ZoomInfo vs Salesforce Sales Cloud

ZoomInfo9.1Visit Salesforce Sales Cloud9.0Visit

Higher score ZoomInfo #2 in Sales Engagement Software 9.1/10 Pricing on request ✓ 0 of 4 features Visit ZoomInfo

vs

Salesforce Sales Cloud #3 in Sales Engagement Software 9.0/10 Free plan · 30-day trial Free planFree trial✓ 0 of 4 features Visit Salesforce

• ZoomInfo fits best

  Data-led teams feeding engagement workflows

• Salesforce Sales Cloud fits best

  Teams needing CRM-first sales operations

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature	ZoomInfo 9.1/10 Visit ↗	Salesforce Sales Cloud 9.0/10 Visit ↗
At a glance
Editor score	9.1	9.0
Ranking	#2 in Sales Engagement Software	#3 in Sales Engagement Software
Best for	Data-led teams feeding engagement workflows	Teams needing CRM-first sales operations
Pricing model	Paid	Free plan + paid
Starting price	Pricing on request	$25/user/mo
Free plan	Not checked yet	✓ (best)
Free trial	—	30 days
Deployment	Cloud	Cloud, Mobile
Platforms	Web	Web, iOS, Android
Support	Docs	Phone, Community, Docs · 24/7
Integrations	5 integrations	10 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features ZoomInfo 0/4 · Salesforce Sales Cloud 0/4
Native calling	Not checked yet	Not checked yet
Task automation	Not checked yet	Not checked yet
CRM synchronization	Not checked yet	Not checked yet
Shared inbox	Not checked yet	Not checked yet
Specs
Sequence channels	Not checked yet	Not checked yet
Included mailboxes	Not checked yet	Not checked yet
Our review
Pros	Direct dials, verified emails, intent, and technographic filters CRM enrichment, automated workflows, and lead routing APIs and integrations with Salesforce, HubSpot, and Outreach	Covers leads, accounts, contacts, opportunities, pipelines, and forecasts Includes AI prioritization, activity capture, reports, and dashboards Offers web, iOS, Android, API, Gmail, Outlook, and Slack access
Cons	Pricing requires a contact-sales process Execution coverage is less complete than its prospect-data capabilities The cited 321 million contact figure may not reflect the current total	Sales engagement features are less specialized than dedicated tools Advanced capabilities require higher-priced annual plans The full feature set may exceed the needs of narrow sales teams
Our verdict	ZoomInfo is a B2B go-to-market intelligence and sales engagement platform for sales, marketing, recruiting, and revenue teams. It combines contact and company search with direct-dial and verified business email data, organization charts,… Read the review →	Salesforce Sales Cloud is a cloud CRM for sales teams that need a central system for leads, accounts, contacts, opportunities, pipelines, forecasting, activities, and reporting. It suits organizations ranging from small businesses to… Read the review →

Strengths and trade-offs

• ZoomInfo — where it wins

  • Direct dials, verified emails, intent, and technographic filters
  • CRM enrichment, automated workflows, and lead routing
  • APIs and integrations with Salesforce, HubSpot, and Outreach

  Where it doesn't

  • Pricing requires a contact-sales process
  • Execution coverage is less complete than its prospect-data capabilities
  • The cited 321 million contact figure may not reflect the current total

• Salesforce Sales Cloud — where it wins

  • Covers leads, accounts, contacts, opportunities, pipelines, and forecasts
  • Includes AI prioritization, activity capture, reports, and dashboards
  • Offers web, iOS, Android, API, Gmail, Outlook, and Slack access

  Where it doesn't

  • Sales engagement features are less specialized than dedicated tools
  • Advanced capabilities require higher-priced annual plans
  • The full feature set may exceed the needs of narrow sales teams

• ZoomInfo9.1/10 · Pricing on request

  Data-rich prospecting and routing for teams building engagement workflows.

  Visit ZoomInfoFull verdict →
• Salesforce Sales Cloud9.0/10 · Free plan · 30-day trial

  A broad CRM-first sales platform with strong pipeline management and less specialized engagement depth.

  Visit SalesforceFull verdict →