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Head-to-head · Data Removal Services

Incogni vs Soryx

  • Updated Nov 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Incogni #3 in Data Removal Services 9.0/10 Paid ✓ 1 of 3 features Visit Incogni
Soryx #9 in Data Removal Services 8.3/10 Free plan Free plan✓ 2 of 3 features Visit Soryx

Incogni leads on 0 checks, Soryx on 2, and 2 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreIncogni · 9.0/10
  • Free planonly Soryx
  • Most featuresSoryx · 2 of 3

Incogni scores higher on our rubric for data removal services: 9.0 against 8.3 out of 10; our editors rank them #3 and #9.

Soryx offers free plan; Incogni doesn't. Soryx offers family coverage; Incogni doesn't.

Incogni is the better fit for affordable automated removal with broad reach. Soryx is the better fit for users wanting automated GDPR erasure and alerts.

  • Incogni fits best

    Affordable automated removal with broad reach

  • Soryx fits best

    Users wanting automated GDPR erasure and alerts

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Incogni 9.0/10 Visit ↗ Soryx 8.3/10 Visit ↗
At a glance
Editor score 9.0 8.3
Ranking #3 in Data Removal Services #9 in Data Removal Services
Best for Affordable automated removal with broad reach Users wanting automated GDPR erasure and alerts
Pricing model Paid Free plan + paid
Starting price $7.99/mo €129.90/yr
Free plan — ✓ (best)
Free trial — —
Money-back guarantee 30 days 30 days
Deployment Cloud Cloud
Platforms Web Web
Support Live chat, Phone, Docs · 24/7 Email
Compliance SOC 2, GDPR, 2FA GDPR, SSO/SAML
Built for Solo, Small business Solo, Small business, Mid-market, Enterprise
Features Incogni 1/3 · Soryx 2/3
Recurring monitoring ✓ ✓
Custom removal requests — Not checked yet
Family coverage — ✓ (best)
Specs
Broker coverage 420 sites Not checked yet
Removal frequency Continuous Continuous
Request handling Automated Automated
Identity types covered Individual Individual
Our review
Pros
  • Automated removals and recurring rescans across 420+ data broker sites
  • Higher tiers add custom removals from 3,000+ additional sites
  • Family plans support account management for up to 5 members
  • Automates Article 17 requests and re-files when data is relisted
  • Combines surface-web, dark-web and breach-data scanning
  • Family plan supports up to 5 personas with separate dashboards
Cons
  • Custom removal requests are limited to eligible higher-tier plans
  • The service is available through the web only
  • Monthly billing options are limited to Standard and Family plans
  • The Free plan includes only a limited data-broker scan
  • Paid Individual plans use annual billing
  • SOC 2 and ISO 27001 certification work is still in progress
Our verdict

Incogni is a personal data removal service for individuals and households. It submits opt-out and deletion requests to covered data brokers and people-search sites, then regularly rescans for information that reappears. The service also…

Read the review →

Soryx is a web-based personal-data removal and monitoring service for individuals, households and businesses. It scans surface-web, dark-web, breach-data, data-broker and people-search sources, then presents matched exposures for review.…

Read the review →
  1. IncogniData Removal Services 9.0Paid
  2. SoryxData Removal Services 8.3Free plan

Strengths and trade-offs

  • Incogni — where it wins

    • Automated removals and recurring rescans across 420+ data broker sites
    • Higher tiers add custom removals from 3,000+ additional sites
    • Family plans support account management for up to 5 members

    Where it doesn't

    • Custom removal requests are limited to eligible higher-tier plans
    • The service is available through the web only
    • Monthly billing options are limited to Standard and Family plans
  • Soryx — where it wins

    • Automates Article 17 requests and re-files when data is relisted
    • Combines surface-web, dark-web and breach-data scanning
    • Family plan supports up to 5 personas with separate dashboards

    Where it doesn't

    • The Free plan includes only a limited data-broker scan
    • Paid Individual plans use annual billing
    • SOC 2 and ISO 27001 certification work is still in progress

Incogni vs Soryx: questions

Which is better for data removal services, Incogni or Soryx?

Incogni scores higher on our rubric for data removal services: 9.0 against 8.3 out of 10; our editors rank them #3 and #9.

How do Incogni and Soryx compare?

Of the 4 checks we put side by side, Incogni leads on none, Soryx on 2, and 2 are level. Free plan only on Soryx.

Do Incogni and Soryx have a free plan?

Incogni: No. Soryx: Yes.

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Last updated · How we research and update