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Distro

#6 of 36 in Lead Routing Software

Distro: A Salesforce-focused routing system for teams managing complex assignment workflows. Ranked #6 of 36 in Lead Routing Software by our editors (7.2/10); pricing: From $1,250/mo (annual); best for salesforce organizations needing deep workflow routing.

7.2/10Editor score
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At a glance

  • Editor score
    7.2 / 10
  • Pricing
    From $1,250/mo (annual)
  • Best for
    Salesforce organizations needing deep workflow routing
  • Free plan
    No
  • Paid from
    $1,250/mo
  • Founded
    2016
  • Facts checked
    20 Sep 2026
Distro screenshot

  • Where it wins

    • Routes standard and custom Salesforce objects with AND/OR logic
    • Combines matching, deduplication, weighting, capping, and round-robin rules
    • Includes SLAs, audit logs, workflow actions, notifications, and webhooks

  • Where it doesn't

    • The listed starting price is $1,250 per month on annual billing
    • The published plan is billed annually at $15,000 per year
    • Its deepest routing capabilities center on Salesforce objects

Our verdict on Distro

Distro is lead-routing software from Chili Piper for sales, marketing, and revenue operations teams. It is designed for organizations that need more than basic round-robin assignment, with support for standard and custom Salesforce objects, lead-to-account matching, duplicate matching and merging, configurable AND/OR logic, weighting, capping, and service-level agreements. Its workflow actions can update ownership, convert leads, create opportunities, and create tasks, while audit logs and routing reports provide operational visibility. Salesforce organizations with complex routing requirements are the clearest fit.

Pricing is presented through Chili Piper’s Routing & Scheduling tier. The published plan shows $1,250 per month with annual billing, or $15,000 per year. It includes inbound lead distribution, round-robin assignment, Salesforce object routing, advanced lead-to-account matching, weighting and capping rules, webhook triggers, and SSO/SAML. There is no free plan. The wider platform and ecosystem fit is substantial: integrations include Salesforce, HubSpot, Marketo, Pardot, Eloqua, Outreach, Salesloft, Gong Engage, Slack, Microsoft Teams, Google Calendar, Outlook, Clay, Apollo, and ZoomInfo. Distro is available through web and API access.

Its standout strength is the combination of routing depth and downstream workflow control. Teams can pair assignment rules with SLAs, follow-up reminders, Slack or email notifications, HTTP custom triggers, and webhooks, rather than treating routing as a single ownership change. That breadth suits revenue operations teams coordinating multiple systems and handoff requirements. Organizations seeking a low-cost standalone router, a free starting plan, or a less Salesforce-centered workflow should consider a simpler alternative. Distro is better suited to teams prepared for an annual platform commitment and detailed Salesforce-based process design.

Distro pricing

Plans From $1,250/mo (annual) No free plan — trial or paid only. Prices re-checked Sep 2026.
See plans on chilipiper.com

All 1 Distro plans and prices →

Distro fact sheet

Free planNo
Paid from$1,250/mo
Routing rulesYes
Territory routingNot verified
Round-robin assignmentYes
CRM connectors1
Lead qualificationYes
Workflow automationYes
Webhook supportYes
DeploymentCloud
PlatformsWeb
Compliance & securitySOC 2, GDPR
SupportDocs
Built forMid-market, Enterprise (editorial estimate)
Integrations18 integrations: Salesforce, HubSpot, Marketo, Pardot, Eloqua, Outreach … See all →
PricingFrom $1,250/mo (annual) (source)
Websitechilipiper.com
Facts checked20 Sep 2026

Distro integrations

Distro lists 18 integrations on its own site.

  • Salesforce
  • HubSpot
  • Marketo
  • Pardot
  • Eloqua
  • Outreach
  • Salesloft
  • Gong Engage
  • Slack
  • Microsoft Teams
  • Google Calendar
  • Outlook
  • Clay
  • Apollo
  • ZoomInfo
  • Lusha
  • LeadIQ
  • Aircall

See all Distro integrations →

Alternatives to Distro

See all Distro alternatives →

Distro vs the competition

Compare Distro with any tool side by side →

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Featured on iTechGuides

Featured on iTechGuides — Distro 7.2/10

Distro is listed in our Lead Routing Software directory. Add the badge to your site — it links back to this page.

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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

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