Head-to-head · Social Media Listening Software
Meltwater Social Listening vs Sprinklr Social Listening
Meltwater Social Listening leads on 0 checks, Sprinklr Social Listening on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreMeltwater Social Listening · 9.4/10
Meltwater Social Listening scores higher on our rubric for social media listening software: 9.4 against 9.3 out of 10; our editors rank them #1 and #2.
Meltwater Social Listening is the better fit for large teams needing broad, mature listening. Sprinklr Social Listening is the better fit for enterprise teams with complex workflows.
- Meltwater Social Listening fits best
Large teams needing broad, mature listening
- Sprinklr Social Listening fits best
Enterprise teams with complex workflows
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.
Side by side
| Feature | Meltwater Social Listening 9.4/10 Visit ↗ | Sprinklr Social Listening 9.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.4 | 9.3 |
| Ranking | #1 in Social Media Listening Software | #2 in Social Media Listening Software |
| Best for | Large teams needing broad, mature listening | Enterprise teams with complex workflows |
| Pricing model | Paid | Paid |
| Starting price | — | Pricing on request |
| Free plan | — | Not checked yet |
| Free trial | — | — |
| Integrations | 7 integrations | 9 integrations |
| Features Meltwater Social Listening 3/3 · Sprinklr Social Listening 3/3 | ||
| Web monitoring | ✓ | ✓ |
| Sentiment analysis | ✓ | ✓ |
| News monitoring | ✓ | ✓ |
| Specs | ||
| Social network coverage | X, Meta (Facebook and Instagram), YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED (Xiaohongshu), Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, LINE | Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok, Pinterest, Reddit, Google Business Profile, WhatsApp, LINE, WeChat |
| Historical data | Not checked yet | Not checked yet |
| Tracked query limit | Not checked yet | Not checked yet |
| Alert channels | Slack, Microsoft Teams, email, mobile app push alerts, SMS | email, Slack, platform notifications, mobile notifications |
| Our review | ||
| Pros |
|
|
| Cons |
|
|
| Our verdict | Meltwater Social Listening is a web-based social intelligence product for marketing, communications, and PR teams that need to track conversations across social networks, news, forums, and other digital sources. It covers platforms ranging… Read the review → |
Sprinklr Social Listening monitors and analyzes conversations about brands, products, competitors and markets across social networks, websites, news sources, forums, reviews and other digital channels. It is aimed at enterprise teams that… Read the review → |
Strengths and trade-offs
Meltwater Social Listening — where it wins
- Monitors social networks, news, forums, and Reddit across channels
- Combines sentiment, trends, competitor analysis, alerts, and reporting
- Offers APIs and integrations including Slack, Teams, and Power BI
Where it doesn't
- Pricing requires contacting sales
- No free plan is available
- Enterprise API and governance features are confined to the Enterprise plan
Sprinklr Social Listening — where it wins
- Monitors conversations across 30+ social, messaging and digital channels
- Combines Boolean queries with sentiment, emotion, urgency and intent analysis
- Connects alerts and reporting to Slack and enterprise systems
Where it doesn't
- Pricing requires contacting sales
- Configurable queries and dashboards may be more than smaller teams need
- Enterprise integrations may not suit teams seeking a lightweight standalone tool
- Meltwater Social Listening9.4/10 · Pricing on request
Broad listening and analysis for teams that need more than social-network monitoring.
Visit MeltwaterFull verdict → - Sprinklr Social Listening9.3/10 · Pricing on request
Broad channel monitoring and analysis for enterprise teams with complex workflows.
Visit SprinklrFull verdict →
More comparisons
- Meltwater Social Listening vs Talkwalker
- Meltwater Social Listening vs Brandwatch Listen
- Meltwater Social Listening vs Cision
- Meltwater Social Listening vs Nexis Newsdesk
- Meltwater Social Listening vs Pulsar
- Sprinklr Social Listening vs Talkwalker
- Sprinklr Social Listening vs Brandwatch Listen
- Sprinklr Social Listening vs Cision
All social media listening software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






