Head-to-head · Ad Blockers
Adblock Plus vs wBlock
Adblock Plus leads on 0 checks, wBlock on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreAdblock Plus · 8.5/10
- Free planboth
Adblock Plus scores higher on our rubric for ad blockers: 8.5 against 8.3 out of 10; our editors rank them #7 and #9.
On browser support, Adblock Plus gives you Major-browsers where wBlock offers Single-browser.
Adblock Plus is the better fit for established free blocker with optional extras. wBlock is the better fit for safari users wanting advanced open-source controls.
- Adblock Plus fits best
Established free blocker with optional extras
- wBlock fits best
Safari users wanting advanced open-source controls
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Side by side
| Feature | Adblock Plus 8.5/10 Visit ↗ | wBlock 8.3/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.5 | 8.3 |
| Ranking | #7 in Ad Blockers | #9 in Ad Blockers |
| Best for | Established free blocker with optional extras | Safari users wanting advanced open-source controls |
| Pricing model | Free plan + paid | Free |
| Starting price | $40/yr | Free plan |
| Free plan | ✓ | ✓ |
| Free trial | — | — |
| Deployment | Cloud, Mobile, Browser extension | Desktop, Mobile, Browser extension |
| Platforms | iOS, Android, Chrome extension | macOS, iOS |
| Support | Email, Tickets, Docs | Community, Docs |
| Built for | Solo, Small business, Mid-market, Enterprise | Solo, Small business |
| Features Adblock Plus 3/3 · wBlock 3/3 | ||
| Custom filter lists | ✓ | ✓ |
| Element picker | ✓ | ✓ |
| Cookie popup blocking | ✓ | ✓ |
| Specs | ||
| Device coverage | Desktop-and-mobile | Desktop-and-mobile |
| Device limit | Not checked yet | Not checked yet |
| Browser support | Major-browsers | Single-browser |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | Adblock Plus is a browser extension and mobile ad-blocking product for people who want to reduce display, video, pop-up, and pop-under advertisements, third-party tracking requests, malicious domains, and other web distractions. Its Free… Read the review → |
wBlock is a free, open-source content blocker for Safari on Apple devices. It blocks ads, trackers, cookie banners, pop-ups, redirects, unwanted scripts, and cosmetic page elements through multiple Safari content-blocking extensions. Its… Read the review → |
Strengths and trade-offs
Adblock Plus — where it wins
- Blocks ads, trackers, pop-ups, pop-unders, and malware domains
- Supports custom filter lists, manual element blocking, and allowlisting
- Premium adds cookie-popup and distraction controls
Where it doesn't
- Cookie-consent pop-up blocking requires Premium
- Additional distraction controls are not included in the Free plan
- Platform coverage centers on Chrome extension, iOS, and Android
wBlock — where it wins
- Free and open source with no paid plans
- Custom lists, userscripts, userstyles, and element zapping
- iCloud synchronization for settings and filter lists
Where it doesn't
- Safari-only browser support
- Limited to Apple platforms
- Advanced controls may be more than basic blockers require
- Adblock Plus8.5/10 · Free plan
A capable free blocker with custom filters, manual controls, and optional distraction blocking.
Visit Adblock PlusFull verdict → - wBlock8.3/10 · Free plan
A free, customizable Safari blocker for Apple users who want control beyond basic ad filtering.
Visit wBlockFull verdict →
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All ad blockers comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






