The Best Social Analytics in 2026

• 20 tools ranked
• Updated Oct 2026
• Researched from official sources
• Compare tools in this directory
• Sponsor this list

We researched social analytics products through official websites, including pricing pages, plan tables and product documentation. Rankings reflect the category’s core job—turning social data into usable performance insight—along with value for money and verified features, limits and network coverage. Use this guide to shortlist software that fits your reporting workflow.

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

The full ranking 20 tools, best first

1. 1
   
   Iconosquare 8.8

   Best forTeams needing broad social analytics on a budget

   Broad social analytics with publishing and inbox tools, starting at €15/month annually.

   • Audience demographics
   • Competitor benchmarking

   Free plan · 14-day trial Our Iconosquare verdict → + Compare Visit IconosquareFor vendors Sponsor this spot · #1 · $149/mo →
   8.8/10★★★★☆

   Visit Iconosquare
2. 2
   
   Fanpage Karma 8.6

   Best forTeams needing analytics plus publishing and inbox tools

   Analytics, competitor benchmarking, publishing, and inbox tools in one web platform.

   • Audience demographics
   • Competitor benchmarking

   Free plan · 14-day trial Our Fanpage Karma verdict → + Compare Visit Fanpage KarmaFor vendors Sponsor this spot · #2 · $99/mo →
   8.6/10★★★★☆

   Visit Fanpage Karma
3. 3
   
   Socialinsider 8.4

   Best forTeams focused on cross-network reporting and benchmarks

   Cross-network analytics and reporting for teams comparing social performance.

   • Audience demographics
   • Competitor benchmarking

   14-day trial Our Socialinsider verdict → + Compare Visit SocialinsiderFor vendors Sponsor this spot · #3 · $79/mo →
   8.4/10★★★★☆

   Visit Socialinsider
4. 4
   
   Rival IQ 8.3

   Best forCompetitive benchmarking and social listening teams

   A focused toolkit for social benchmarking and listening, starting at $239 per month.

   • Audience demographics
   • Competitor benchmarking

   14-day trial Our Rival IQ verdict → + Compare Visit Rival IQFor vendors Sponsor this spot · #4 · $69/mo →
   8.3/10★★★★☆

   Visit Rival IQ
5. 5
   
   quintly 8.1

   Best forOrganizations needing customizable analytics and BI links

   A customizable social analytics platform for teams that need cross-network reporting and data links.

   • Audience demographics
   • Competitor benchmarking

   Pricing on request · 7-day trial Our quintly verdict → + Compare Visit quintlyFor vendors Sponsor this spot · #5 · $59/mo →
   8.1/10★★★★☆

   Visit quintly
6. 6
   
   HypeAuditor 8.0

   Best forInfluencer teams managing end-to-end campaigns

   An end-to-end influencer platform for discovery, campaign operations, and measurement.

   Pricing on request Our HypeAuditor verdict → + Compare Visit HypeAuditor
   8.0/10★★★★☆

   Visit HypeAuditor
7. 7
   
   Keyhole 7.9

   Best forTeams tracking hashtags, campaigns, and competitors

   Keyhole combines social analytics, listening, benchmarking, and reporting for multi-network teams.

   • Audience demographics
   • Competitor benchmarking

   Pricing on request · 14-day trial Our Keyhole verdict → + Compare Visit Keyhole
   7.9/10★★★★☆

   Visit Keyhole
8. 8
   
   Exolyt 7.8

   Best forTeams specializing in TikTok analytics

   TikTok-focused analytics with account, audience, campaign, and trend research tools.

   • Audience demographics
   • Competitor benchmarking

   Free plan · 7-day trial Our Exolyt verdict → + Compare Visit Exolyt
   7.8/10★★★★☆

   Visit Exolyt
9. 9
   
   Social Status 7.7

   Best forBudget-conscious teams needing customizable reporting

   Flexible social reporting with a free tier and paid plans from $9 per month.

   • Audience demographics
   • Competitor benchmarking

   Free plan · 14-day trial Our Social Status verdict → + Compare Visit Social Status
   7.7/10★★★★☆

   Visit Social Status
10. 10
    
    Sotrender 7.6

    Best forTeams needing audience segmentation and historical analysis

    Sotrender combines audience analysis, competitor benchmarking, and campaign reporting.

    • Audience demographics
    • Competitor benchmarking

    7-day trial Our Sotrender verdict → + Compare Visit Sotrender
    7.6/10★★★★☆

    Visit Sotrender
11. 11
    
    Minter.io 7.5

    Best forLow-cost, per-profile analytics and reporting

    Affordable per-profile analytics with reporting depth that grows by tier.

    • Audience demographics
    • Competitor benchmarking

    14-day trial Our Minter.io verdict → + Compare Visit Minter.io
    7.5/10★★★★☆

    Visit Minter.io
12. 12
    
    Vaizle 7.4

    Best forTeams comparing social and broader marketing performance

    Vaizle brings social, competitor, advertising, web, and ecommerce analytics into one reporting workflow.

