Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Ad Blocking Software

AdLock vs Unicorn

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score AdLock #6 in Ad Blocking Software 8.6/10 Free plan · 7-day trial Free planFree trial✓ 0 of 4 features Visit AdLock
Unicorn #7 in Ad Blocking Software 8.5/10 Free plan Free plan✓ 3 of 4 features Visit Unicorn

AdLock leads on 0 checks, Unicorn on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAdLock · 8.6/10
  • Free planboth
  • Free trialonly AdLock
  • Most featuresUnicorn · 3 of 4

AdLock scores higher on our rubric for ad blocking software: 8.6 against 8.5 out of 10; our editors rank them #6 and #7.

AdLock is the better fit for multi-device users wanting system-wide filtering. Unicorn is the better fit for cross-platform users needing advanced app filtering.

  • AdLock fits best

    Multi-device users wanting system-wide filtering

  • Unicorn fits best

    Cross-platform users needing advanced app filtering

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature AdLock 8.6/10 Visit ↗ Unicorn 8.5/10 Visit ↗
At a glance
Editor score 8.6 8.5
Ranking #6 in Ad Blocking Software #7 in Ad Blocking Software
Best for Multi-device users wanting system-wide filtering Cross-platform users needing advanced app filtering
Pricing model Free plan + paid Free plan + paid
Starting price $15.99/yr —
Free plan ✓ ✓
Free trial 7 days —
Money-back guarantee 30 days 30 days
Deployment Desktop, Mobile, Browser extension Desktop, Mobile, Browser extension
Platforms Windows, macOS, iOS, Android, Chrome extension Windows, macOS, iOS, Android, Chrome extension
Support Email, Phone, Docs · 24/7 Email, Live chat
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features AdLock 0/4 · Unicorn 3/4
App blocking Not checked yet ✓ (best)
Tracker blocking Not checked yet ✓ (best)
Custom filters Not checked yet ✓ (best)
Element picker Not checked yet Not checked yet
Specs
Platform coverage Not checked yet Cross-platform
Device limit Not checked yet Not checked yet
Filter-list control Not checked yet Advanced
Our review
Pros
  • Blocks ads, trackers, pop-ups, and malicious content in apps and browsers
  • Supports Windows, macOS, Android, iOS, and a Chrome extension
  • Offers local HTTP/DNS filtering, custom rules, allowlists, and regional lists
  • Blocks ads across browsers and supported apps
  • Offers HTTPS, DNS, and DPI protection
  • Includes per-app controls, logs, and custom rules
Cons
  • Paid plans are less compelling than free alternatives
  • The Chrome extension provides browser-only blocking
  • The seven-day trial applies to the iOS App Store subscription flow
  • App blocking applies only to supported apps
  • Browser extensions cover selected browsers
  • Pricing varies by product and region
Our verdict

AdLock is a freemium ad-blocking application for individuals, households, and organizations that want filtering across desktop, mobile, browsers, and applications. It supports Windows, macOS, Android, iOS, and Chrome through a browser…

Read the review →

Unicorn is an ad-blocking software suite from Unicorn Soft Co., Ltd. It is designed for people who want filtering beyond browser pages, including advertisements in supported apps across Windows, macOS, iOS, and Android. Its browser…

Read the review →
  1. AdLockAd Blocking Software 8.6Free plan · 7-day trial
  2. UnicornAd Blocking Software 8.5Free plan

Strengths and trade-offs

  • AdLock — where it wins

    • Blocks ads, trackers, pop-ups, and malicious content in apps and browsers
    • Supports Windows, macOS, Android, iOS, and a Chrome extension
    • Offers local HTTP/DNS filtering, custom rules, allowlists, and regional lists

    Where it doesn't

    • Paid plans are less compelling than free alternatives
    • The Chrome extension provides browser-only blocking
    • The seven-day trial applies to the iOS App Store subscription flow
  • Unicorn — where it wins

    • Blocks ads across browsers and supported apps
    • Offers HTTPS, DNS, and DPI protection
    • Includes per-app controls, logs, and custom rules

    Where it doesn't

    • App blocking applies only to supported apps
    • Browser extensions cover selected browsers
    • Pricing varies by product and region
  • AdLock8.6/10 · Free plan · 7-day trial

    A broad cross-platform blocker with custom controls, but paid plans face free competition.

    Visit AdLockFull verdict →
  • Unicorn8.5/10 · Free plan

    A broad ad-blocking suite for users who need app and browser filtering across devices.

    Visit UnicornFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update