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Head-to-head · Email Analytics

Hiro Analytics vs TrueSend

  • Updated Oct 2026
  • Both researched from official sources
  • 1 check side by side
Higher score Hiro Analytics #7 in Email Analytics 7.2/10 From $500/mo · 30-day trial Free trial✓ 0 of 3 features Visit Hiro Analytics
TrueSend #8 in Email Analytics 7.0/10 Free plan Free plan✓ 0 of 3 features Visit TrueSend

Hiro Analytics leads on 0 checks, TrueSend on 1, and 0 are even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHiro Analytics · 7.2/10
  • Free planonly TrueSend
  • Free trialonly Hiro Analytics

Hiro Analytics scores higher on our rubric for email analytics: 7.2 against 7.0 out of 10; our editors rank them #7 and #8.

TrueSend offers free plan; Hiro Analytics doesn't.

Hiro Analytics is the better fit for klaviyo-focused teams analyzing retention and revenue. TrueSend is the better fit for teams prioritizing deliverability monitoring.

  • Hiro Analytics fits best

    Klaviyo-focused teams analyzing retention and revenue

  • TrueSend fits best

    Teams prioritizing deliverability monitoring

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Hiro Analytics 7.2/10 Visit ↗ TrueSend 7.0/10 Visit ↗
At a glance
Editor score 7.2 7.0
Ranking #7 in Email Analytics #8 in Email Analytics
Best for Klaviyo-focused teams analyzing retention and revenue Teams prioritizing deliverability monitoring
Pricing model Paid Free plan + paid
Starting price $500/mo —
Free plan — ✓ (best)
Free trial 30 days —
Deployment Cloud Cloud
Platforms Web Web
Support Email, Live chat Email, Docs · 24/7
Compliance GDPR, 2FA SOC 2, GDPR, SSO/SAML, 2FA
Integrations 6 integrations 150+ integrations
Built for Small business, Mid-market Small business, Mid-market, Enterprise
Features Hiro Analytics 0/3 · TrueSend 0/3
Click tracking Not checked yet Not checked yet
Revenue attribution Not checked yet Not checked yet
Data export Not checked yet Not checked yet
Specs
Email volume limit Not checked yet Not checked yet
Reporting depth Not checked yet Not checked yet
Listed integrations Not checked yet Not checked yet
Our review
Pros
  • Compares campaigns and flows across timeframes
  • Uses cohorts to analyze retention and lifetime value
  • Shares customizable dashboards across client accounts
  • Monitors inbox placement, sender reputation, authentication, blacklists, and spam traps
  • Free Plan includes 6,000 emails per month and basic analytics
  • Offers API access, webhooks, SDKs, and a broad integration set
Cons
  • Starts at $500/month, with price tied to connected client count
  • The 30-day trial is arranged through a demo
  • Integrations are centered on six listed email and SMS platforms
  • Standard Plan's listed features have no displayed price
  • Custom Plan requires a personalized quote
  • Email-focused deliverability may not suit teams seeking broader analytics
Our verdict

Hiro Analytics brings campaign, flow, subscriber, and retention reporting together for e-commerce agencies, brands, freelancers, and holding companies. It is especially suited to teams working with Klaviyo that need to compare activity…

Read the review →

TrueSend combines email campaign creation and automation with analytics and deliverability monitoring. It is aimed at startups, growing businesses, agencies, developers, and enterprise teams that need to send campaigns or transactional…

Read the review →
  1. Hiro AnalyticsEmail Analytics 7.2From $500/mo · 30-day trial
  2. TrueSendEmail Analytics 7.0Free plan

Strengths and trade-offs

  • Hiro Analytics — where it wins

    • Compares campaigns and flows across timeframes
    • Uses cohorts to analyze retention and lifetime value
    • Shares customizable dashboards across client accounts

    Where it doesn't

    • Starts at $500/month, with price tied to connected client count
    • The 30-day trial is arranged through a demo
    • Integrations are centered on six listed email and SMS platforms
  • TrueSend — where it wins

    • Monitors inbox placement, sender reputation, authentication, blacklists, and spam traps
    • Free Plan includes 6,000 emails per month and basic analytics
    • Offers API access, webhooks, SDKs, and a broad integration set

    Where it doesn't

    • Standard Plan's listed features have no displayed price
    • Custom Plan requires a personalized quote
    • Email-focused deliverability may not suit teams seeking broader analytics

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update