Head-to-head · Real Estate Marketing
CINC vs Brivity
CINC leads on 0 checks, Brivity on 0, and 1 is even. Who comes out ahead on the 1 yes/no, price and count check where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreCINC · 8.8/10
CINC scores higher on our rubric for real estate marketing: 8.8 against 8.5 out of 10; our editors rank them #1 and #2.
CINC is the better fit for teams wanting lead generation and follow-up. Brivity is the better fit for agents and teams seeking an all-in-one real estate platform.
- CINC fits best
Teams wanting lead generation and follow-up
- Brivity fits best
Agents and teams seeking an all-in-one real estate platform
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Side by side
| Feature | CINC 8.8/10 Visit ↗ | Brivity 8.5/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.8 | 8.5 |
| Ranking | #1 in Real Estate Marketing | #2 in Real Estate Marketing |
| Best for | Teams wanting lead generation and follow-up | Agents and teams seeking an all-in-one real estate platform |
| Pricing model | Paid | Paid |
| Starting price | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Mobile |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Support | Email, Phone, Live chat, Community, Docs | Email, Live chat, Phone, Docs |
| Integrations | 4,000+ integrations | 7 integrations |
| Built for | Solo, Small business, Mid-market, Enterprise | Solo, Small business, Mid-market, Enterprise |
| Features CINC 0/5 · Brivity 0/5 | ||
| Website builder | Not checked yet | Not checked yet |
| Lead capture | Not checked yet | Not checked yet |
| Email automation | Not checked yet | Not checked yet |
| Social publishing | Not checked yet | Not checked yet |
| Listing media tools | Not checked yet | Not checked yet |
| Specs | ||
| IDX support | Not checked yet | Not checked yet |
| Active listings limit | Not checked yet | Not checked yet |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | CINC brings lead generation and contact management together for real estate agents, teams, brokerages and mortgage professionals. Its cloud platform pairs IDX consumer websites with a centralized CRM, lead routing and automated AutoTracks… Read the review → |
Brivity brings CRM, IDX websites, lead follow-up, marketing, transaction management, reporting, and mobile apps into one real estate platform. It is designed for solo agents as well as teams that want leads, property search, client… Read the review → |
Strengths and trade-offs
CINC — where it wins
- Combines an IDX consumer website with lead generation and a centralized CRM.
- AutoTracks automates follow-up, while lead routing assigns inquiries to agents.
- Mobile apps and integrations support agent workflows across platforms.
Where it doesn't
- Core plan pricing requires contacting sales.
- CINC AI and Dialer are paid add-ons, not included plan features.
- Solo and Ramp lack the advanced routing and system integrations listed for Pro and Select.
Brivity — where it wins
- Combines CRM, IDX websites, marketing, and transaction management
- Automates follow-up and lead routing across workflows
- Includes mobile apps and AI-assisted writing and lead recommendations
Where it doesn't
- Starts at $299 per month, with no free plan
- Plan pricing is handled through demo requests and sales discussions
- Its broad feature set may be more than agents seeking a focused tool need
- CINC8.8/10 · Pricing on request
An IDX website, lead routing and automated follow-up in one real estate platform.
Visit CINCFull verdict → - Brivity8.5/10 · Paid
Brivity brings lead management, IDX websites, marketing, and transactions together for real estate teams.
Visit BrivityFull verdict →
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All real estate marketing comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







