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Head-to-head · Sales Engagement Software

ZoomInfo vs Mixmax

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score ZoomInfo #2 in Sales Engagement Software 9.1/10 Pricing on request ✓ 0 of 4 features Visit ZoomInfo
Mixmax #6 in Sales Engagement Software 8.6/10 Free plan · 14-day trial Free planFree trial✓ 0 of 4 features Visit Mixmax

ZoomInfo leads on 0 checks, Mixmax on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreZoomInfo · 9.1/10
  • Free planonly Mixmax
  • Free trialonly Mixmax

ZoomInfo scores higher on our rubric for sales engagement software: 9.1 against 8.6 out of 10; our editors rank them #2 and #6.

ZoomInfo is the better fit for data-led teams feeding engagement workflows. Mixmax is the better fit for gmail-centered sales teams.

  • ZoomInfo fits best

    Data-led teams feeding engagement workflows

  • Mixmax fits best

    Gmail-centered sales teams

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature ZoomInfo 9.1/10 Visit ↗ Mixmax 8.6/10 Visit ↗
At a glance
Editor score 9.1 8.6
Ranking #2 in Sales Engagement Software #6 in Sales Engagement Software
Best for Data-led teams feeding engagement workflows Gmail-centered sales teams
Pricing model Paid Free plan + paid
Starting price Pricing on request $29/user/mo
Free plan Not checked yet ✓ (best)
Free trial — 14 days
Deployment Cloud Cloud, Browser extension
Platforms Web Web, Chrome extension
Support Docs Email, Live chat, Docs
Compliance GDPR SOC 2, GDPR, HIPAA, PCI DSS
Integrations 5 integrations 13 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features ZoomInfo 0/4 · Mixmax 0/4
Native calling Not checked yet Not checked yet
Task automation Not checked yet Not checked yet
CRM synchronization Not checked yet Not checked yet
Shared inbox Not checked yet Not checked yet
Specs
Sequence channels Not checked yet Not checked yet
Included mailboxes Not checked yet Not checked yet
Our review
Pros
  • Direct dials, verified emails, intent, and technographic filters
  • CRM enrichment, automated workflows, and lead routing
  • APIs and integrations with Salesforce, HubSpot, and Outreach
  • Free plan includes tracking and up to 50 sequence recipients monthly
  • Multichannel sequences support email, phone, LinkedIn, and task steps
  • AI composition, CRM sync, tracking, scheduling, and reply detection
Cons
  • Pricing requires a contact-sales process
  • Execution coverage is less complete than its prospect-data capabilities
  • The cited 321 million contact figure may not reflect the current total
  • Free plan limits sequence recipients to 50 per month
  • The $29 entry tier requires annual billing
  • Full-suite access rises to $89 annual or $105 monthly per user
Our verdict

ZoomInfo is a B2B go-to-market intelligence and sales engagement platform for sales, marketing, recruiting, and revenue teams. It combines contact and company search with direct-dial and verified business email data, organization charts,…

Read the review →

Mixmax is a sales engagement platform for sales and customer-success teams that work in Gmail. It combines automated multistage sequences, email tracking, follow-up reminders, meeting scheduling, CRM synchronization, reporting, and…

Read the review →
  1. ZoomInfoSales Engagement Software 9.1Pricing on request
  2. MixmaxSales Engagement Software 8.6Free plan · 14-day trial

Strengths and trade-offs

  • ZoomInfo — where it wins

    • Direct dials, verified emails, intent, and technographic filters
    • CRM enrichment, automated workflows, and lead routing
    • APIs and integrations with Salesforce, HubSpot, and Outreach

    Where it doesn't

    • Pricing requires a contact-sales process
    • Execution coverage is less complete than its prospect-data capabilities
    • The cited 321 million contact figure may not reflect the current total

  • Mixmax — where it wins

    • Free plan includes tracking and up to 50 sequence recipients monthly
    • Multichannel sequences support email, phone, LinkedIn, and task steps
    • AI composition, CRM sync, tracking, scheduling, and reply detection

    Where it doesn't

    • Free plan limits sequence recipients to 50 per month
    • The $29 entry tier requires annual billing
    • Full-suite access rises to $89 annual or $105 monthly per user
  • ZoomInfo9.1/10 · Pricing on request

    Data-rich prospecting and routing for teams building engagement workflows.

    Visit ZoomInfoFull verdict →
  • Mixmax8.6/10 · Free plan · 14-day trial

    A Gmail-centered sales engagement platform with free access and multichannel paid tiers.

    Visit MixmaxFull verdict →

More comparisons

All sales engagement software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update