Plain Web Analytics

Freemium#96 of 139 in Web Analytics Tools

Plain Web Analytics: Cookieless real-time analytics with a useful free tier and a £10 Pro plan. Ranked #96 of 139 in Web Analytics Tools by our editors (3.0/10); pricing: Free plan · 14-day trial; best for privacy-conscious small websites.

3.0/10★★☆☆☆Editor score

Visit site

At a glance

• Editor score
  3.0 / 10
• Pricing
  Free plan · 14-day trial
• Best for
  Privacy-conscious small websites
• Free plan
  Yes
• Paid from
  £10/mo
• Event tracking
  Yes
• Facts checked
  19 Sep 2026

• Where it wins

  • Tracks traffic sources, UTM campaigns, geography, devices, and browsers
  • Pro adds unlimited pageviews, goals, custom events, and team collaboration
  • Real-time dashboard, alerts, scheduled reports, and analytics API

• Where it doesn't

  • Free plan is limited to 10,000 pageviews per month
  • Enterprise pricing is not displayed alongside the monthly plan prices
  • No verified funnels or session recordings

Our verdict on Plain Web Analytics

Plain Web Analytics gives website owners, marketers, agencies, and growing businesses a cookieless way to monitor traffic and understand where visitors come from. Its real-time dashboard covers traffic sources and UTM campaigns, geographic insights, and device and browser statistics. The service uses rotating anonymized visitor IDs, and it also supports goals, custom events, alerts, scheduled reports, team collaboration, and API access. Its focus is practical website measurement rather than a broad suite of visitor-replay tools, making it a fit for small sites that value privacy-conscious tracking and clear reporting.

The Free plan costs £0 per month and includes unlimited websites, a real-time dashboard, traffic-source tracking, geographic insights, and device and browser statistics, but caps usage at 10,000 pageviews per month. Pro costs £10 per month, billed monthly, and adds unlimited pageviews, goal conversions, custom events, team collaboration, and scheduled reports. A 14-day free trial is available. Enterprise includes all Pro features plus a site provisioning API, white-label dashboards, custom domain tracking, a dedicated account manager, and an SLA guarantee; its price is not shown with the other listed monthly prices. Annual billing is described as two months free and requires contacting the vendor.

The feature set extends beyond basic pageview counts: email and Slack alerts can surface activity, scheduled email reports support recurring review, dashboard sharing helps teams collaborate, and a REST API provides access to analytics data and custom events. Slack is the listed integration, and the product is web-based. The category positioning notes limited data retention and no verified funnels or recordings, so teams that need those capabilities should consider an alternative. Small websites that want real-time, cookieless reporting and can work within the Free plan's pageview allowance—or need Pro's expanded tracking—are the clearest fit; sites seeking visitor recordings should look elsewhere.

Questions about Plain Web Analytics

Does Plain Web Analytics have a free plan? Yes, there is a free plan; paid plans start at £10/mo (Pro).

Is there a free trial of Plain Web Analytics? Yes: a 14-day free trial.

What does Plain Web Analytics run on? Web. It runs in the cloud.

What does Plain Web Analytics integrate with? 1 integration: Slack.

Your product? Our editors can test Plain Web Analytics in depth and publish a review, labelled as paid · from $149/mo →

Plain Web Analytics pricing

All 3 Plain Web Analytics plans and prices →

Plain Web Analytics fact sheet

Plain Web Analytics integrations

Plain Web Analytics lists 1 integrations on its own site.

• Slack

Alternatives to Plain Web Analytics

• Google AnalyticsA broad, no-cost analytics platform covering web, app, marketing, and ecommerce measurement.9.4
• MatomoA broad, privacy-focused analytics platform with free self-hosting and paid expansion tiers.9.2
• Adobe AnalyticsA deep Adobe-centered analytics suite for teams that need behavioral, funnel, and attribution analysis.9.0

See all Plain Web Analytics alternatives →

Used Plain Web Analytics? Be the first to review it

The editor score above is our own research. What this page doesn't have yet is a reader's view — what you used Plain Web Analytics for, what worked and what didn't. No stars are seeded and no review is paid for; an editor reads every one before it appears.

Write a reviewTwo minutes · verified accounts only · read by an editor before it appears

Website

Reviews come only from verified accounts. Sign in or create an account first — your e-mail is never shown.

Your rating

5 stars★4 stars★3 stars★2 stars★1 star★

Title

Your review

0 characters · at least 80, up to 3,000

Pros (optional · one per line)

Cons (optional · one per line)

Your name (shown with your review)

Role (optional)

Company (optional)

How long have you used it?Prefer not to sayLess than a month1–6 months6–12 months1–2 years2+ years

I've used Plain Web Analytics myself and this is my honest opinion — nobody paid or asked me to write it.

Send my reviewPosted from your verified account. Reviews appear after an editor reads them, usually within two working days.

Featured on iTechGuides

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Last updated 14 Nov 2026 · How we research and update