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Head-to-head · Social Analytics

Socialinsider vs Keyhole

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Socialinsider #3 in Social Analytics 8.4/10 14-day trial Free trial✓ 2 of 3 features Visit Socialinsider
Keyhole #7 in Social Analytics 7.9/10 Pricing on request · 14-day trial Free trial✓ 2 of 3 features Visit Keyhole

Socialinsider leads on 0 checks, Keyhole on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSocialinsider · 8.4/10
  • Free trialboth

Socialinsider scores higher on our rubric for social analytics: 8.4 against 7.9 out of 10; our editors rank them #3 and #7.

Socialinsider is the better fit for teams focused on cross-network reporting and benchmarks. Keyhole is the better fit for teams tracking hashtags, campaigns, and competitors.

  • Socialinsider fits best

    Teams focused on cross-network reporting and benchmarks

  • Keyhole fits best

    Teams tracking hashtags, campaigns, and competitors

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Socialinsider 8.4/10 Visit ↗ Keyhole 7.9/10 Visit ↗
At a glance
Editor score 8.4 7.9
Ranking #3 in Social Analytics #7 in Social Analytics
Best for Teams focused on cross-network reporting and benchmarks Teams tracking hashtags, campaigns, and competitors
Pricing model Paid Paid
Starting price $82/mo —
Free plan — —
Free trial 14 days 14 days
Free trial length 14 days 14 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 1 integrations 6 integrations
Features Socialinsider 2/3 · Keyhole 2/3
Scheduled reports Not checked yet Not checked yet
Competitor benchmarking ✓ ✓
Audience demographics ✓ ✓
Specs
Supported networks 6 Not checked yet
Historical data Not checked yet Not checked yet
Included team seats Not checked yet Not checked yet
Our review
Pros
  • Compare analytics and competitors across six social networks.
  • Build campaign reports and schedule automated reporting.
  • Export reports in PDF, PPT, XLS, and CSV formats.
  • Tracks profiles, hashtags, keywords, campaigns, influencers, and competitors
  • Supports demographics, historical backfill, alerts, and benchmarking
  • Offers PDF, Excel, Google Sheets reporting and REST API access
Cons
  • Paid plans start at $82 per month, with no perpetual free plan.
  • Adapt includes one seat and three months of historical data.
  • Google Looker Studio is the only listed integration.
  • Plan pricing requires contacting sales
  • No free plan is available
  • Advanced influencer and competitor analysis requires Enterprise
Our verdict

Socialinsider brings social media analytics for TikTok, Instagram, LinkedIn, Facebook, X, and YouTube into a cross-network reporting workflow. Marketing teams, agencies, and brands can use it to review audience demographics and follower…

Read the review →

Keyhole is a web-based social media analytics and monitoring platform for brands, marketers, agencies, and communications teams. It brings account performance, audience demographics, hashtags, keywords, campaigns, influencers, competitors,…

Read the review →
  1. SocialinsiderSocial Analytics 8.414-day trial
  2. KeyholeSocial Analytics 7.9Pricing on request · 14-day trial

Strengths and trade-offs

  • Socialinsider — where it wins

    • Compare analytics and competitors across six social networks.
    • Build campaign reports and schedule automated reporting.
    • Export reports in PDF, PPT, XLS, and CSV formats.

    Where it doesn't

    • Paid plans start at $82 per month, with no perpetual free plan.
    • Adapt includes one seat and three months of historical data.
    • Google Looker Studio is the only listed integration.
  • Keyhole — where it wins

    • Tracks profiles, hashtags, keywords, campaigns, influencers, and competitors
    • Supports demographics, historical backfill, alerts, and benchmarking
    • Offers PDF, Excel, Google Sheets reporting and REST API access

    Where it doesn't

    • Plan pricing requires contacting sales
    • No free plan is available
    • Advanced influencer and competitor analysis requires Enterprise
  • Socialinsider8.4/10 · 14-day trial

    Cross-network analytics and reporting for teams comparing social performance.

    Visit SocialinsiderFull verdict →
  • Keyhole7.9/10 · Pricing on request · 14-day trial

    Keyhole combines social analytics, listening, benchmarking, and reporting for multi-network teams.

    Visit KeyholeFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update