Trustpilot Business
Trustpilot Business: A Trustpilot-focused review platform with invitations, analytics, widgets, and AI replies. Ranked #45 of 164 in Review Management Software by our editors (4.7/10); pricing: Free plan · 14-day trial; best for businesses focused on Trustpilot reviews.
At a glance
- Editor score4.7 / 10
- PricingFree plan · 14-day trial
- Best forBusinesses focused on Trustpilot reviews
- Free planYes
- Paid from$99/site/mo
- Request channelsEmail_and_sms
- Founded2007 · Copenhagen, Denmark
- Facts checked21 Sep 2026

Where it wins
- Automates email invitations, reminders, replies, and flagging
- Adds dashboards, TrustBox widgets, and product review displays
- Connects with Shopify, HubSpot, Salesforce, and other tools
Where it doesn't
- Review activity centers on Trustpilot
- Starter is billed annually at $99 per domain per month
- AI-assisted replies are limited to higher-tier plans
Our verdict on Trustpilot Business
Trustpilot Business is a web-based customer feedback platform for businesses that collect, manage, analyze, and display service and product reviews. It suits companies focused on Trustpilot, with automated email invitations, customizable templates, reminders, review replies, flagging, notifications, dashboards, analytics, and TrustBox widgets. Product reviews can include customer photos and attributes, while API links support custom integrations and review displays.
Pricing scales by invitation volume, domains, users, widgets, and included capabilities. The Free plan includes 50 review invitations per month, a company profile page, and Support Center access. Starter costs $99 USD per domain per month when billed annually and adds 100 invitations, two widgets, one user, one domain, and eCommerce integrations. Plus costs $319 per domain per month with annual billing and includes 300 invitations, 10 widgets, three users, up to three domains, all integrations, and a 14-day free trial. Premium costs $799 and adds 1,000 invitations, 21 widgets, 10 users, unlimited domains, a Dedicated Customer Success Manager, and AI-assisted review replies. Enterprise includes unlimited invitations, 22 widgets, 1,000 users, unlimited domains, a Dedicated Customer Success Manager, and tools for optimized invitations and actionable insights.
The platform fits businesses that want Trustpilot-centered collection and presentation across web and email. Integrations include Shopify, HubSpot, Salesforce, Klaviyo, BigCommerce, Adobe Commerce, Freshworks, and Intercom, with web and API access for broader workflows. Its main limitation is focus: companies managing reviews across multiple independent review platforms may need a different product. Choose Trustpilot Business when Trustpilot is central to your review strategy; consider an alternative when wider review-source coverage matters more than Trustpilot-specific tools.
Your product? Our editors can test Trustpilot Business in depth and publish a review, labelled as paid · from $149/mo →
Trustpilot Business pricing
All 5 Trustpilot Business plans and prices →
Trustpilot Business fact sheet
| Free plan | Yes |
|---|---|
| Paid from | $99/site/mo |
| Review sources | Trustpilot |
| Request channels | Email_and_sms |
| Location limit | Not verified |
| Monitoring alerts | Yes |
| AI response assistance | Yes |
| Review display widgets | Yes |
| Free trial | 14 days |
| Deployment | Cloud |
| Platforms | Web |
| Support | Tickets, Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Integrations | 6 integrations: Salesforce, HubSpot, Zendesk, Freshdesk, Slack, Hootsuite See all → |
| Pricing | Free plan · 14-day trial (source) |
| Website | business.trustpilot.com |
| Facts checked | 21 Sep 2026 |
Trustpilot Business integrations
Trustpilot Business lists 6 integrations on its own site.
- Salesforce
- HubSpot
- Zendesk
- Freshdesk
- Slack
- Hootsuite
See all Trustpilot Business integrations →
Alternatives to Trustpilot Business
- BirdeyeA broad review-management suite for monitoring, responding to, and promoting feedback.9.3
- ProvenExpertA broad review management platform with multichannel collection, verification, and analytics.9.1
- ReputationA broad review-management suite for multi-location organizations that need mobile workflows.8.9
See all Trustpilot Business alternatives →
Also Ranked In
Trustpilot Business is ranked in 2 of our directories.
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Featured on iTechGuides
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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