect verdict → Visit Bidtellect
    8.2/10★★★★☆
    Visit Bidtellect
  6. Native.ad

    Best forAdvertisers pursuing branding or CPA goals

    • Better than HilltopAds:
    • Editor score 8.0 vs 7.1

    A global native ad platform for branding and CPA campaigns with AI optimization.

    • Automated optimization
    Pricing on request Our Native.ad verdict → Visit Native.ad
    8.0/10★★★★☆
    Visit Native.ad
  7. Best forTeams running native alongside other programmatic channels

    • Better than HilltopAds:
    • Editor score 7.9 vs 7.1

    A broad programmatic platform for teams activating native alongside other channels.

    • Conversion tracking
    Pricing on request Our StackAdapt verdict → Visit StackAdapt
    7.9/10★★★★☆
    Visit StackAdapt
  8. Teads

    Best forAdvertisers combining native with video and CTV

    • Better than HilltopAds:
    • Editor score 7.8 vs 7.1

    A cloud ad platform for combining native campaigns with video, display and CTV.

    • Automated optimization
    • Conversion tracking
    Pricing on request Our Teads verdict → Contact Teads
    7.8/10★★★★☆
    Contact Teads
  9. Best forSmall teams adding native to broader ad campaigns

    • Better than HilltopAds:
    • Free plan
    • Editor score 7.7 vs 7.1

    A free, multi-channel ad platform that adds native audience campaigns to broader media buying.

    • Conversion tracking
    7.7/10★★★★☆
    Visit site
  10. Adsterra

    Best forAdvertisers testing native among multiple traffic formats

    • Better than HilltopAds:
    • Editor score 7.6 vs 7.1

    A self-service ad network for native testing with detailed targeting and automated bidding.

    • Automated optimization
    • Conversion tracking
    7.6/10★★★★☆
    Visit Adsterra
  11. RichAds

    Best forPerformance marketers buying automated traffic

    • Better than HilltopAds:
    • Editor score 7.4 vs 7.1

    Automated campaign optimization across native and other traffic formats.

    • Automated optimization
    • Conversion tracking
    7.4/10★★★★☆
    Visit RichAds
  12. AdMaven

    Best forBuyers focused on push and pop ad traffic

    • Better than HilltopAds:
    • Editor score 7.2 vs 7.1

    A flexible performance ad network, but its listed inventory is mainly pop, push and interstitial.

    • Automated optimization
    • Conversion tracking
    7.2/10★★★★☆
    Visit AdMaven
  13. Clickadu

    Best forSmall buyers seeking general ad placements

    A web-based ad network for campaign management, targeting, reporting, and publisher monetization.

    6.8/10★★★☆☆
    Visit Clickadu

HilltopAds Alternatives: Common Questions

What is the best alternative to HilltopAds?

Sharethrough: #1 in our Native Advertising Software ranking, with an editor score of 9.2 out of 10. A native-inventory exchange for advertisers activating campaigns through DSPs.

Is there a free alternative to HilltopAds?

Yes. Microsoft Advertising has a free plan or a free tier.

Why do people look for HilltopAds alternatives?

No native ad format; supports popunder, push, banner and VAST video; Cloud deployment only, with documentation as the listed support channel; No free plan is available.

How do I switch from HilltopAds?

Export your data from HilltopAds (most tools have an export in their settings). Sign up for the alternative; start on its free plan or trial if it has one. Import your export and set up the integrations your team relies on. Run both side by side for a short while, then cancel HilltopAds.

How to Switch from HilltopAds

  1. Export your data from HilltopAds (most tools have an export in their settings).
  2. Sign up for the alternative; start on its free plan or trial if it has one.
  3. Import your export and set up the integrations your team relies on.
  4. Run both side by side for a short while, then cancel HilltopAds.

HilltopAds vs Each Alternative

#ToolFree planPaid fromPublisher reachTargeting optionsAutomated optimizationScore
13HilltopAdsNoGlobalGeo, browser, OS, mobile carrier, connection type, language, IP range, OS version, device brand, ISP, interests, state/province, city, IP+UserAgent, mobile application, keywordsYes7.1
1SharethroughGlobalAudience, inventory, exchange, deal, auction type, app, site, placement, and fraud avoidance targeting via DSPsYes9.2
2Yahoo NativeGlobalYes9.0
3RevContentNoGlobalCountry, region, device, operating system, browser, ZIP code, metro area, languageYes8.7
4AdNowGlobalgeography (country, region, city), device, carrier, connection, operating system, browser, custom parametersYes8.5
5Bidtellect8.2
6Native.adGlobalYes8.0
7StackAdaptNo7.9
8TeadsGlobalAudience targeting, contextual targeting, first-party audiences, custom audiencesYes7.8
9Microsoft AdvertisingYesFree7.7
10AdsterraNoGlobalGEO/city, device format, operating system, browser, language, carrier, day and time, IP and placement targetingYes7.6
11RichAdsNoGlobalGeography, device, operating system, device model, user activity, connection type, carrier, IP address; Telegram Premium and wallet targeting for Telegram Mini AppsYes7.4
12AdMavenNoGlobalGeographic location; operating systems and versions; device types; connection type; mobile carriers and ISPs; zone limitation; day parting; frequency capping; browsersYes7.2
13ClickaduGlobal6.8

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update