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Head-to-head · Lead Routing Software

Cargo vs Distro

  • Updated Sep 2026
  • Both researched from official sources
  • 9 checks side by side
Higher score Cargo #2 in Lead Routing Software 8.2/10 Free plan · paid from $165/mo Free plan✓ 6 of 6 features Visit Cargo
Distro #6 in Lead Routing Software 7.2/10 From $1,250/mo (annual) ✓ 5 of 6 features Visit Distro

Cargo leads on 4 checks, Distro on 0, and 5 are even. Who comes out ahead on the 9 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreCargo · 8.2/10
  • Lowest starting priceCargo · $165/mo
  • Free planonly Cargo
  • Most featuresCargo · 6 of 6

Cargo scores higher on our rubric for lead routing software: 8.2 against 7.2 out of 10; our editors rank them #2 and #6.

Cargo offers free plan; Distro doesn't. Cargo is cheaper to start at $165/mo against $1,250/mo. Cargo offers territory routing; Distro doesn't publish it. Cargo leads on crm connectors: 5 versus 1.

Cargo is the better fit for teams needing powerful routing with a free entry tier. Distro is the better fit for salesforce organizations needing deep workflow routing.

  • Cargo fits best

    Teams needing powerful routing with a free entry tier

  • Distro fits best

    Salesforce organizations needing deep workflow routing

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Cargo 8.2/10 Visit ↗ Distro 7.2/10 Visit ↗
At a glance
Editor score 8.2 7.2
Ranking #2 in Lead Routing Software #6 in Lead Routing Software
Best for Teams needing powerful routing with a free entry tier Salesforce organizations needing deep workflow routing
Pricing model Free plan + paid Paid
Starting price $165/mo (best) $1,250/mo
Free plan ✓ (best) —
Free trial — —
Deployment Cloud, Browser extension Cloud
Platforms Web, Chrome extension Web
Support Email, Community, Docs Docs
Compliance SOC 2, GDPR, SSO/SAML SOC 2, GDPR
Integrations 100+ integrations 18 integrations
Built for Small business, Mid-market, Enterprise Mid-market, Enterprise
Features Cargo 6/6 · Distro 5/6
Routing rules ✓ ✓
Territory routing ✓ (best) Not published
Round-robin assignment ✓ ✓
Lead qualification ✓ ✓
Workflow automation ✓ ✓
Webhook support ✓ ✓
Specs
CRM connectors 5 (best) 1
Our review
Pros
  • Territory, weighted round-robin and capacity-based routing
  • Qualification, enrichment and workflow automation in one platform
  • Web, API and Chrome extension access with 100+ integrations
  • Routes standard and custom Salesforce objects with AND/OR logic
  • Combines matching, deduplication, weighting, capping, and round-robin rules
  • Includes SLAs, audit logs, workflow actions, notifications, and webhooks
Cons
  • Paid plans are credit-based and start at $165 per month
  • Advanced routing may require more configuration than simple schedulers
  • Dedicated support is limited to the 50K+ credits plan
  • The listed starting price is $1,250 per month on annual billing
  • The published plan is billed annually at $15,000 per year
  • Its deepest routing capabilities center on Salesforce objects
Our verdict

Cargo is a go-to-market automation platform for teams managing lead capture, qualification, routing and follow-up workflows. It suits GTM engineers and revenue teams that need more than basic assignment rules, with support for territories,…

Read the review →

Distro is lead-routing software from Chili Piper for sales, marketing, and revenue operations teams. It is designed for organizations that need more than basic round-robin assignment, with support for standard and custom Salesforce…

Read the review →
  1. CargoLead Routing Software 8.2Free plan · paid from $165/mo
  2. DistroLead Routing Software 7.2From $1,250/mo (annual)

Strengths and trade-offs

  • Cargo — where it wins

    • Territory, weighted round-robin and capacity-based routing
    • Qualification, enrichment and workflow automation in one platform
    • Web, API and Chrome extension access with 100+ integrations

    Where it doesn't

    • Paid plans are credit-based and start at $165 per month
    • Advanced routing may require more configuration than simple schedulers
    • Dedicated support is limited to the 50K+ credits plan
  • Distro — where it wins

    • Routes standard and custom Salesforce objects with AND/OR logic
    • Combines matching, deduplication, weighting, capping, and round-robin rules
    • Includes SLAs, audit logs, workflow actions, notifications, and webhooks

    Where it doesn't

    • The listed starting price is $1,250 per month on annual billing
    • The published plan is billed annually at $15,000 per year
    • Its deepest routing capabilities center on Salesforce objects
  • Cargo8.2/10 · Free plan · paid from $165/mo

    Cargo combines free entry access with advanced routing, qualification, enrichment and automation.

    Visit CargoFull verdict →
  • Distro7.2/10 · From $1,250/mo (annual)

    A Salesforce-focused routing system for teams managing complex assignment workflows.

    Visit DistroFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update