    • Audience demographics
    • Competitor benchmarking

    Our Vaizle verdict → + Compare Visit Vaizle
    7.4/10★★★★☆

    Visit Vaizle
13. 13
    SB
    Social Blade 7.3

    Best forIndividuals tracking public creator growth over time

    A free-first tracker for public profile stats, historical growth, rankings and projections.

    Free plan Our Social Blade verdict → + Compare Visit Social Blade
    7.3/10★★★★☆

    Visit Social Blade
14. 14
    
    LiveDune 7.2

    Best forTeams needing frequent Instagram statistics and exports

    Hourly social statistics, Instagram analysis, and exports, with plans starting at $33 per month.

    • Audience demographics
    • Competitor benchmarking

    7-day trial Our LiveDune verdict → + Compare Visit LiveDune
    7.2/10★★★★☆

    Visit LiveDune
15. 15
    
    Popsters 7.1

    Best forAnalysts comparing posts across social networks

    A web-based tool for comparing post performance across eight social networks.

    • Competitor benchmarking

    7-day trial Our Popsters verdict → + Compare Visit Popsters
    7.1/10★★★★☆

    Visit Popsters
16. 16
    TL
    Tubular Labs 6.9

    Best forEnterprise teams focused on social video performance

    Cross-platform social video analytics for teams comparing channels, creators, and audiences.

    • Audience demographics
    • Competitor benchmarking

    Pricing on request Our Tubular Labs verdict → + Compare Visit Tubular Labs
    6.9/10★★★☆☆

    Visit Tubular Labs
17. 17
    
    Kolsquare 6.7

    Best forBrands managing creator campaigns and payouts

    A creator-campaign platform that pairs discovery and analytics with workflows and payouts.

    Pricing on request Our Kolsquare verdict → + Compare Visit Kolsquare
    6.7/10★★★☆☆

    Visit Kolsquare
18. 18
    
    Modash 6.6

    Best forInfluencer teams measuring campaigns and sales

    Creator campaign analytics and sales tracking for brands running influencer programs.

    14-day trial Our Modash verdict → + Compare Visit Modash
    6.6/10★★★☆☆

    Visit Modash
19. 19
    
    Storyclash 6.5

    Best forBrands measuring influencer campaign conversions

    A conversion-focused influencer analytics suite with tiered reporting and commerce integrations.

    Our Storyclash verdict → + Compare Visit Storyclash
    6.5/10★★★☆☆

    Visit Storyclash
20. 20
    
    NoxInfluencer 6.0

    Best forTeams seeking basic influencer discovery and evaluation

    A focused web platform for finding influencers and assessing creator performance.

    Pricing on request Our NoxInfluencer verdict → + Compare Visit NoxInfluencer
    6.0/10★★★☆☆

    Visit NoxInfluencer

No tools match those filters.

Compare at a glance

#	Tool	Free plan	Paid from	Supported networks	Competitor benchmarking	Audience demographics	Score
1	Iconosquare	Yes	€15/mo	7	Yes	Yes	8.8
2	Fanpage Karma	Yes		1	Yes	Yes	8.6
3	Socialinsider	No	$82/mo	6	Yes	Yes	8.4
4	Rival IQ	No	$239/mo	5	Yes	Yes	8.3
5	quintly	No		7	Yes	Yes	8.1
6	HypeAuditor						8.0
7	Keyhole	No			Yes	Yes	7.9
8	Exolyt	Yes		1	Yes	Yes	7.8
9	Social Status	Yes	$9/mo	3	Yes	Yes	7.7
10	Sotrender	No	$72/mo	5	Yes	Yes	7.6
11	Minter.io	No	$9/mo	6	Yes	Yes	7.5
12	Vaizle	No		5	Yes	Yes	7.4
13	SBSocial Blade	Yes		5			7.3
14	LiveDune	No	$33/mo	10	Yes	Yes	7.2
15	Popsters	No	$19.90/unit/mo	Instagram, Facebook, Twitter/X, YouTube, Telegram, VK, TikTok, OK	Yes		7.1
16	TLTubular Labs			YouTube, Facebook, Instagram, Twitch	Yes	Yes	6.9
17	Kolsquare	No					6.7
18	Modash	No	$2,388/yr				6.6
19	Storyclash	No					6.5
20	NoxInfluencer						6.0

Head-to-head All 27 comparisons →

• Iconosquare vs Socialinsider
• Iconosquare vs Rival IQ
• Iconosquare vs quintly
• Iconosquare vs HypeAuditor
• Iconosquare vs Keyhole
• Iconosquare vs Exolyt
• Fanpage Karma vs Socialinsider
• Fanpage Karma vs Rival IQ
• Fanpage Karma vs quintly

How we rank social analytics

Every tool on this page was researched by iTechGuides Editors from its official website — pricing pages, plan tables and product documentation. We rank on how well each one does this category's core job, what the free or entry plan includes, and where it falls short. Where we have enough verified facts, the score out of 10 is a rubric — job fit, value and how much we could verify — shown with its breakdown on every tool's page; a tool we have not verified enough to score yet shows its rank without a number. Scores are re-checked when a product changes its plans. Read the full editorial policy, or submit a tool we missed.

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated 7 Oct 2026 · How we research and update