Distribution Engine
Distribution Engine: A focused Salesforce routing tool with broad assignment controls and a 30-day trial. Ranked #5 of 36 in Lead Routing Software by our editors (7.3/10); pricing: From $20/user/mo (annual) · 30-day trial; best for teams needing affordable operational routing controls.
At a glance
- Editor score7.3 / 10
- PricingFrom $20/user/mo (annual) · 30-day trial
- Best forTeams needing affordable operational routing controls
- Free planNo
- Territory routingYes
- Facts checked20 Sep 2026

Where it wins
- Covers territory, skills, workload, availability, SLA, and round-robin routing
- Includes deduplication, auto-conversion, analytics, audit logs, and a simulator
- Offers web and API access with Salesforce and Slack integrations
Where it doesn't
- The entry plan starts at $20 per user per month with annual billing
- Plans have a five-license minimum
- The listed integration set centers on Salesforce and Slack
Our verdict on Distribution Engine
Distribution Engine is a Salesforce-native routing and assignment tool for sales, service, and revenue operations teams. It assigns Leads, Cases, Opportunities, Accounts, Contacts, and custom objects to users or queues through configurable rules, territories, skills, workload, availability, ownership, and round-robin logic. The product is delivered as a Salesforce managed package and is designed for teams that want no-code routing inside Salesforce, with web and API access for extending distribution workflows.
Pricing is structured across three annual-billing plans: Starter at $20 per user per month, Advanced at $35, and Unlimited at $55. A five-license minimum applies, and the free offer is a 30-day trial rather than a permanent free plan. The published feature set covers core operational routing needs, including geographic routing, capacity caps, shifts, holidays, out-of-office controls, SLA tracking, automatic reassignment, lead matching, deduplication, and auto-conversion. Teams can also review distribution analytics and audit logs or use the routing simulator to examine rule behavior.
Its strongest fit is for organizations already centered on Salesforce that need routing beyond basic round-robin assignment. Salesforce is the primary platform connection, while Slack is also listed as an integration; APIs provide another route for extending workflows. Distribution Engine should suit teams that value detailed assignment controls and operational visibility, especially where territory, skills, availability, and workload all affect ownership. Organizations needing a broader integration ecosystem or a permanent free plan should consider alternatives with those priorities. The product is a practical choice for Salesforce-focused teams that want structured routing without a no-code build outside their CRM.
Distribution Engine pricing
All 3 Distribution Engine plans and prices →
Distribution Engine fact sheet
| Free plan | No |
|---|---|
| Paid from | Not verified |
| Routing rules | Yes |
| Territory routing | Yes |
| Round-robin assignment | Yes |
| CRM connectors | Not verified |
| Lead qualification | Yes |
| Workflow automation | Yes |
| Webhook support | Not verified |
| Free trial | 30 days · no card needed |
| Deployment | Cloud, Browser extension |
| Platforms | Web |
| Support | Email, Phone, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 2 integrations: Salesforce, Slack |
| Pricing | From $20/user/mo (annual) · 30-day trial (source) |
| Website | distributionengine.com |
| Facts checked | 20 Sep 2026 |
Distribution Engine integrations
Distribution Engine lists 2 integrations on its own site.
- Salesforce
- Slack
Alternatives to Distribution Engine
- Chili PiperA strong fit for revenue teams that need routing and meeting booking in one platform.8.9
- CargoCargo combines free entry access with advanced routing, qualification, enrichment and automation.8.2
- RevenueHeroAffordable lead qualification, routing, and scheduling for B2B sales teams.8.1
See all Distribution Engine alternatives →
Distribution Engine vs the competition
- Distribution Engine vs Chili Piper
- Distribution Engine vs Cargo
- Distribution Engine vs RevenueHero
- Distribution Engine vs boberdoo
- Distribution Engine vs Distro
- Distribution Engine vs Channelscaler Lead Distribution
Compare Distribution Engine with any tool side by side →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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