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Head-to-head · Survey Software

Qualtrics vs Sawtooth Software

  • Updated Oct 2026
  • Both researched from official sources
  • 7 checks side by side
Higher score Qualtrics #2 in Survey Software 9.3/10 Free plan · 30-day trial Free planFree trial✓ 5 of 5 features Visit Qualtrics
Sawtooth Software #81 in Survey Software 3.0/10 Free plan · pricing on request Free plan✓ 5 of 5 features Visit site

Qualtrics leads on 1 check, Sawtooth Software on 0, and 6 are even. Who comes out ahead on the 7 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreQualtrics · 9.3/10
  • Free planboth
  • Free trialonly Qualtrics

Qualtrics scores higher on our rubric for survey software: 9.3 against 3.0 out of 10; our editors rank them #2 and #81.

Qualtrics leads on responses included: 500 /mo versus 50 /mo.

Qualtrics is the better fit for enterprise research teams. Sawtooth Software is the better fit for conjoint and MaxDiff research.

  • Qualtrics fits best

    Enterprise research teams

  • Sawtooth Software fits best

    Conjoint and MaxDiff research

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Side by side

Feature Qualtrics 9.3/10 Visit ↗ Sawtooth Software 3.0/10 Visit ↗
At a glance
Editor score 9.3 3.0
Ranking #2 in Survey Software #81 in Survey Software
Best for Enterprise research teams Conjoint and MaxDiff research
Pricing model Free plan + paid Free plan + paid
Starting price $420/mo —
Free plan ✓ ✓
Free trial 30 days —
Deployment Cloud Cloud, Desktop, Mobile
Platforms Web Web, Windows, Android
Support Tickets, Community, Docs · 24/7 Email, Phone, Community, Docs
Compliance SOC 2, ISO 27001, SSO/SAML, 2FA GDPR
Integrations 17 integrations 10 integrations
Built for Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Qualtrics 5/5 · Sawtooth Software 5/5
Logic branching ✓ ✓
Custom branding ✓ ✓
Response analytics ✓ ✓
API access ✓ ✓
Respondent panel ✓ ✓
Specs
Responses included 500 /mo (best) 50 /mo
Questions per survey 30 Not checked yet
Our review
Pros
  • Advanced logic, statistical analysis, dashboards, and reporting
  • Audience panels with targeting criteria, screeners, and sourced respondents
  • API access plus broad survey distribution and data-export options
  • Choice-based, adaptive, and advanced conjoint analysis
  • MaxDiff, quotas, segmentation, and real-time reporting
  • Panel sourcing through connections in more than 60 countries
Cons
  • Free account is limited to 3 active surveys and 500 total responses
  • Strategic Research starts at $420 per month with annual billing
  • Enterprise pricing is custom and based on responses and video-feedback minutes
  • Paid plans are sold as annual subscriptions
  • Premier authoring includes a Windows application
  • Its strongest capabilities center on specialized research methods
Our verdict

Qualtrics is a cloud-based survey research and experience management platform for organizations, research teams, businesses, governments, and healthcare providers. It combines survey creation, conditional logic, response collection,…

Read the review →

Sawtooth Software combines survey creation, data collection, conjoint analysis, MaxDiff, and market research analytics. It is designed for market research firms, businesses, universities, government agencies, and health economics…

Read the review →
  1. QualtricsSurvey Software 9.3Free plan · 30-day trial
  2. Sawtooth SoftwareSurvey Software 3.0Free plan · pricing on request

Strengths and trade-offs

  • Qualtrics — where it wins

    • Advanced logic, statistical analysis, dashboards, and reporting
    • Audience panels with targeting criteria, screeners, and sourced respondents
    • API access plus broad survey distribution and data-export options

    Where it doesn't

    • Free account is limited to 3 active surveys and 500 total responses
    • Strategic Research starts at $420 per month with annual billing
    • Enterprise pricing is custom and based on responses and video-feedback minutes

  • Sawtooth Software — where it wins

    • Choice-based, adaptive, and advanced conjoint analysis
    • MaxDiff, quotas, segmentation, and real-time reporting
    • Panel sourcing through connections in more than 60 countries

    Where it doesn't

    • Paid plans are sold as annual subscriptions
    • Premier authoring includes a Windows application
    • Its strongest capabilities center on specialized research methods
  • Qualtrics9.3/10 · Free plan · 30-day trial

    Advanced survey research for teams that need logic, analysis, panels, and API access.

    Visit QualtricsFull verdict →
  • Sawtooth Software3.0/10 · Free plan · pricing on request

    A specialized choice-research platform with flexible surveys, MaxDiff, and conjoint analysis.

    Visit siteFull verdict →

More comparisons

All survey software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update