Qualtrics vs Zoho Survey

Qualtrics9.3Visit Zoho Survey9.1Visit

Higher score Qualtrics #2 in Survey Software 9.3/10 Free plan · 30-day trial Free planFree trial✓ 5 of 5 features Visit Qualtrics

vs

Zoho Survey #3 in Survey Software 9.1/10 Free plan Free plan✓ 5 of 5 features Visit Zoho Survey

• Qualtrics fits best

  Enterprise research teams

• Zoho Survey fits best

  Budget-conscious business teams

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Side by side

Feature	Qualtrics 9.3/10 Visit ↗	Zoho Survey 9.1/10 Visit ↗
At a glance
Editor score	9.3	9.1
Ranking	#2 in Survey Software	#3 in Survey Software
Best for	Enterprise research teams	Budget-conscious business teams
Pricing model	Free plan + paid	Free plan + paid
Starting price	$420/mo	—
Free plan	✓	✓
Free trial	30 days	—
Deployment	Cloud	Cloud, Mobile
Platforms	Web	Web, iOS, Android
Support	Tickets, Community, Docs · 24/7	Email, Community, Docs
Compliance	SOC 2, ISO 27001, SSO/SAML, 2FA	GDPR, HIPAA, SSO/SAML
Integrations	17 integrations	12 integrations
Built for	Small business, Mid-market, Enterprise	Solo, Small business, Mid-market, Enterprise
Features Qualtrics 5/5 · Zoho Survey 5/5
Logic branching	✓	✓
Custom branding	✓	✓
Response analytics	✓	✓
API access	✓	✓
Respondent panel	✓	✓
Specs
Responses included	500 /mo	Not checked yet
Questions per survey	30	Not checked yet
Our review
Pros	Advanced logic, statistical analysis, dashboards, and reporting Audience panels with targeting criteria, screeners, and sourced respondents API access plus broad survey distribution and data-export options	Free plan supports unlimited surveys Logic, branding, offline collection, and reporting are available Integrates with Zoho and third-party business tools
Cons	Free account is limited to 3 active surveys and 500 total responses Strategic Research starts at $420 per month with annual billing Enterprise pricing is custom and based on responses and video-feedback minutes	Free surveys are limited to 10 questions and 100 responses Advanced capabilities require higher paid tiers Response limits vary across paid plans
Our verdict	Qualtrics is a cloud-based survey research and experience management platform for organizations, research teams, businesses, governments, and healthcare providers. It combines survey creation, conditional logic, response collection,… Read the review →	Zoho Survey is an online survey platform for businesses, researchers, educators, and other teams. Its survey builder includes templates, drag-and-drop editing, multiple question types, conditional logic, custom themes, multilingual… Read the review →

Strengths and trade-offs

• Qualtrics — where it wins

  • Advanced logic, statistical analysis, dashboards, and reporting
  • Audience panels with targeting criteria, screeners, and sourced respondents
  • API access plus broad survey distribution and data-export options

  Where it doesn't

  • Free account is limited to 3 active surveys and 500 total responses
  • Strategic Research starts at $420 per month with annual billing
  • Enterprise pricing is custom and based on responses and video-feedback minutes

• Zoho Survey — where it wins

  • Free plan supports unlimited surveys
  • Logic, branding, offline collection, and reporting are available
  • Integrates with Zoho and third-party business tools

  Where it doesn't

  • Free surveys are limited to 10 questions and 100 responses
  • Advanced capabilities require higher paid tiers
  • Response limits vary across paid plans

• Qualtrics9.3/10 · Free plan · 30-day trial

  Advanced survey research for teams that need logic, analysis, panels, and API access.

  Visit QualtricsFull verdict →
• Zoho Survey9.1/10 · Free plan

  A low-cost survey platform with logic, offline collection, reporting, and Zoho integrations.

  Visit Zoho SurveyFull verdict →