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Head-to-head · Social Media Listening Software

Meltwater Social Listening vs Sprinklr Social Listening

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Meltwater Social Listening #1 in Social Media Listening Software 9.4/10 Pricing on request ✓ 3 of 3 features Visit Meltwater

Meltwater Social Listening leads on 0 checks, Sprinklr Social Listening on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreMeltwater Social Listening · 9.4/10

Meltwater Social Listening scores higher on our rubric for social media listening software: 9.4 against 9.3 out of 10; our editors rank them #1 and #2.

Meltwater Social Listening is the better fit for large teams needing broad, mature listening. Sprinklr Social Listening is the better fit for enterprise teams with complex workflows.

  • Meltwater Social Listening fits best

    Large teams needing broad, mature listening

  • Sprinklr Social Listening fits best

    Enterprise teams with complex workflows

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Side by side

Feature Meltwater Social Listening 9.4/10 Visit ↗ Sprinklr Social Listening 9.3/10 Visit ↗
At a glance
Editor score 9.4 9.3
Ranking #1 in Social Media Listening Software #2 in Social Media Listening Software
Best for Large teams needing broad, mature listening Enterprise teams with complex workflows
Pricing model Paid Paid
Starting price — Pricing on request
Free plan — Not checked yet
Free trial — —
Integrations 7 integrations 9 integrations
Features Meltwater Social Listening 3/3 · Sprinklr Social Listening 3/3
Web monitoring ✓ ✓
Sentiment analysis ✓ ✓
News monitoring ✓ ✓
Specs
Social network coverage X, Meta (Facebook and Instagram), YouTube, TikTok, LinkedIn, Reddit, Pinterest, Snapchat, Twitch, Discord, Threads, Bluesky, WeChat, Weibo, RED (Xiaohongshu), Douyin, Toutiao, QQ, Bilibili, Youku, Naver, Kakao Talk, LINE Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok, Pinterest, Reddit, Google Business Profile, WhatsApp, LINE, WeChat
Historical data Not checked yet Not checked yet
Tracked query limit Not checked yet Not checked yet
Alert channels Slack, Microsoft Teams, email, mobile app push alerts, SMS email, Slack, platform notifications, mobile notifications
Our review
Pros
  • Monitors social networks, news, forums, and Reddit across channels
  • Combines sentiment, trends, competitor analysis, alerts, and reporting
  • Offers APIs and integrations including Slack, Teams, and Power BI
  • Monitors conversations across 30+ social, messaging and digital channels
  • Combines Boolean queries with sentiment, emotion, urgency and intent analysis
  • Connects alerts and reporting to Slack and enterprise systems
Cons
  • Pricing requires contacting sales
  • No free plan is available
  • Enterprise API and governance features are confined to the Enterprise plan
  • Pricing requires contacting sales
  • Configurable queries and dashboards may be more than smaller teams need
  • Enterprise integrations may not suit teams seeking a lightweight standalone tool
Our verdict

Meltwater Social Listening is a web-based social intelligence product for marketing, communications, and PR teams that need to track conversations across social networks, news, forums, and other digital sources. It covers platforms ranging…

Read the review →

Sprinklr Social Listening monitors and analyzes conversations about brands, products, competitors and markets across social networks, websites, news sources, forums, reviews and other digital channels. It is aimed at enterprise teams that…

Read the review →
  1. Meltwater Social ListeningSocial Media Listening Software 9.4Pricing on request
  2. Sprinklr Social ListeningSocial Media Listening Software 9.3Pricing on request

Strengths and trade-offs

  • Meltwater Social Listening — where it wins

    • Monitors social networks, news, forums, and Reddit across channels
    • Combines sentiment, trends, competitor analysis, alerts, and reporting
    • Offers APIs and integrations including Slack, Teams, and Power BI

    Where it doesn't

    • Pricing requires contacting sales
    • No free plan is available
    • Enterprise API and governance features are confined to the Enterprise plan
  • Sprinklr Social Listening — where it wins

    • Monitors conversations across 30+ social, messaging and digital channels
    • Combines Boolean queries with sentiment, emotion, urgency and intent analysis
    • Connects alerts and reporting to Slack and enterprise systems

    Where it doesn't

    • Pricing requires contacting sales
    • Configurable queries and dashboards may be more than smaller teams need
    • Enterprise integrations may not suit teams seeking a lightweight standalone tool
  • Meltwater Social Listening9.4/10 · Pricing on request

    Broad listening and analysis for teams that need more than social-network monitoring.

    Visit MeltwaterFull verdict →
  • Sprinklr Social Listening9.3/10 · Pricing on request

    Broad channel monitoring and analysis for enterprise teams with complex workflows.

    Visit SprinklrFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update