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Head-to-head · Ad Blockers

AdLock vs Adblock Plus

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score AdLock #5 in Ad Blockers 8.7/10 Free plan · 7-day trial Free planFree trial✓ 2 of 3 features Visit AdLock
Adblock Plus #7 in Ad Blockers 8.5/10 Free plan Free plan✓ 3 of 3 features Visit Adblock Plus

AdLock leads on 0 checks, Adblock Plus on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAdLock · 8.7/10
  • Free planboth
  • Free trialonly AdLock
  • Most featuresAdblock Plus · 3 of 3

AdLock scores higher on our rubric for ad blockers: 8.7 against 8.5 out of 10; our editors rank them #5 and #7.

AdLock is the better fit for multi-device users needing app and web blocking. Adblock Plus is the better fit for established free blocker with optional extras.

  • AdLock fits best

    Multi-device users needing app and web blocking

  • Adblock Plus fits best

    Established free blocker with optional extras

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature AdLock 8.7/10 Visit ↗ Adblock Plus 8.5/10 Visit ↗
At a glance
Editor score 8.7 8.5
Ranking #5 in Ad Blockers #7 in Ad Blockers
Best for Multi-device users needing app and web blocking Established free blocker with optional extras
Pricing model Free plan + paid Free plan + paid
Starting price $15.99/yr $40/yr
Free plan ✓ ✓
Free trial 7 days —
Money-back guarantee 30 days 60 days
Deployment Desktop, Mobile, Browser extension Cloud, Mobile, Browser extension
Platforms Windows, macOS, iOS, Android, Chrome extension iOS, Android, Chrome extension
Support Email, Phone, Docs · 24/7 Email, Tickets, Docs
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features AdLock 2/3 · Adblock Plus 3/3
Custom filter lists ✓ ✓
Element picker Not checked yet ✓ (best)
Cookie popup blocking ✓ ✓
Specs
Device coverage Desktop-and-mobile Desktop-and-mobile
Device limit 5 devices Not checked yet
Browser support Major-browsers Major-browsers
Our review
Pros
  • Blocks ads in browsers and installed applications
  • Adds tracker, phishing, HTTP, and DNS filtering
  • Supports Windows, macOS, Android, iOS, and major browsers
  • Blocks ads, trackers, pop-ups, pop-unders, and malware domains
  • Supports custom filter lists, manual element blocking, and allowlisting
  • Premium adds cookie-popup and distraction controls
Cons
  • Paid licenses cover up to five devices
  • Verified feature depth is lighter than some alternatives
  • iOS trial terms differ from the stated 14-day trial
  • Cookie-consent pop-up blocking requires Premium
  • Additional distraction controls are not included in the Free plan
  • Platform coverage centers on Chrome extension, iOS, and Android
Our verdict

AdLock is an ad-blocking and privacy application for people who want coverage across browsers, installed applications, desktop computers, and mobile devices. It blocks pop-ups, banners, video and audio ads, while also filtering trackers,…

Read the review →

Adblock Plus is a browser extension and mobile ad-blocking product for people who want to reduce display, video, pop-up, and pop-under advertisements, third-party tracking requests, malicious domains, and other web distractions. Its Free…

Read the review →
  1. AdLockAd Blockers 8.7Free plan · 7-day trial
  2. Adblock PlusAd Blockers 8.5Free plan

Strengths and trade-offs

  • AdLock — where it wins

    • Blocks ads in browsers and installed applications
    • Adds tracker, phishing, HTTP, and DNS filtering
    • Supports Windows, macOS, Android, iOS, and major browsers

    Where it doesn't

    • Paid licenses cover up to five devices
    • Verified feature depth is lighter than some alternatives
    • iOS trial terms differ from the stated 14-day trial
  • Adblock Plus — where it wins

    • Blocks ads, trackers, pop-ups, pop-unders, and malware domains
    • Supports custom filter lists, manual element blocking, and allowlisting
    • Premium adds cookie-popup and distraction controls

    Where it doesn't

    • Cookie-consent pop-up blocking requires Premium
    • Additional distraction controls are not included in the Free plan
    • Platform coverage centers on Chrome extension, iOS, and Android
  • AdLock8.7/10 · Free plan · 7-day trial

    A broad ad and tracker blocker for up to five devices across desktop and mobile.

    Visit AdLockFull verdict →
  • Adblock Plus8.5/10 · Free plan

    A capable free blocker with custom filters, manual controls, and optional distraction blocking.

    Visit Adblock PlusFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update