Head-to-head · Gym Membership Billing Software
Fitnito vs GymMaster
Fitnito leads on 1 check, GymMaster on 0, and 3 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreFitnito · 8.8/10
- Free planonly Fitnito
- Free trialonly Fitnito
- Most featuresFitnito · 3 of 5
Fitnito scores higher on our rubric for gym membership billing software: 8.8 against 8.4 out of 10; our editors rank them #4 and #8.
Fitnito offers free plan; GymMaster doesn't.
Fitnito is the better fit for small gyms seeking affordable billing with a free plan. GymMaster is the better fit for multi-site gyms needing broad operational coverage.
- Fitnito fits best
Small gyms seeking affordable billing with a free plan
- GymMaster fits best
Multi-site gyms needing broad operational coverage
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Side by side
| Feature | Fitnito 8.8/10 Visit ↗ | GymMaster 8.4/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.8 | 8.4 |
| Ranking | #4 in Gym Membership Billing Software | #8 in Gym Membership Billing Software |
| Best for | Small gyms seeking affordable billing with a free plan | Multi-site gyms needing broad operational coverage |
| Pricing model | Free plan + paid | Paid |
| Starting price | $349.95/yr | $89/site/mo |
| Free plan | ✓ (best) | — |
| Free trial | 30 days | — |
| Deployment | Cloud | Cloud, Mobile |
| Platforms | Web | Web, iOS, Android |
| Support | Email, Docs | Email, Phone, Tickets, Docs · 24/7 |
| Integrations | 2 integrations | 13 integrations |
| Built for | Solo, Small business | Small business, Mid-market, Enterprise |
| Features Fitnito 3/5 · GymMaster 0/5 | ||
| Failed-payment recovery | ✓ (best) | Not checked yet |
| Membership freezes | ✓ (best) | Not checked yet |
| Refunds | ✓ (best) | Not checked yet |
| Payment reporting | Not checked yet | Not checked yet |
| Accounting integrations | Not checked yet | Not checked yet |
| Specs | ||
| Member limit | Not checked yet | 100 members |
| Billing frequency | Flexible | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Fitnito is a web-based management platform for independent gyms, studios, trainers, and other fitness businesses. It brings together class scheduling, member self-booking, memberships, one-time visit packs, recurring billing, family… Read the review → |
GymMaster is cloud-based gym and health-club management software for fitness businesses, including multi-site and franchise operations. It combines membership records, class and personal-training scheduling, online bookings and waitlists,… Read the review → |
Strengths and trade-offs
Fitnito — where it wins
- Free Starter plan covers one location and basic recurring sessions
- Recurring billing includes retries, proration, pauses, and refunds
- Members can book, update cards, view receipts, and cancel online
Where it doesn't
- Web-only access may not suit teams seeking native mobile apps
- Payment functionality is primarily integrated with Stripe
- Starter limits locations, programs, pass types, staff, and sessions
GymMaster — where it wins
- Recurring billing, payment processing, and online signups
- Bookings, waitlists, classes, and personal-training scheduling
- POS, inventory, mobile apps, waivers, and access control
Where it doesn't
- No free plan
- Enterprise pricing requires a quote
- Paid plans use current-member limits below Enterprise
- Fitnito8.8/10 · Free plan · 30-day trial
Affordable gym billing with a free plan, recurring payments, and member self-service.
Visit FitnitoFull verdict → - GymMaster8.4/10 · Paid
Broad gym operations coverage with recurring billing, bookings, access control, and mobile apps.
Visit GymMasterFull verdict →
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All gym membership billing software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






