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Grata

#12 of 32 in Account Enrichment Software

Private-market intelligence for sourcing, screening, and deal workflows.

6.2/10Editor score
Grata6.2 Visit Grata

At a glance

  • Editor score
    6.2 / 10
  • Pricing
    Pricing on request
  • Best for
    Private-company research and CRM enrichment
  • Business-change data
    Yes
  • Facts checked
    20 Sep 2026
  • Where it wins

    • Combines private-company search, screening, and similar-company discovery
    • Supports batch and API enrichment with company matching
    • Connects with major CRMs and supports bidirectional data sync
  • Where it doesn't

    • Pricing is available through contact sales
    • Seller-intent signals and API access require the Alpha plan
    • Conference and deal data are reserved for the Scale plan and above

Our verdict on Grata

Grata is a private-market intelligence platform for investment banks, private equity firms, corporate development teams, consultants, and other dealmakers. Its core workflow covers private-company search and screening, similar-company discovery, market mapping, company lists, and pipeline management. Users can work with firmographic, financial, company, contact, funding, ownership, and deal data, while enrichment capabilities support batch and API workflows. Grata is particularly suited to teams researching private companies and connecting that research to CRM processes.

The plan structure moves from core research to broader transaction and data-access capabilities. Growth includes private-company data and financials, executive contacts, keyword and similar-company search, CRM integration, and pipeline tracking. Scale adds conference attendee data and a planner, deal data with multiples and valuations, public-company financials, an Excel Add-In, and bidirectional, automated CRM data syncs. Alpha includes everything in Scale plus seller-intent signals and API access for custom integrations. The pricing model is contact sales, so buyers should evaluate the required plan against their data, workflow, and integration needs.

Grata’s ecosystem includes web access, a Chrome extension, APIs, MCP, and data warehouse access. Listed CRM integrations cover Salesforce, HubSpot, DealCloud, Affinity, Microsoft Dynamics 365, and Dynamo Software. The platform also provides search, similar, enrichment, list, and matching APIs, alongside company and contact enrichment. It fits teams that need research, enrichment, market mapping, and pipeline workflows in one system. Teams seeking only lightweight contact enrichment, or those that do not need private-market and deal data, may find this scope broader than necessary.

Grata pricing

Plans Pricing on request No free plan — trial or paid only. Prices re-checked Sep 2026.
See plans on grata.com

All 3 Grata plans and prices →

Grata fact sheet

Free planNot verified
Paid fromNot verified
Firmographic dataYes
Technographic dataNot verified
Organizational dataYes
Business-change dataYes
Monthly record limitNot verified
Enrichment modesNot verified
Company matchingYes
DeploymentBrowser extension
PlatformsWeb, Chrome extension
SupportEmail, Docs
Built forSmall business, Mid-market, Enterprise (editorial estimate)
Integrations6 integrations: Salesforce, HubSpot, DealCloud, Affinity, Microsoft Dynamics 365, Dynamo Software See all →
PricingPricing on request (source)
Websitegrata.com
Facts checked20 Sep 2026

Grata integrations

Grata lists 6 integrations on its own site.

  • Salesforce
  • HubSpot
  • DealCloud
  • Affinity
  • Microsoft Dynamics 365
  • Dynamo Software

See all Grata integrations →

Alternatives to Grata

See all Grata alternatives →

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Featured on iTechGuides

Featured on iTechGuides — Grata 6.2/10

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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

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