Head-to-head · Data Removal Services
Incogni vs Privacy Bee
Incogni leads on 1 check, Privacy Bee on 2, and 3 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreIncogni · 9.0/10
- Lowest starting priceIncogni · $7.99/mo
- Most featuresPrivacy Bee · 2 of 3
Incogni scores higher on our rubric for data removal services: 9.0 against 8.8 out of 10; our editors rank them #3 and #4.
Incogni is cheaper to start at $7.99/mo against $8/mo. Privacy Bee leads on broker coverage: 516 sites versus 420 sites. On removal frequency, Incogni gives you Continuous where Privacy Bee offers Periodic. Privacy Bee offers family coverage; Incogni doesn't. On identity types covered, Privacy Bee gives you Household where Incogni offers Individual.
Incogni is the better fit for affordable automated removal with broad reach. Privacy Bee is the better fit for families wanting removal plus search monitoring.
- Incogni fits best
Affordable automated removal with broad reach
- Privacy Bee fits best
Families wanting removal plus search monitoring
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Side by side
| Feature | Incogni 9.0/10 Visit ↗ | Privacy Bee 8.8/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.0 | 8.8 |
| Ranking | #3 in Data Removal Services | #4 in Data Removal Services |
| Best for | Affordable automated removal with broad reach | Families wanting removal plus search monitoring |
| Pricing model | Paid | Paid |
| Starting price | $7.99/mo (best) | $8/user/mo |
| Free plan | — | — |
| Free trial | — | — |
| Money-back guarantee | 30 days | 30 days |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Live chat, Phone, Docs · 24/7 | Email, Live chat, Phone, Docs |
| Compliance | SOC 2, GDPR, 2FA | SOC 2, SSO/SAML, 2FA |
| Built for | Solo, Small business | Solo, Small business, Mid-market, Enterprise |
| Features Incogni 1/3 · Privacy Bee 2/3 | ||
| Recurring monitoring | ✓ | ✓ |
| Custom removal requests | — | — |
| Family coverage | — | ✓ (best) |
| Specs | ||
| Broker coverage | 420 sites | 516 sites (best) |
| Removal frequency | Continuous | Periodic |
| Request handling | Automated | Automated |
| Identity types covered | Individual | Household |
| Our review | ||
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| Cons |
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| Our verdict | Incogni is a personal data removal service for individuals and households. It submits opt-out and deletion requests to covered data brokers and people-search sites, then regularly rescans for information that reappears. The service also… Read the review → |
Privacy Bee helps individuals, families, and organizations reduce exposed personal information online. The web-based service submits removal and opt-out requests to data brokers, people-search sites, affiliates, marketing databases, and… Read the review → |
Strengths and trade-offs
Incogni — where it wins
- Automated removals and recurring rescans across 420+ data broker sites
- Higher tiers add custom removals from 3,000+ additional sites
- Family plans support account management for up to 5 members
Where it doesn't
- Custom removal requests are limited to eligible higher-tier plans
- The service is available through the web only
- Monthly billing options are limited to Standard and Family plans
Privacy Bee — where it wins
- Covers 516 people-search sites on the Essentials plan
- Offers family-member licenses and recurring exposure monitoring
- Tracks results across Google, Bing, Yahoo, Yandex, and maps
Where it doesn't
- Search-engine monitoring starts with the Pro plan
- Essentials relies mostly on automated removal
- All listed plans use annual billing
- Incogni9.0/10 · Paid
A focused, automated privacy service with recurring removals and broad broker coverage.
Visit IncogniFull verdict → - Privacy Bee8.8/10 · Paid
A flexible removal service with family coverage, recurring monitoring, and search-result tracking.
Visit Privacy BeeFull verdict →
Incogni vs Privacy Bee: questions
Which is better for data removal services, Incogni or Privacy Bee?
Incogni scores higher on our rubric for data removal services: 9.0 against 8.8 out of 10; our editors rank them #3 and #4.
How do Incogni and Privacy Bee compare?
Of the 6 checks we put side by side, Incogni leads on 1, Privacy Bee on 2, and 3 are level. Incogni costs less: $7.99/mo vs $8/mo; Family coverage only on Privacy Bee.
Which costs less, Incogni or Privacy Bee?
Incogni costs less: $7.99/mo vs $8/mo.
Do Incogni and Privacy Bee have a free plan?
Incogni: No. Privacy Bee: No.
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Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Last updated · How we research and update