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Head-to-head · Social Analytics

Fanpage Karma vs Exolyt

  • Updated Oct 2026
  • Both researched from official sources
  • 3 checks side by side
Higher score Fanpage Karma #2 in Social Analytics 8.6/10 Free plan · 14-day trial Free planFree trial✓ 2 of 3 features Visit Fanpage Karma
Exolyt #8 in Social Analytics 7.8/10 Free plan · 7-day trial Free planFree trial✓ 2 of 3 features Visit Exolyt

Fanpage Karma leads on 0 checks, Exolyt on 0, and 3 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreFanpage Karma · 8.6/10
  • Free planboth
  • Free trialboth

Fanpage Karma scores higher on our rubric for social analytics: 8.6 against 7.8 out of 10; our editors rank them #2 and #8.

Fanpage Karma is the better fit for teams needing analytics plus publishing and inbox tools. Exolyt is the better fit for teams specializing in TikTok analytics.

  • Fanpage Karma fits best

    Teams needing analytics plus publishing and inbox tools

  • Exolyt fits best

    Teams specializing in TikTok analytics

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Side by side

Feature Fanpage Karma 8.6/10 Visit ↗ Exolyt 7.8/10 Visit ↗
At a glance
Editor score 8.6 7.8
Ranking #2 in Social Analytics #8 in Social Analytics
Best for Teams needing analytics plus publishing and inbox tools Teams specializing in TikTok analytics
Pricing model Free plan + paid Free plan + paid
Starting price — —
Free plan ✓ ✓
Free trial 14 days 7 days
Free trial length 14 days 7 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 2 integrations 2 integrations
Features Fanpage Karma 2/3 · Exolyt 2/3
Scheduled reports Not checked yet Not checked yet
Competitor benchmarking ✓ ✓
Audience demographics ✓ ✓
Specs
Supported networks 1 1
Historical data Not checked yet Not checked yet
Included team seats Not checked yet Not checked yet
Our review
Pros
  • Compare owned and competitor profiles with benchmarking charts and metrics.
  • Create customizable reports and export them as Excel, CSV, PDF, or PowerPoint.
  • Combine automated publishing with an inbox for messages, comments, and mentions.
  • Tracks TikTok accounts, hashtags, sounds, influencers, and campaigns
  • Combines audience insights, sentiment analysis, and competitor benchmarking
  • Exports CSV reports and syncs with Google Sheets and Airtable
Cons
  • The Free plan limits analytics and reporting to one user and one dashboard.
  • Bronze limits competitor and owned-profile tracking to one network of choice.
  • Unlimited data retention and three public dashboards are reserved for Platinum.
  • Supports TikTok only, not multiple social networks
  • Basic limits tracking to one account and one hashtag
  • Basic includes zero social listening projects
Our verdict

Fanpage Karma is a web-based social media analytics and management platform for businesses, agencies, media organizations, and other professional teams. It brings owned- and competitor-profile analysis together with publishing, community…

Read the review →

Exolyt is a web-based TikTok analytics and social intelligence platform for brands, agencies, marketers, analysts, and researchers. It brings account and content monitoring together with performance metrics, audience insights, social…

Read the review →
  1. Fanpage KarmaSocial Analytics 8.6Free plan · 14-day trial
  2. ExolytSocial Analytics 7.8Free plan · 7-day trial

Strengths and trade-offs

  • Fanpage Karma — where it wins

    • Compare owned and competitor profiles with benchmarking charts and metrics.
    • Create customizable reports and export them as Excel, CSV, PDF, or PowerPoint.
    • Combine automated publishing with an inbox for messages, comments, and mentions.

    Where it doesn't

    • The Free plan limits analytics and reporting to one user and one dashboard.
    • Bronze limits competitor and owned-profile tracking to one network of choice.
    • Unlimited data retention and three public dashboards are reserved for Platinum.

  • Exolyt — where it wins

    • Tracks TikTok accounts, hashtags, sounds, influencers, and campaigns
    • Combines audience insights, sentiment analysis, and competitor benchmarking
    • Exports CSV reports and syncs with Google Sheets and Airtable

    Where it doesn't

    • Supports TikTok only, not multiple social networks
    • Basic limits tracking to one account and one hashtag
    • Basic includes zero social listening projects
  • Fanpage Karma8.6/10 · Free plan · 14-day trial

    Analytics, competitor benchmarking, publishing, and inbox tools in one web platform.

    Visit Fanpage KarmaFull verdict →
  • Exolyt7.8/10 · Free plan · 7-day trial

    TikTok-focused analytics with account, audience, campaign, and trend research tools.

    Visit ExolytFull verdict →

More comparisons

All social analytics comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update