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Head-to-head · Cohort Analysis Software

PostHog vs ChartMogul

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score PostHog #3 in Cohort Analysis Software 9.0/10 Free plan Free plan✓ 0 of 6 features Visit PostHog
ChartMogul #8 in Cohort Analysis Software 8.3/10 Free plan · 14-day trial Free planFree trial✓ 0 of 6 features Visit ChartMogul

PostHog leads on 0 checks, ChartMogul on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scorePostHog · 9.0/10
  • Free planboth
  • Free trialonly ChartMogul

PostHog scores higher on our rubric for cohort analysis software: 9.0 against 8.3 out of 10; our editors rank them #3 and #8.

PostHog is the better fit for teams wanting open-source, self-hosted cohort analytics. ChartMogul is the better fit for revenue teams combining cohorts with CRM forecasting.

  • PostHog fits best

    Teams wanting open-source, self-hosted cohort analytics

  • ChartMogul fits best

    Revenue teams combining cohorts with CRM forecasting

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature PostHog 9.0/10 Visit ↗ ChartMogul 8.3/10 Visit ↗
At a glance
Editor score 9.0 8.3
Ranking #3 in Cohort Analysis Software #8 in Cohort Analysis Software
Best for Teams wanting open-source, self-hosted cohort analytics Revenue teams combining cohorts with CRM forecasting
Pricing model Free plan + paid Free plan + paid
Starting price — $1,188/yr
Free plan ✓ ✓
Free trial — 14 days
Deployment Cloud, Self-hosted, Desktop Cloud
Platforms Web, Windows, macOS, Linux Web
Support Email, Community, Docs Email, Community, Docs
Compliance SOC 2, GDPR, HIPAA SOC 2, GDPR, 2FA
Integrations 700+ integrations 25+ integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features PostHog 0/6 · ChartMogul 0/6
Retention cohort reports Not checked yet Not checked yet
Revenue cohort analysis Not checked yet Not checked yet
Behavioral cohorts Not checked yet Not checked yet
Lifecycle cohort reports Not checked yet Not checked yet
Warehouse data import Not checked yet Not checked yet
Data export Not checked yet Not checked yet
Specs
Tracked users limit Not checked yet Not checked yet
Our review
Pros
  • Configurable event tracking, funnels, trends, and session replay
  • Self-hosted deployment plus API access for capturing and querying data
  • 700 integrations, feature flags, experiments, and data-warehouse support
  • Cohort, retention, churn and LTV analysis for subscription businesses
  • CRM, billing and warehouse data combined in one reporting workflow
  • Forecast modeling, segmentation, dashboards and AI-powered analysis
Cons
  • Free plan is limited to 1 project and 1-year data retention
  • Free tier support is community-based rather than email support
  • Usage-based paid pricing requires monitoring events and other usage units
  • Free access is limited to startups under $120K ARR
  • Pro pricing starts at $1,188 annually and varies by ARR bands
  • A 14-day trial requires a conversation and connected data
Our verdict

PostHog is an open-source product analytics and data platform for software teams that need cohort analysis alongside broader behavioral insight. It combines event capture, configurable funnels, conversion rates, product trends, session…

Read the review →

ChartMogul combines subscription analytics and CRM capabilities for SaaS founders and revenue teams. It imports billing, customer, lead, opportunity, product-usage and marketing data, then standardizes recurring-revenue metrics such as…

Read the review →
  1. PostHogCohort Analysis Software 9.0Free plan
  2. ChartMogulCohort Analysis Software 8.3Free plan · 14-day trial

Strengths and trade-offs

  • PostHog — where it wins

    • Configurable event tracking, funnels, trends, and session replay
    • Self-hosted deployment plus API access for capturing and querying data
    • 700 integrations, feature flags, experiments, and data-warehouse support

    Where it doesn't

    • Free plan is limited to 1 project and 1-year data retention
    • Free tier support is community-based rather than email support
    • Usage-based paid pricing requires monitoring events and other usage units

  • ChartMogul — where it wins

    • Cohort, retention, churn and LTV analysis for subscription businesses
    • CRM, billing and warehouse data combined in one reporting workflow
    • Forecast modeling, segmentation, dashboards and AI-powered analysis

    Where it doesn't

    • Free access is limited to startups under $120K ARR
    • Pro pricing starts at $1,188 annually and varies by ARR bands
    • A 14-day trial requires a conversation and connected data

More comparisons

All cohort analysis software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update