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Head-to-head · Customer Loyalty Software

Comarch Loyalty Marketing Platform vs Growave

  • Updated Sep 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Comarch Loyalty Marketing Platform #3 in Customer Loyalty Software 7.7/10 Pricing on request ✓ 0 of 3 features Visit Comarch
Growave #4 in Customer Loyalty Software 7.5/10 From $15/mo · 14-day trial Free plan✓ 3 of 3 features Visit Growave

Comarch Loyalty Marketing Platform leads on 0 checks, Growave on 4, and 0 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreComarch Loyalty Marketing Platform · 7.7/10
  • Free planonly Growave
  • Most featuresGrowave · 3 of 3

Comarch Loyalty Marketing Platform scores higher on our rubric for customer loyalty software: 7.7 against 7.5 out of 10; our editors rank them #3 and #4.

Growave offers free plan; Comarch Loyalty Marketing Platform doesn't publish it. Growave offers referral program; Comarch Loyalty Marketing Platform doesn't publish it. Growave offers pos integrations; Comarch Loyalty Marketing Platform doesn't publish it. Growave offers ecommerce integrations; Comarch Loyalty Marketing Platform doesn't publish it.

Comarch Loyalty Marketing Platform is the better fit for mature omnichannel loyalty and marketing teams. Growave is the better fit for shopify merchants needing broad loyalty features.

  • Comarch Loyalty Marketing Platform fits best

    Mature omnichannel loyalty and marketing teams

  • Growave fits best

    Shopify merchants needing broad loyalty features

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. It never changes our verdict. How we rank.

Side by side

Feature Comarch Loyalty Marketing Platform 7.7/10 Visit ↗ Growave 7.5/10 Visit ↗
At a glance
Editor score 7.7 7.5
Ranking #3 in Customer Loyalty Software #4 in Customer Loyalty Software
Best for Mature omnichannel loyalty and marketing teams Shopify merchants needing broad loyalty features
Pricing model Paid Paid
Starting price Not published $15/mo
Free plan Not published ✓ (best)
Free trial — —
Deployment Cloud Cloud
Platforms Web Web
Integrations 4 integrations 34+ integrations
Features Comarch Loyalty Marketing Platform 0/3 · Growave 3/3
Referral program Not published ✓ (best)
POS integrations Not published ✓ (best)
Ecommerce integrations Not published ✓ (best)
Specs
Program types Not published reward programs, memberships, VIP tiers, affiliate programs, referrals, stamp/punch cards, gift card programs, custom programs
Reward types Not published points, discounts, coupons, gifts, gift cards, store credit, POS rewards, free shipping, free products, membership perks, badges, donations, custom rewards
Member limit Not published Not published
Our review
Pros
  • Combines configurable earning rules, tiers, referrals, rewards, and promotions
  • Automates lifecycle journeys across email, push, SMS, and triggered campaigns
  • Connects through open APIs and batch interfaces to CRM, POS, and marketing tools
  • Combines points, referrals, VIP tiers, reviews and wishlists
  • Supports Shopify POS earning, redemption and Loyalty QR
  • Offers API, SDK and headless options on higher plans
Cons
  • Quote-based pricing makes cost planning dependent on a sales discussion
  • Its breadth may exceed the needs of teams running a simple loyalty scheme
  • Customer touchpoints and integrations require fit with the chosen program setup
  • Growth rises to $199/month from Entry at $15/month
  • Free plan includes Growave branding and 48-hour email support
  • Entry includes only 1 integration; Growth includes 3
Our verdict

Comarch Loyalty Marketing Platform brings loyalty mechanics, campaign automation, analytics, and customer touchpoints into one enterprise product. It is aimed at brands developing or replacing loyalty programs, including organizations in…

Read the review →

Growave brings loyalty and customer-engagement features together for Shopify merchants, including points, referrals, VIP tiers, reviews, wishlists and user-generated content. It suits stores that want rewards alongside retention tools…

Read the review →
  1. Comarch Loyalty Marketing PlatformCustomer Loyalty Software 7.7Pricing on request
  2. GrowaveCustomer Loyalty Software 7.5From $15/mo · 14-day trial

Strengths and trade-offs

  • Comarch Loyalty Marketing Platform — where it wins

    • Combines configurable earning rules, tiers, referrals, rewards, and promotions
    • Automates lifecycle journeys across email, push, SMS, and triggered campaigns
    • Connects through open APIs and batch interfaces to CRM, POS, and marketing tools

    Where it doesn't

    • Quote-based pricing makes cost planning dependent on a sales discussion
    • Its breadth may exceed the needs of teams running a simple loyalty scheme
    • Customer touchpoints and integrations require fit with the chosen program setup
  • Growave — where it wins

    • Combines points, referrals, VIP tiers, reviews and wishlists
    • Supports Shopify POS earning, redemption and Loyalty QR
    • Offers API, SDK and headless options on higher plans

    Where it doesn't

    • Growth rises to $199/month from Entry at $15/month
    • Free plan includes Growave branding and 48-hour email support
    • Entry includes only 1 integration; Growth includes 3
  • Comarch Loyalty Marketing Platform7.7/10 · Pricing on request

    A broad loyalty and campaign platform for teams managing complex customer programs.

    Visit ComarchFull verdict →
  • Growave7.5/10 · From $15/mo · 14-day trial

    A broad Shopify loyalty suite, with meaningful jumps in price for advanced tiers.

    Visit GrowaveFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update