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Head-to-head · Product Review Software

Loox vs WiserReview

  • Updated Oct 2026
  • Both researched from official sources
  • 5 checks side by side
Higher score Loox #7 in Product Review Software 8.0/10 Free plan Free plan✓ 3 of 4 features Visit Loox
WiserReview #11 in Product Review Software 7.6/10 Free plan · 7-day trial Free planFree trial✓ 4 of 4 features Visit WiserReview

Loox leads on 0 checks, WiserReview on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreLoox · 8.0/10
  • Free planboth
  • Free trialonly WiserReview
  • Most featuresWiserReview · 4 of 4

Loox scores higher on our rubric for product review software: 8.0 against 7.6 out of 10; our editors rank them #7 and #11.

On review request channels, WiserReview gives you Multichannel where Loox offers Email. On syndication destinations, Loox gives you Networks where WiserReview offers Google.

Loox is the better fit for visual-first Shopify stores seeking reviews and referrals. WiserReview is the better fit for multichannel review collection on a budget.

  • Loox fits best

    Visual-first Shopify stores seeking reviews and referrals

  • WiserReview fits best

    Multichannel review collection on a budget

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Loox 8.0/10 Visit ↗ WiserReview 7.6/10 Visit ↗
At a glance
Editor score 8.0 7.6
Ranking #7 in Product Review Software #11 in Product Review Software
Best for Visual-first Shopify stores seeking reviews and referrals Multichannel review collection on a budget
Pricing model Free plan + paid Free plan + paid
Starting price — $6.75/mo
Free plan ✓ ✓
Free trial — 7 days
Deployment Cloud Cloud
Platforms Web Web
Support Email, Live chat, Docs · 24/7 Live chat, Docs
Compliance GDPR GDPR
Integrations 10 integrations 20 integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Loox 3/4 · WiserReview 4/4
Photo and video reviews ✓ ✓
Review importing ✓ ✓
Structured review data Not checked yet ✓ (best)
API access ✓ ✓
Specs
Review request channels Email Multichannel
Syndication destinations Networks Google
Display formats Widget Widget
Our review
Pros
  • Collects photo and video reviews through automated email requests.
  • Imports reviews and displays them in customizable widgets.
  • Adds referrals, AI tools, API access, and channel syndication.
  • Collects reviews through email, SMS, WhatsApp, and QR codes
  • Supports photo, video, imported, moderated, and tagged reviews
  • Connects with major ecommerce platforms, Google, APIs, and webhooks
Cons
  • The Beginner plan is limited to email requests and photo-review discounts.
  • Video reviews, referrals, and Google Shopping are on the Convert plan.
  • Unlimited requests and referrals require the Unlimited plan.
  • No free plan, with access beginning through paid plans or a trial
  • AI features are reserved for the Pro + AI plan
  • Advanced integrations such as Klaviyo and WATI start on Pro
Our verdict

Loox is a product-review app for Shopify merchants who want customer photos and videos to feature alongside written feedback. It automates review requests by email, offers incentives for photo reviews, and lets stores display reviews in…

Read the review →

WiserReview is a review management platform for ecommerce merchants, agencies, developers, and multi-country brands. It collects customer feedback through email, SMS, WhatsApp, and QR codes, with support for text, photo, and video reviews.…

Read the review →
  1. LooxProduct Review Software 8.0Free plan
  2. WiserReviewProduct Review Software 7.6Free plan · 7-day trial

Strengths and trade-offs

  • Loox — where it wins

    • Collects photo and video reviews through automated email requests.
    • Imports reviews and displays them in customizable widgets.
    • Adds referrals, AI tools, API access, and channel syndication.

    Where it doesn't

    • The Beginner plan is limited to email requests and photo-review discounts.
    • Video reviews, referrals, and Google Shopping are on the Convert plan.
    • Unlimited requests and referrals require the Unlimited plan.

  • WiserReview — where it wins

    • Collects reviews through email, SMS, WhatsApp, and QR codes
    • Supports photo, video, imported, moderated, and tagged reviews
    • Connects with major ecommerce platforms, Google, APIs, and webhooks

    Where it doesn't

    • No free plan, with access beginning through paid plans or a trial
    • AI features are reserved for the Pro + AI plan
    • Advanced integrations such as Klaviyo and WATI start on Pro
  • Loox8.0/10 · Free plan

    Loox pairs photo and video reviews with referrals, widgets, and channel syndication.

    Visit LooxFull verdict →
  • WiserReview7.6/10 · Free plan · 7-day trial

    A budget-friendly review platform with broad collection channels and ecommerce integrations.

    Visit WiserReviewFull verdict →

More comparisons

All product review software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update