Woopra
Woopra: Deep journey analytics and automation for large companies, with a high starting price. Ranked #41 of 139 in Web Analytics Tools by our editors (5.3/10); pricing: 30-day trial; best for large companies needing journey analytics and automation.
At a glance
- Editor score5.3 / 10
- Pricing30-day trial
- Best forLarge companies needing journey analytics and automation
- Free planNo
- Paid from$999/mo
- Event trackingYes
- Founded2012 · San Francisco, California, United States
- Facts checked20 Sep 2026
Where it wins
- Real-time profiles, funnels, retention, journeys, and behavioral segmentation
- Automations, triggers, imports, and AI assistance in one platform
- Integrations spanning commerce, CRM, data warehouses, and support tools
Where it doesn't
- Pro starts at $999 per month for 5+ million events
- No free plan is listed
- Enterprise pricing and several plan limits are customized
Our verdict on Woopra
Woopra is a cloud-based customer journey and product analytics platform for product, marketing, sales, and support teams. It tracks activity across websites, products, mobile apps, and connected services, then combines real-time individual profiles with journey reports, funnel analysis, trends, retention reporting, behavioral segmentation, and custom event and property tracking. Large companies that need a shared view of customer behavior, plus actions based on that behavior, are the clearest fit.
Pricing is centered on tracked events. The Pro plan starts at $999 per month for 5+ million events per month and includes two-year data retention, 50 user seats, 360 user profile analysis, drilldown reporting, People Metrics & Formulas, and Data Loader. A 30-day Pro trial is listed, while there is no free plan. Enterprise pricing is custom and adds customized data retention, customized user seats, Data Warehouse Sync, AI Predictions and AI Summary, Audience Agent, and Data Stores. This structure suits organizations that can justify a substantial analytics budget and need extended capabilities; smaller teams or buyers prioritizing low-cost entry should look elsewhere.
Woopra’s ecosystem covers Shopify, WooCommerce, Magento, Salesforce, Stripe, Snowflake, BigQuery, PostgreSQL, Redshift, Amazon S3, Segment, Zapier, Zendesk, Slack, and WordPress. It also offers web, iOS, Android, and API access, Data Loader imports, AI Copilot, AI Suggestions, automations, and behavioral triggers. That combination gives teams several ways to connect existing systems and act on user behavior, while the standout focus remains journey intelligence rather than a narrow reporting workflow. Choose Woopra for cross-functional journey analysis, retention, segmentation, and automation at scale. Choose an alternative if the priority is a free plan, a lower starting price, or simpler analytics.
Your product? Our editors can test Woopra in depth and publish a review, labelled as paid · from $149/mo →
Woopra pricing
All 2 Woopra plans and prices →
Woopra fact sheet
| Free plan | No |
|---|---|
| Paid from | $999/mo |
| Monthly visitor limit | Not verified |
| Event tracking | Yes |
| Conversion funnels | Yes |
| Session recordings | Not verified |
| Data retention | Extended |
| Ecommerce tracking | Yes |
| API access | Yes |
| Free trial | 30 days |
| Deployment | Cloud |
| Platforms | Web, iOS, Android |
| Compliance & security | GDPR |
| Support | Email, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 50+ integrations: Salesforce, Slack, Stripe, WooCommerce, WordPress, Zendesk … See all → |
| Pricing | 30-day trial (source) |
| Website | woopra.com |
| Facts checked | 20 Sep 2026 |
Woopra integrations
Woopra lists 50+ integrations on its own site — the 11 named here are the ones its pages call out.
- Salesforce
- Slack
- Stripe
- WooCommerce
- WordPress
- Zendesk
- Zapier
- Snowflake
- BigQuery
- ActiveCampaign
- Google Ads
Alternatives to Woopra
- Google AnalyticsA broad, no-cost analytics platform covering web, app, marketing, and ecommerce measurement.9.4
- MatomoA broad, privacy-focused analytics platform with free self-hosting and paid expansion tiers.9.2
- Adobe AnalyticsA deep Adobe-centered analytics suite for teams that need behavioral, funnel, and attribution analysis.9.0
Also Ranked In
Woopra is ranked in 10 of our directories; the 6 strongest besides Web Analytics Tools.
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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