Shore
Shore: A broad booking and POS suite for European service businesses, with one-way calendar sync. Ranked #104 of 135 in Appointment Scheduling Software by our editors (3.0/10); pricing: 14-day trial; best for european businesses needing booking and POS tools.
At a glance
- Editor score3.0 / 10
- Pricing14-day trial
- Best forEuropean businesses needing booking and POS tools
- Free planNo
- Paid from€49.90/mo
- Calendar syncOne-way
- Facts checked20 Sep 2026
Where it wins
- Bookings through websites, Google, Instagram, and Facebook
- Automated email and SMS reminders with payment collection
- Booking, POS, inventory, reporting, and DATEV export in one platform
Where it doesn't
- Starting price is €49.90 per month, excluding VAT
- Calendar synchronization is one-way
- POS availability is limited to Germany, Austria, and Switzerland
Our verdict on Shore
Shore is a cloud-based platform for salons, beauty businesses, spas, wellness providers, healthcare practices, and other service businesses. It combines online booking, calendar and customer management, employee and resource scheduling, automated reminders, payment collection, reporting, POS, inventory controls, and DATEV export. Customers can book through a business website, Google, Instagram, or Facebook. Shore runs in a browser, with an iPad POS app and smartphone browser access for calendar management.
The published plans separate booking and point-of-sale needs. Booking costs €49.90 per month and includes an online calendar, customer management, reminders, and Google Calendar integration. Booking + Marketing costs €69.90 per month and adds bookable add-ons, email marketing, employee management, and PayPal integration. POS also costs €49.90 per month, while POS+ costs €69.90 per month and adds a customer display app, tips, inventory management, and pre-accounting. All-in-One costs €119.90 per month and combines the Booking + Marketing and POS+ features. Prices are regular monthly prices excluding VAT; the pricing page also displays promotional prices for the first 12 months. A 14-day free trial is available.
Shore’s main strength is breadth for businesses that want booking and retail operations connected in one system. It supports group booking, booking limits, cancellation and rescheduling controls, online prepayment or payment during booking, and integrations including Apple Pay, Google Pay, Klarna, Instagram, Facebook, PayPal, Google, and DATEV. The trade-off is a one-way calendar sync, which may matter to teams needing deeper calendar coordination. Businesses in Germany, Austria, and Switzerland that need POS alongside scheduling should consider All-in-One; those seeking booking without retail operations may find the Booking plans more appropriate.
Your product? Our editors can test Shore in depth and publish a review, labelled as paid · from $149/mo →
Shore pricing
All 5 Shore plans and prices →
Shore fact sheet
| Free plan | No |
|---|---|
| Paid from | €49.90/mo |
| Booking pages | Yes |
| Calendar sync | One-way |
| Group booking | Yes |
| Round-robin scheduling | Not verified |
| Automated reminders | Yes |
| Payment collection | Yes |
| Free trial | 14 days · no card needed |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Compliance & security | GDPR |
| Support | Email, Phone, Docs |
| Built for | Small business, Mid-market (editorial estimate) |
| Integrations | 6 integrations: Google Calendar, Apple Calendar, Google, Instagram, Facebook, PayPal |
| Pricing | 14-day trial (source) |
| Website | shore.com |
| Facts checked | 20 Sep 2026 |
Shore integrations
Shore lists 6 integrations on its own site.
- Google Calendar
- Apple Calendar
- PayPal
Alternatives to Shore
- CalendlyA broad scheduler with strong team routing, payments, reminders, and integrations.9.4
- Cal.comA flexible scheduler with free basics, team routing, payments, and developer tools.9.2
- Zoho BookingsA flexible scheduler with a capable free tier and strong Zoho ecosystem fit.9.1
Also Ranked In
Shore is ranked in 3 of our directories.
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
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