OnePulse Brand Tracking
OnePulse Brand Tracking: Continuous survey tracking for awareness, sentiment, trust and purchase intent. Ranked #26 of 29 in Brand Tracking Software by our editors (6.8/10); pricing: Paid; best for teams tracking brand perception with mobile surveys.
At a glance
- Editor score6.8 / 10
- PricingPaid
- Best forTeams tracking brand perception with mobile surveys
- Competitor benchmarkingYes
- Facts checked29 Sep 2026
Where it wins
- Tracks awareness, sentiment, trust and purchase intent
- Benchmarks metrics against named competitors
- Targets audiences with 70+ demographic, behavioral and lifestyle variables
Where it doesn't
- Standard limits surveys to 3 questions and 2 demographic filters
- Professional is priced annually at $10,400
- Survey creation supports up to 12 answer values
Our verdict on OnePulse Brand Tracking
OnePulse Brand Tracking helps brand teams and agencies monitor awareness, sentiment, trust, purchase consideration and competitive perception through short consumer surveys called Pulses. It supports continuous research, with the vendor describing weekly and monthly tracking patterns. Web, iOS and Android access makes it relevant for teams that want mobile access alongside a browser-based service.
The tracking scope reaches beyond prompted awareness: teams can measure prompted and unprompted awareness, compare results with named competitors, and segment audiences. Targeting includes more than 70 demographic, behavioral and lifestyle variables, while surveys can be translated for respondents in more than 50 countries. Open-text answers can be analyzed with AI for themes and sentiment; results are available as raw data and charts. These features suit teams that need recurring brand measures across audience segments, rather than a one-off survey tool.
Pricing has distinct trade-offs. Standard is pay as you go with an average cost of $1.30 per response, no commitment, two demographic filters, up to three questions, limited AI analysis and eight answer values. Professional is listed at $10,400 per year and includes $10,400 in platform credit, up to 10,000 responses, more than 70 demographic filters and unlimited AI analysis; the vendor notes geographic pricing can differ. Enterprise has a flat fee, unlimited platform credit and responses, more than 70 demographic filters and unlimited AI analysis. Choose OnePulse for ongoing survey-led brand tracking and competitor comparisons; teams wanting broader research methods or a simpler fixed-price entry point may prefer another option.
OnePulse Brand Tracking pricing
All 3 OnePulse Brand Tracking plans and prices →
OnePulse Brand Tracking fact sheet
| Free plan | Not verified |
|---|---|
| Paid from | Not verified |
| Awareness tracking | Yes |
| Perception measurement | Yes |
| Competitor benchmarking | Yes |
| Brand equity dashboard | Not verified |
| Survey frequency | Continuous |
| Included responses | 10000 responses/mo |
| Markets supported | Not verified |
| Deployment | Cloud, Mobile |
| Platforms | Web, iOS, Android |
| Support | Docs |
| Built for | Small business, Mid-market, Enterprise (editorial estimate) |
| Pricing | Paid (source) |
| Website | onepulse.com |
| Facts checked | 29 Sep 2026 |
Alternatives to OnePulse Brand Tracking
- GWI Brand TrackingA tailored research service for tracking brand funnel health, perceptions, and competitors.9.3
- Kantar BrandHealthEnterprise measurement connecting brand health, campaigns and market signals.9.2
- YouGov BrandIndexA deep, continuous brand-health view with benchmarking, segmentation and API access.9.1
See all OnePulse Brand Tracking alternatives →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026
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