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Head-to-head · Real Estate Marketing

CINC vs BoomTown

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score CINC #1 in Real Estate Marketing 8.8/10 Pricing on request ✓ 0 of 5 features Visit CINC
BoomTown #7 in Real Estate Marketing 7.7/10 Pricing on request ✓ 1 of 5 features Visit BoomTown

CINC leads on 0 checks, BoomTown on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreCINC · 8.8/10
  • Most featuresBoomTown · 1 of 5

CINC scores higher on our rubric for real estate marketing: 8.8 against 7.7 out of 10; our editors rank them #1 and #7.

CINC is the better fit for teams wanting lead generation and follow-up. BoomTown is the better fit for brokerages needing IDX sites and lead workflows.

  • CINC fits best

    Teams wanting lead generation and follow-up

  • BoomTown fits best

    Brokerages needing IDX sites and lead workflows

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Side by side

Feature CINC 8.8/10 Visit ↗ BoomTown 7.7/10 Visit ↗
At a glance
Editor score 8.8 7.7
Ranking #1 in Real Estate Marketing #7 in Real Estate Marketing
Best for Teams wanting lead generation and follow-up Brokerages needing IDX sites and lead workflows
Pricing model Paid Paid
Starting price — —
Free plan — Not checked yet
Free trial — —
Deployment Cloud, Mobile Cloud, Mobile
Platforms Web, iOS, Android Web
Support Email, Phone, Live chat, Community, Docs Docs
Integrations 4,000+ integrations 4 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features CINC 0/5 · BoomTown 1/5
Website builder Not checked yet Not checked yet
Lead capture Not checked yet ✓ (best)
Email automation Not checked yet Not checked yet
Social publishing Not checked yet Not checked yet
Listing media tools Not checked yet Not checked yet
Specs
IDX support Not checked yet Not checked yet
Active listings limit Not checked yet Not checked yet
Our review
Pros
  • Combines an IDX consumer website with lead generation and a centralized CRM.
  • AutoTracks automates follow-up, while lead routing assigns inquiries to agents.
  • Mobile apps and integrations support agent workflows across platforms.
  • Combines IDX search, lead capture, predictive CRM, and follow-up automation
  • Supports networked sites and centralized reporting across offices
  • Mobile app handles calls, messages, tasks, and lead notifications
Cons
  • Core plan pricing requires contacting sales.
  • CINC AI and Dialer are paid add-ons, not included plan features.
  • Solo and Ramp lack the advanced routing and system integrations listed for Pro and Select.
  • Pricing uses a contact-sales model rather than published plan amounts
  • Advanced multi-office capabilities are concentrated in the Advance package
  • Support channels list documentation, with no other channels specified
Our verdict

CINC brings lead generation and contact management together for real estate agents, teams, brokerages and mortgage professionals. Its cloud platform pairs IDX consumer websites with a centralized CRM, lead routing and automated AutoTracks…

Read the review →

BoomTown is a cloud and mobile real estate technology platform for agents, teams, brokerages, and lenders. Its core combines IDX consumer websites, customizable themes and pages, property search, registration forms, alerts, predictive CRM,…

Read the review →
  1. CINCReal Estate Marketing 8.8Pricing on request
  2. BoomTownReal Estate Marketing 7.7Pricing on request

Strengths and trade-offs

  • CINC — where it wins

    • Combines an IDX consumer website with lead generation and a centralized CRM.
    • AutoTracks automates follow-up, while lead routing assigns inquiries to agents.
    • Mobile apps and integrations support agent workflows across platforms.

    Where it doesn't

    • Core plan pricing requires contacting sales.
    • CINC AI and Dialer are paid add-ons, not included plan features.
    • Solo and Ramp lack the advanced routing and system integrations listed for Pro and Select.

  • BoomTown — where it wins

    • Combines IDX search, lead capture, predictive CRM, and follow-up automation
    • Supports networked sites and centralized reporting across offices
    • Mobile app handles calls, messages, tasks, and lead notifications

    Where it doesn't

    • Pricing uses a contact-sales model rather than published plan amounts
    • Advanced multi-office capabilities are concentrated in the Advance package
    • Support channels list documentation, with no other channels specified
  • CINC8.8/10 · Pricing on request

    An IDX website, lead routing and automated follow-up in one real estate platform.

    Visit CINCFull verdict →
  • BoomTown7.7/10 · Pricing on request

    An IDX-to-CRM platform for brokerages managing leads, follow-up, and multiple offices.

    Visit BoomTownFull verdict →

More comparisons

All real estate marketing comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update