Socialinsider vs Exolyt

Socialinsider8.4Visit Exolyt7.8Visit

Higher score Socialinsider #3 in Social Analytics 8.4/10 14-day trial Free trial✓ 2 of 3 features Visit Socialinsider

vs

Exolyt #8 in Social Analytics 7.8/10 Free plan · 7-day trial Free planFree trial✓ 2 of 3 features Visit Exolyt

• Socialinsider fits best

  Teams focused on cross-network reporting and benchmarks

• Exolyt fits best

  Teams specializing in TikTok analytics

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Side by side

Feature	Socialinsider 8.4/10 Visit ↗	Exolyt 7.8/10 Visit ↗
At a glance
Editor score	8.4	7.8
Ranking	#3 in Social Analytics	#8 in Social Analytics
Best for	Teams focused on cross-network reporting and benchmarks	Teams specializing in TikTok analytics
Pricing model	Paid	Free plan + paid
Starting price	$82/mo	—
Free plan	—	✓ (best)
Free trial	14 days	7 days
Free trial length	14 days	7 days
Deployment	Cloud	Cloud
Platforms	Web	Web
Integrations	1 integrations	2 integrations
Features Socialinsider 2/3 · Exolyt 2/3
Scheduled reports	Not checked yet	Not checked yet
Competitor benchmarking	✓	✓
Audience demographics	✓	✓
Specs
Supported networks	6	1
Historical data	Not checked yet	Not checked yet
Included team seats	Not checked yet	Not checked yet
Our review
Pros	Compare analytics and competitors across six social networks. Build campaign reports and schedule automated reporting. Export reports in PDF, PPT, XLS, and CSV formats.	Tracks TikTok accounts, hashtags, sounds, influencers, and campaigns Combines audience insights, sentiment analysis, and competitor benchmarking Exports CSV reports and syncs with Google Sheets and Airtable
Cons	Paid plans start at $82 per month, with no perpetual free plan. Adapt includes one seat and three months of historical data. Google Looker Studio is the only listed integration.	Supports TikTok only, not multiple social networks Basic limits tracking to one account and one hashtag Basic includes zero social listening projects
Our verdict	Socialinsider brings social media analytics for TikTok, Instagram, LinkedIn, Facebook, X, and YouTube into a cross-network reporting workflow. Marketing teams, agencies, and brands can use it to review audience demographics and follower… Read the review →	Exolyt is a web-based TikTok analytics and social intelligence platform for brands, agencies, marketers, analysts, and researchers. It brings account and content monitoring together with performance metrics, audience insights, social… Read the review →

Strengths and trade-offs

• Socialinsider — where it wins

  • Compare analytics and competitors across six social networks.
  • Build campaign reports and schedule automated reporting.
  • Export reports in PDF, PPT, XLS, and CSV formats.

  Where it doesn't

  • Paid plans start at $82 per month, with no perpetual free plan.
  • Adapt includes one seat and three months of historical data.
  • Google Looker Studio is the only listed integration.

• Exolyt — where it wins

  • Tracks TikTok accounts, hashtags, sounds, influencers, and campaigns
  • Combines audience insights, sentiment analysis, and competitor benchmarking
  • Exports CSV reports and syncs with Google Sheets and Airtable

  Where it doesn't

  • Supports TikTok only, not multiple social networks
  • Basic limits tracking to one account and one hashtag
  • Basic includes zero social listening projects

• Socialinsider8.4/10 · 14-day trial

  Cross-network analytics and reporting for teams comparing social performance.

  Visit SocialinsiderFull verdict →
• Exolyt7.8/10 · Free plan · 7-day trial

  TikTok-focused analytics with account, audience, campaign, and trend research tools.

  Visit ExolytFull verdict →