Head-to-head · Product Review Software
PowerReviews vs Loox
PowerReviews leads on 0 checks, Loox on 0, and 5 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scorePowerReviews · 8.4/10
- Free planonly Loox
- Most featuresPowerReviews · 4 of 4
PowerReviews scores higher on our rubric for product review software: 8.4 against 8.0 out of 10; our editors rank them #4 and #7.
On review request channels, PowerReviews gives you Multichannel where Loox offers Email. On display formats, PowerReviews gives you Custom where Loox offers Widget.
PowerReviews is the better fit for established enterprises needing deep review analytics. Loox is the better fit for visual-first Shopify stores seeking reviews and referrals.
- PowerReviews fits best
Established enterprises needing deep review analytics
- Loox fits best
Visual-first Shopify stores seeking reviews and referrals
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Side by side
| Feature | PowerReviews 8.4/10 Visit ↗ | Loox 8.0/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.4 | 8.0 |
| Ranking | #4 in Product Review Software | #7 in Product Review Software |
| Best for | Established enterprises needing deep review analytics | Visual-first Shopify stores seeking reviews and referrals |
| Pricing model | Paid | Free plan + paid |
| Starting price | Pricing on request | — |
| Free plan | Not checked yet | ✓ (best) |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Docs, Community | Email, Live chat, Docs · 24/7 |
| Compliance | GDPR, 2FA | GDPR |
| Integrations | 100+ integrations | 10 integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features PowerReviews 4/4 · Loox 3/4 | ||
| Photo and video reviews | ✓ | ✓ |
| Review importing | ✓ | ✓ |
| Structured review data | ✓ (best) | Not checked yet |
| API access | ✓ | ✓ |
| Specs | ||
| Review request channels | Multichannel | |
| Syndication destinations | Networks | Networks |
| Display formats | Custom | Widget |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | PowerReviews is a software platform for brands and retailers that need to collect, display, syndicate, and analyze user-generated content. It supports ratings, reviews, questions, answers, customer-submitted images, and videos, with… Read the review → |
Loox is a product-review app for Shopify merchants who want customer photos and videos to feature alongside written feedback. It automates review requests by email, offers incentives for photo reviews, and lets stores display reviews in… Read the review → |
Strengths and trade-offs
PowerReviews — where it wins
- Collects ratings, reviews, images, videos, questions, and answers
- Syndicates user-generated content to retailers, Google, and Amazon
- Offers customizable displays, analytics, structured data, and READ API access
Where it doesn't
- Pricing requires a sales conversation
- Advanced capabilities may exceed smaller teams’ needs
- Platform integrations listed for four ecommerce systems
Loox — where it wins
- Collects photo and video reviews through automated email requests.
- Imports reviews and displays them in customizable widgets.
- Adds referrals, AI tools, API access, and channel syndication.
Where it doesn't
- The Beginner plan is limited to email requests and photo-review discounts.
- Video reviews, referrals, and Google Shopping are on the Convert plan.
- Unlimited requests and referrals require the Unlimited plan.
- PowerReviews8.4/10 · Pricing on request
A mature review platform for enterprises that need collection, syndication, and analytics.
Visit PowerReviewsFull verdict → - Loox8.0/10 · Free plan
Loox pairs photo and video reviews with referrals, widgets, and channel syndication.
Visit LooxFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update