Sprinklr Social Listening vs Pulsar

Sprinklr Social Listening9.3Visit Pulsar7.9Visit

Higher score Sprinklr Social Listening #2 in Social Media Listening Software 9.3/10 Pricing on request ✓ 3 of 3 features Visit Sprinklr

vs

Pulsar #7 in Social Media Listening Software 7.9/10 Pricing on request ✓ 3 of 3 features Visit Pulsar

• Sprinklr Social Listening fits best

  Enterprise teams with complex workflows

• Pulsar fits best

  Research teams needing deep audience analysis

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature	Sprinklr Social Listening 9.3/10 Visit ↗	Pulsar 7.9/10 Visit ↗
At a glance
Editor score	9.3	7.9
Ranking	#2 in Social Media Listening Software	#7 in Social Media Listening Software
Best for	Enterprise teams with complex workflows	Research teams needing deep audience analysis
Pricing model	Paid	Paid
Starting price	Pricing on request	—
Free plan	Not checked yet	Not checked yet
Free trial	—	—
Integrations	9 integrations	5 integrations
Features Sprinklr Social Listening 3/3 · Pulsar 3/3
Web monitoring	✓	✓
Sentiment analysis	✓	✓
News monitoring	✓	✓
Specs
Social network coverage	Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok, Pinterest, Reddit, Google Business Profile, WhatsApp, LINE, WeChat	X, Facebook, Instagram, TikTok, YouTube, LinkedIn, Threads, Pinterest, Discord, Twitch, Weibo, WeChat, Xiaohongshu, Douyin, Bilibili, Naver, VK
Historical data	Not checked yet	Not checked yet
Tracked query limit	Not checked yet	Not checked yet
Alert channels	email, Slack, platform notifications, mobile notifications	email, in-app, mobile push
Our review
Pros	Monitors conversations across 30+ social, messaging and digital channels Combines Boolean queries with sentiment, emotion, urgency and intent analysis Connects alerts and reporting to Slack and enterprise systems	Monitors social, news, forums, reviews, broadcast, search, and web sources Combines audience segmentation with sentiment, emotion, and narrative tracking Offers alerts, custom reports, multiple export formats, and API access
Cons	Pricing requires contacting sales Configurable queries and dashboards may be more than smaller teams need Enterprise integrations may not suit teams seeking a lightweight standalone tool	Enterprise pricing is configured through sales No published tier list makes plan comparisons difficult Its breadth may exceed the needs of teams seeking basic social monitoring
Our verdict	Sprinklr Social Listening monitors and analyzes conversations about brands, products, competitors and markets across social networks, websites, news sources, forums, reviews and other digital channels. It is aimed at enterprise teams that… Read the review →	Pulsar’s TRAC is an enterprise social listening and audience intelligence product for brands, agencies, and government communications teams. It is suited to research groups that need to analyze public conversation across more than social… Read the review →

Strengths and trade-offs

• Sprinklr Social Listening — where it wins

  • Monitors conversations across 30+ social, messaging and digital channels
  • Combines Boolean queries with sentiment, emotion, urgency and intent analysis
  • Connects alerts and reporting to Slack and enterprise systems

  Where it doesn't

  • Pricing requires contacting sales
  • Configurable queries and dashboards may be more than smaller teams need
  • Enterprise integrations may not suit teams seeking a lightweight standalone tool

• Pulsar — where it wins

  • Monitors social, news, forums, reviews, broadcast, search, and web sources
  • Combines audience segmentation with sentiment, emotion, and narrative tracking
  • Offers alerts, custom reports, multiple export formats, and API access

  Where it doesn't

  • Enterprise pricing is configured through sales
  • No published tier list makes plan comparisons difficult
  • Its breadth may exceed the needs of teams seeking basic social monitoring

• Sprinklr Social Listening9.3/10 · Pricing on request

  Broad channel monitoring and analysis for enterprise teams with complex workflows.

  Visit SprinklrFull verdict →
• Pulsar7.9/10 · Pricing on request

  Broad-source listening pairs audience analysis with enterprise pricing by configuration.

  Visit PulsarFull verdict →